Selected articles for topic: bad corporate reputation
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Corporate Reputation :: Why a good corporate reputation is ...
Why a good corporate reputation is important to your organization
By Kim Harrison,
Consultant, Author and Principal of www.cuttingedgepr.com
Corporate reputation is a 'soft' concept. It is the overall estimation in which an organization is held by its internal and external stakeholders based on its past actions and probability of its future behavior. The organization may have a slightly different...
Related topics : why a good corporate reputation is important to your organization / importance of good corporate reputation / companies with good corporate reputation / benefits of good corporate reputation / good corporate reputation
The Cost of a Bad Reputation | ReputationManagement.com
The Cost of a Bad Reputation
Staff June 25, 2015
the cost of a bad reputation https://www.flickr.com/photos/nicmcphee/
What's the cost of a bad reputation? For United Airlines, one incident rang up at about $180 million.
After the airline damaged his guitar and refused to pay for it -- even though he witnessed them manhandling it -- musician David Caroll wrote a song, United Breaks Guitars . It...
Reputation - Wikipedia
Main article: Reputation management
Many businesses have public relations departments dedicated to managing their reputation. In addition, many public relations firms describe their expertise in terms of reputation management . The public relations industry is growing due to the demand for companies to build corporate credibility and hence reputation.  Incidents which damage a company's...
Date: 2017-03-01 01:14:16
Related topics : online reputation management company / personal online reputation management companies / online reputation companies / online reputation management companies / web reputation management company
Corporate Image - benefits, Importance of corporate image ...
Corporate image, or reputation, describes the manner in which a company, its activities, and its products or services are perceived by outsiders. In a competitive business climate, many businesses actively work to create and communicate a positive image to their customers, shareholders, the financial community, and the general public. A company that mismanages or ...
Related topics : managing corporate image and reputation / corporate image reputation / corporate identity and reputation / corporate reputation management strategy / companies with good corporate reputation