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Digital Marketing & Social Media Analytics | MIT Sloan ...
Upon completion of this course you should have a fundamental understanding of:
The digital advertising ecosystem and attribution and pricing models for digital advertising
The fundamentals of web and app analytics and KPIs for web traffic and commerce
Search engine marketing, search engine advertising, ad auctions, and strategies for optimizing search engine advertising
Social network marketing...
Website:
http://executive.mit.edu
Related topics : search engine marketing social media / social network marketing firm / social media network marketing / using social networks for marketing / social network marketing strategies
Influencer Marketing | What is Influencer Marketing?
What is Influencer Marketing?
Influencer marketing involves marketing products and services to those who have a sway over the things other people buy. This market influence typically stems from an individual's expertise, popularity, or reputation. Marketing to an audience of influencers is similar to word of mouth marketing, but it doesn't rely strictly on explicit recommendations (See also...
Website:
http://www.marketing-schools.org
Related topics : companies that use social media marketing effectively / social media market research companies / using social media as a market research tool / social media marketing companies / social media network marketing services
Drive Social Marketing Success With The POST Process
When pursuing social marketing, many marketers prioritize channel decisions (e.g., "Where should my brand be on social media?") over understanding if and how they can help their consumers while meeting business objectives....
Website:
https://www.forrester.com
Related topics : social marketing success / social media marketing strategies / social media marketing strategy / social marketing objectives / social marketing strategies
Social Media Marketing | Digital & Internet Marketing Agency
We're not 'just another agency' trying to ride the wave of interaction on the World Wide Web - we were there when it was merely a ripple, and we've stuck around. We're that good.
STRATEGY
We take your whole bag of tricks - your key messages, your core values and your online and offline brand and find ways to seamlessly merge those assets into loyal, actionable consumer behaviour. We analyse and...
Date: 2017-02-15 16:14:39
Website:
http://www.hooplah.com
Related topics : internet advertising and social media as a marketing communication tool / social media marketing agency / using social media as a market research tool / social media market research tool / social media marketing tool
Three Steps Toward Managing Reputational Risk - Risk ...
Three Steps Toward Managing Reputational Risk
It seems that nearly every business day brings news of an oversight or misstep that shines a bright light on the need for a new way of looking at reputational risk. When tragedy and misfortune strike, some of the largest and otherwise well-equipped organizations have realized that they overlooked reputation as a performance indicator and...
Website:
http://deloitte.wsj.com
Related topics : online risk and reputation management / reputational risk management / online reputation management business opportunities / social media online reputation management / social media reputation management software
online reputation management services for individuals
Comprehensive online reputation analysis & services. Receive a free analysis from an expert for your name or brand.
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Online reputation management, branding, and web...
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Team Introduction PowerPoint Business Slides | Team ...
Bo Crane With Puzzles To Build New Company Powerpoint Template
They have the tendency to attract audience due to their unique style and shape. They are a perfect option for Organisations which are just stepping in the Market to have a strong influence. They are editable which makes it easier for the organizations to personalize them as per their need. They are compatible with Google. They can...
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http://www.slideteam.net
Related topics : business using social media / social media marketing ppt / social media power point / social media strategy ppt / organizations using social media marketing
LeadDog - Marketing Group
We create, market and activate one-of-a-kind brand and consumer experiences. Every day.
Dan Mannix
President & CEO
Dan Mannix founded LeadDog 14 years ago and has built the agency into a 165+ person, full-service, global agency that creates strategic marketing and experiential marketing campaigns. Dan leads the agency's efforts in creating long-term partnerships with clients including Intel,...
Website:
http://leaddogmarketing.com
Related topics : social media marketing agency program / social media marketing campaign plan / integrated marketing communications social media / social media marketing campaign ideas / social media marketing campaign
How To - Monitor Online Brand Reputation - Talkwalker
on July 08, 2015
Monitor Online Brand Reputation
"You can please some of the people all of the time, you can please all of the people some of the time, but you can't please all of the people all of the time".
The wise words of poet John Lydgate nicely describe why nobody, individuals and businesses alike, can be completely sheltered from negative opinions towards them. With the prevalence of...
Website:
https://www.talkwalker.com
Related topics : online brand reputation monitoring and management / online brand reputation monitoring / personal online brand reputation management / online brand reputation management / social media monitoring tools
BCIT : : Social Media and Digital Marketing: Part-time ...
Does your company really need a blog, Flickr, Facebook, YouTube, and Twitter account in order to meet its business objectives? The Social Media and Digital Marketing statement of completion provides you with the fundamental skills needed to assess your company's needs and remain competitive in your industry. By using hands-on experience, this set of courses teaches you how to plan, execute,...
Website:
http://www.bcit.ca
Related topics : social media marketing program / social media marketing small business / digital media marketing courses / social media marketing business opportunity / digital media marketing strategy
Free Digital Marketing Webinars | eMarketer
Marketing Technology 2017--It's More Than Just the Stack
As marketing technology becomes a standard part of managing a business, many companies have become comfortable enough with the concept to shift away from their initial focus on platforms and to focus instead on data. Topics in this webinar include: The current state of marketing tech adoption and the most common tools being used; Why the...
Website:
emarketer.com
Related topics : companies that use social media marketing effectively / location based social media marketing / using social media as a market research tool / using social media for marketing research / using social media marketing
Lead Generation Company in Mumbai | Digital Media Agency
Our Approach
Results!!!
Digital marketing is taking toll over the traditional marketing and creating its niche in almost all sectors including insurance.
Objectives of life insurance marketing are increasing customer awareness, developing corporate image, customer service, improving customer base and its spread.
People find digital services more reliable to deal with financial matters like...
Date: 2017-01-11 08:12:02
Website:
http://www.firstoption.in
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Pam Perry PR & Branding Solutions
Hi, I'm Pam Perry and I Show Authors, Speakers, and Entrepreneurs Cost Efficient Ways to Build Their Brand and Shine Online Like a Superstar
Whether you want to share your message with the world, increase book sales, or use the latest social media and PR strategies to "get out there," you're in the right place.
As your PR Coach, I will share with you strategic and effective ways to leverage new...
Date: 2017-03-10 08:57:53
Website:
http://www.pamperrypr.com
Related topics : companies that use social media marketing effectively / using social media for pr / leverage social media marketing
Sales & Marketing Manager Job Description | Chron.com
Sales & Marketing Manager Job Description
by Sam Ashe-Edmunds
Sales and marketing managers focus primarily on sales management.
Digital Vision./Photodisc/Getty Images
4 [Estate Sales] | Real Estate Sales Executive Job Description
Sales and marketing are two different disciplines. Sales book new business and marketing creates strategies for product development, pricing, promotions and...
Website:
http://work.chron.com
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Top Social Media Conferences in 2015 - Firebrand Group
Where: Tampa Marriott in Tampa, Florida
Cost: $1,097- $1,697
Speakers: Jessica Randazza of Dannon, Daina Middleton of Twitter, Karianne Stinson of Priceline
Conference Hashtag: #SocialFresh
2) INBOUND
INBOUND's purpose is to provide the inspiration, education, and connections you need to transform your business. With four days of inspiring events filled with Inbound experts, innovative talks, and...
Website:
http://www.firebrandgroup.com
Related topics : social media marketing events 2015 / digital media marketing strategy / social media marketing events 2014 / digital media marketing plan / social media marketing events
Modern Media | Digital Agency | Halifax, Toronto, & Moncton
There's data without information, but no information without data.
What we do:
Learn more
Hawk Acquires Modern Media
On October 1, 2016 Modern Media was fully acquired by Hawk Marketing. This is an exciting development for our clients, staff and business. With change comes new opportunities, and the team at Modern Media and Hawk are truly excited about the future - stronger together!
What we've been working on lately.
ALC
After moving ALC's email program to Salesforce Marketing Cloud, our first order of business was to improve the email experience by designing, developing and launching a series of mobile responsive...
Date: 2017-03-10 10:15:38
Website:
http://www.modernmedia.ca
Related topics : social media marketing strategy template / social media marketing campaign template / social media management system open source / social media content management system / digital media marketing agency
JTI | Marketing and sales jobs in the tobacco industry ...
Marketing and Sales are the eyes and ears of our business, providing insight into our operating environment and evolving customer expectations of our products�and�brands
Careers in this area demand key skills in communication and relationship-building, while also ensuring compliance with regulation and our own stringent International
Marketing Standards.
Brand development
This knowledge is...
Website:
http://www.jti.com
Related topics : social media branding strategy / creative media marketing jobs / marketing communications new media / social responsibility marketing strategy / social media marketing industry
Marketing Mix Definition - 4Ps & 7Ps of the Marketing Mix
Here are some of the questions that you should answer in developing your distribution strategy:
Where do your clients look for your service or product?
What kind of stores do potential clients go to? Do they shop in a mall, in a regular brick and mortar store, in the supermarket, or online?
How do you access the different distribution channels?
How is your distribution strategy different from...
Website:
http://marketingmix.co.uk
Related topics : marketing communications media mix / marketing mix / social media promotion strategy / social marketing model definition / social media online marketing
Social Talent | Social Media Talent & Influencer Marketing ...
A communications agency built to help content creators work more effectively with brands and agencies.
�
Strategy | Creative | Outreach | Engagement | Project Management | Analytics
�
We help brands and agencies with a...
Date: 2017-03-09 23:29:30
Website:
http://www.socialtalent.co.uk
Related topics : social media marketing agency / marketing communications social media / social marketing agency / social media marketing business opportunity / marketing communications new media
SWOT Analysis for College Students - pestleanalysis.com
SWOT Analysis for College Students
Tessa Kaplan 2016-07-29
0 0 0
College is usually depicted as an oasis of sorts. It's supposed to be the place where life-long friends are made, careers are started, success thrives, and it's where everything comes together as fate would have it. Unfortunately, while that may happen for some, college is rarely that. College is hard. College students no longer...
Website:
http://pestleanalysis.com
Related topics : college students and social media use / how many college students use social networking sites / college students and social media / college student social network / colleges social media marketing
What is social marketing? | The NSMC
Segmentation
Methods mix
These benchmark criteria are not just a tick-box checklist, but concepts that work together to make social marketing programmes more effective. For more information, download our� Big pocket guide to social marketing .
1: Clear behavioural goals�
Influence specific behaviours, not just knowledge, attitudes and beliefs.�
Set clear, specific, measurable and time-bound...
Date: 2017-03-10 07:30:37
Website:
http://thensmc.com
Related topics : using social media as a market research tool / using social media to conduct market research / social media market research tool / criticisms of social media marketing / concept of social media marketing
One World Social Media - Los Angeles Web Desing and ...
Contact Us
Web Design
Establishing a web presence and effectively marketing your website can take weeks or even months of researching different services such as; website designers, developers, website hosting, online marketing, SEO experts, logo designers, and so on. We offer all these web design services and more, so there is no need to use several web design companies. We are a one-stop shop!
We can build any type or size website you require, from small custom designed websites or highly advanced online stores. We also offer lots of help and advice...
Website:
http://www.oneworldsocialmedia.com
Related topics : social media marketing agency los angeles / social media management company business plan / best social media website design / social media website business plan / social media content management system
Integrated Social Media Marketing Strategies | Experian ...
Stay Ahead With Our e-newsletter
Latest news, events and marketing insights
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Social Marketing
Social Marketing is essential to every effective cross-channel marketing strategy. Get it right and you speak to customers in new and better ways. Get it wrong and the flipside is sketchy ROI and customer power that can break as well as make brands.
Experian Marketing Services...
Website:
http://www.experian.co.uk
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Online Reputation Management Services | ORM Strategy ...
Services
Online Reputation Management Services
Your reputation is everything. Outspoken Media's online reputation management services are designed to delve deep into the world of search results, social media, and beyond.
Sometimes our clients come to us because they have a reputation management problem, but more often than not they simply don't have much of a reputation at all or are known for...
Website:
http://outspokenmedia.com
Related topics : personal online reputation management services / social media online reputation management / online brand reputation management services / online reputation management services for individuals / online reputation management services for small business
Affiliate marketing by avaz | no 1 ad network in MENA
An Extension To Your Own Marketing Team
We're there to develop and support your on-line marketing
Affiliate Marketing
Increase your sales and ROI with the Avaz affiliate marketing platform
Lead Generation
Drive more interested buyers to your brand and on-line offers
Mobile Solution
Put your brand in front of millions of mobile website browsers
eCommerce Solution
Increase your on-line sales with...
Website:
http://www.avaz.com
Related topics : social media marketing roi / monitoring social media channels / social media marketing campaign / social media advertising campaigns / social media campaign
Marketing Management - Toronto, Canada
TBD
$0.00
*Plus Mandatory Health Insurance fee once per academic year: Fall start - $375 Winter start - $250 Summer start - $125
Close
Our Program
Humber's Marketing Management graduate certificate program is a comprehensive program covering a wide range of topics including branding, product development, advertising, distribution, sales, social media, planning, budgeting and strategy. As well,...
Website:
http://business.humber.ca
Related topics : marketing communications and media management / media marketing manager / social media analytics market research / social media market research companies / social media for market research
Fundamental Media - Financial Specialist
Since it was founded in 2003, Fundamental Media has grown substantially becoming a leading specialist in media consultancy and advisory services. With a global reach from the UK and Europe, Asia and the Middle East to the Americas, Fundamental Media works exclusively across the financial industry providing media intelligence, planning and buying.
WHO WE ARE
LOCAL KNOWLEDGE, GLOBAL...
Date: 2017-03-07 17:46:18
Website:
http://fundamentalmedia.com
Related topics : social media marketing industry report / social media market research companies / social media management company business plan / social media marketing industry / social media market research tool
Snyder's-Lance, Inc. - Annual Report
Snyder's-Lance, Inc., a North Carolina corporation, was formed from the merger of Lance, Inc. ("Lance") and Snyder's of Hanover, Inc. ("Snyder's") in 2010 ("Merger"). We are a national snack food company with category-leading brands, an expansive Branded product portfolio, complementary manufacturing capabilities and a national distribution network. Our brands include Snyder's of Hanover ® , the...
Website:
http://ir.snyderslance.com
Related topics : companies that use social media marketing effectively / product social marketing / using social networks for marketing / social media marketing for business schools / social media marketing ideas for business
SEO & SEM Company in Singapore | PurpleClick Media
Thought Leadership
Currently Running A Google Adwords Campaign?
Studies have shown that most businesses that are running their own Adwords campaigns, are not aware that they may have been wasting up to 25% of their advertising spend. Let us help you find out whether your campaigns are producing results for you.
Request for a Complimentary Adwords Campaign Audit.
Request For Report
Build your...
Website:
http://www.purpleclick.com
Related topics : search engine marketing social media / social media marketing campaign cost / social media marketing campaign / search & social media marketing / social media online marketing
Web-Op - Phoenix Marketing Firm - #1 In Arizona
Success From Strategy...
Web-Op teamed up with the country's leading dental cosmetic surgeons to create Dentist Strategies
"Web-Op has brought a new level of knowledge to the dental cosmetic world. Through the success of Dentist Strategies, surgeons collaborate with other dentists and specialists to make great products."
Dr. Steven Roth, DMD
Leading Cosmetic Surgeon to the Stars, founder of...
Website:
http://web-op.com
Related topics : best social media website design / social media brand management / new social media websites
11 Studies Prove Digital Marketing ROI | Rutgers Business ...
New media channels have more to prove.
Many companies believe there still isn't enough data to prove return on investment (ROI) in digital marketing.
However, according to Nielsen Ad Dynamics , companies in FMCG (Fast Moving Consumer Goods) allocate 60% of media to television even though only 18% of tradition TV campaigns generate a positive ROI (source: Socialnomics ).
What does this tell you...
Date: 2017-03-09 21:45:32
Website:
http://www.business.rutgers.edu
Related topics : social media roi case study / social media marketing roi calculator / companies that use social media marketing effectively / social media marketing roi / b2b social media case studies
EyeforTravel San Francisco Summit 2017 | EyeforTravel
Here's What This Event Will Help You With:
Develop New Digital Products
That allow travel suppliers to create digital experience so good that it doesn't just sell direct it drives lifelong loyalty.
Mobile Marketing & Partnerships
Take your Mobile Marketing and Partnerships to new levels of sophistication. Fueled by APIs we are seeing data and insight flowing between travel companies and crucially...
Website:
http://events.eyefortravel.com
Related topics : travel industry social media marketing / social media marketing strategies / social media marketing strategy / social media marketing plan / mobile media marketing
EAG: Entertainers and Athletes Group : Sports Management ...
EAG Sports Management has been servicing the PR, Marketing, Personal, and Business needs of high profile professional athletes for almost two decades. A pioneer in the field, EAG has maintained its reputation as one of the most powerful and influential PR and Marketing firms in all of professional sports. As modern media and entertainment evolve, the line...
Date: 2016-08-19 12:52:17
Website:
http://www.eagsportsmanagement.com
Related topics : sports management and social media / sports and social media marketing / social media tools for pr professionals / social media marketing events / social media marketing services
Global marketing - Wikipedia
Worldwide competition[ edit ]
One of the product categories in which global competition has been easy to track in U.S. is automotive sales. The increasing intensity of competition in global markets is a challenge facing companies at all stages of development in international markets. As markets open up, and become more integrated, the pace of change accelerates, technology shrinks distances...
Date: 2017-03-05 15:56:19
Website:
https://en.wikipedia.org
Related topics : social and cultural factors affecting international marketing / social and cultural factors in international marketing / media marketing intern / marketing international / companies that use social media marketing effectively
What are “influencers” on social media platforms in China ...
Influencers could be bloggers, celebrities or people who have great presence on social media platforms and a vast amount of followers.
For brands it is very important locate these people because they can help them to reach the masses in China and exert influence on them in brand's benefit. Influencers are also vital to rapidly increase the brand awareness. However, the brands must choose...
Website:
http://marketingtochina.com
Related topics : social media platforms in china / emerging social media platforms / location based social media platforms / social media platforms for marketing / social media platforms
Website Builder | Make your own website easily with 1&1
Try creating your own website. You'll be amazed at how easy it is!
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Elias Rendón Benger1&1 MyWebsite Expert
More information
1&1 is a leading global Internet service provider
with over 13 million customer contracts.
1&1 Data Centres are among the safest and most efficient in Europe,
with around 70,000 high-end servers running parallel in...
Website:
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Asian marketing trends in 2017 - bizcommunity.com
Based on its in-depth analysis of the 2016 Warc Prize for Asian Strategy, Warc has released a report on effective Asian marketing trends for 2017.
Lucy Aitken
Lucy Aitken, case study editor at Warc, comments, "We have scrutinised the data of more than 200 entries to establish an unparalleled insight into how the region's marketers are responding during a time of challenge and change.
"Several...
Date: 2017-03-10 11:01:15
Website:
http://www.bizcommunity.com
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Marketing & Communications - Lone Star College
view our public records information
Marketing Services
As a team, Marketing Services completes nearly 1,000 projects each year--and the number is growing. Our services include:
communications, marketing and media relations strategies and tactics
strategic marketing plans
press releases and media relations
public relations for events and initiatives
advertising plans and placement
direct mail...
Date: 2017-03-10 06:01:28
Website:
http://www.lonestar.edu
Related topics : marketing communications social media / marketing communications media planning / social media public relations / marketing communications and media management / marketing communications media
Pages - Integrated Marketing Communications - 2016 ...
Integrated Marketing Communications
Integrated Marketing Communications (IMC) is one of the hottest topics in the industry, yet planning and execution remain a challenge in today's rapidly changing marketing environment..�This program will teach professionals how to create successful IMC plans and will give them a roadmap for effective integration of traditional and newer interactive, social...
Website:
https://www.ama.org
Related topics : integrated marketing communications media / integrated marketing communications social media / marketing communications media planning / marketing communications social media / marketing communications media mix
The Many Types Of Marketing - Design And Promote
The Many Types Of Marketing
Nov 05, 2014
(4 Comments)
Lots of people are talking about all the new forms of marketing a company can pursue. It's true, certain traditional marketing has been around for a long time and is still used today, but with the Internet now playing such a huge role in any company's success, people are coming out with more and more ways to market their products or services....
Website:
http://www.designandpromote.com
Related topics : companies that use social media marketing effectively / social media market research companies / social media marketing companies / online media marketing companies / difference between internet marketing and social media marketing
Digital Marketing Agency - Ecommerce, Social Media ...
Google Goes Mobile-First
January 17, 2017
Digital Operative is a digital marketing agency that thrives at the intersection of branding, content, mobile, social media and ecommerce. We believe our customers choose us because we offer a strategic approach that drives at what consumers care about most and then activates them to take action - converse or convert.
Our team is comprised of DOers in...
Website:
http://www.digitaloperative.com
Related topics : digital media marketing agency / social media marketing agency / digital media marketing plan / digital media marketing strategy / digital media marketing
Sustainable competitive advantages in digital marketing
Sustainable competitive advantages in digital marketing
Columnist Eric Enge explains how investing in long-term marketing initiatives can give you a huge advantage over your competition.
Eric Enge on September 13, 2016 at 10:32 am
More
It's amazing how often I have conversations with people that focus solely on how they can invest $1 and get back $3 or more in a month or less. Sounds great, of...
Date: 2017-03-09 17:22:35
Website:
http://searchengineland.com
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Leading PR Agency in India | PR Firm Delhi | Top PR Agencies
Welcome to the Leading PR Agency, an award-winning PR Firm in India
For 360째 Branding & PR Solutions
Your quest for the best PR agency in India ends here! Incepted in the year 2003, Value 360 Communications is an award-winning PR company in India, with a focused approach towards enabling early stage businesses to gain traction and visibility in both, traditional and digital media.
Having...
Website:
http://www.value360india.com
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Top 20 Facebook Statistics - Updated January 2017
Major traffic update coming next week so please check back on the latest Most Valuable Facebook Statistics
Facebook represents a huge potential market for your social media efforts, but it is becoming increasingly difficult to stand out from the crowd. The following statistics highlight some relevant Facebook facts and can ultimately help you to navigate it better, increasing your return on...
Website:
https://zephoria.com
Related topics : companies that use social media marketing effectively / using social media to conduct market research / using social media as a market research tool / organizations using social media marketing / using social media for marketing research
Indy Social Media – Where social media means business.
We're excited to announce our next event will be on September 10th from 7:30am-9:00am. Click on the button below to purchase your ticket.
Who is speaking?
Santiago Jaramillo is the CEO and Founder of Bluebridge, where he oversees the vision, strategy, and progress of the company's product and brand. Santiago has grown Bluebridge from humble beginnings in a college dorm room to one of the leading mobile app platforms in the world. In just three years, Bluebridge has grown to 30 employees, with hundreds of customers worldwide, including South Africa tourism and Gatlinburg, TN.
Through Santiago's leadership, the company has...
Website:
http://www.indysm.org
Related topics : social media platforms meaning / social media changed business / social media platforms for business / social media branding for business / social media in business
24 Things to Consider When Designing and Developing a ...
March 05, 2014 Seth Rand
From functionality and appearance to navigation and coding integrity, a lot goes into creating an eye-catching, user-friendly website. It doesn't end there, either. Web developers and designers must work together to produce websites that will be located by search engines, engage customers, and stimulate conversions. Whew! That's a lot of pressure. Fortunately, the...
Date: 2017-03-10 08:19:18
Website:
http://www.socialmediatoday.com
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FaceCake Marketing Technologies, Inc.
Apparel, Accessories, Cosmetics and More
Instant Visualization of Products in an Augmented Reality Environment
Changing the Way People Shop
Find It
FaceCake's augmented retail platform presents consumers with interactive access to relevant information in an easy-to-use format to quickly find what they're looking for.
Try It
FaceCake's platform for apparel, cosmetics, jewelry, accessories and more...
Date: 2017-01-09 19:59:26
Website:
http://www.facecake.com
Related topics : social media and augmented reality / social media brand building / social media branding strategy / luxury brand social media marketing / social media branding for business
10 Social Media Tools For Learning - theelearningcoach.com
Do you have a training or information need that could benefit from a social media strategy? Understanding the universe of options can help you match your need to the best approach.
Here are descriptions of ten applications representing different social media technologies that promote learning. Many of these tools and services are free or have a free trial period, which can encourage...
Website:
http://theelearningcoach.com
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Intex - General Manager - Marketing (15-20 yrs), Delhi/NCR ...
Jobs Reporting Into: Senior Manager /Manager
Age Group: 35+ Salary Range
Job Objective
To spearhead the marketing mix & brand management for Intex
Primary Responsibilities
Job responsibilities involve but not limited to :-
- Planning, Budgeting & Implementation: Plan & implement various marketing & PR strategy/activities based on the on budget on monthly/Yearly basis that marketing activities...
Website:
http://www.iimjobs.com
Related topics : marketing communications and media management / marketing communications media planning / social media marketing campaign plan / social media marketing plan / digital media marketing plan
Societal marketing - Wikipedia
The societal marketing concept was a forerunner of sustainable marketing in integrating issues of social responsibility into commercial marketing strategies . In contrast to that, social marketing uses commercial marketing theories, tools and techniques to social issues. Social marketing applies a "customer orientated" approach and uses the concepts and tools used by commercial marketers in...
Date: 2017-02-21 15:56:13
Website:
https://en.wikipedia.org
Related topics : corporate social responsibility used as marketing tool / concept of social responsibility marketing and how it impacts both companies and consumers / corporate social responsibility as a marketing tool / using social media as a market research tool / companies that use social media marketing effectively