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EconPapers: Corporate social responsibility effects on ...
Corporate social responsibility effects on social network sites
Hyun Ju Jeong, Hye-Jin Paek and Mira Lee
Journal of Business Research , 2013, vol. 66, issue 10, pages 1889-1895
Abstract: This online experiment investigates how marketers could maximize favorable consumer responses to brand pages on social network sites (SNSs) through the strategic use of...
Date: 2017-02-22 09:00:27
Related topics : corporate social responsibility effects on social network sites / business network for corporate social responsibility / corporate social responsibility network / corporate social responsibility and marketing / corporate social networking sites
Corporate social responsibility effects on social network ...
3rd Mira Lee
This online experiment investigates how marketers could maximize favorable consumer responses to brand pages on social network sites (SNSs) through the strategic use of corporate social responsibility (CSR). Two types of CSR, cause-related marketing (CRM) and cause sponsorship (CS), and the control group (control) are compared. The results reveal the following major...
Date: 2016-10-15 04:56:55
Related topics : corporate social responsibility effects on social network sites / corporate social responsibility network / corporate social responsibility and ethics in marketing / corporate social responsibility and marketing / corporate social networking sites
Social Media Policy - my.clevelandclinic.org
Social Media Policy ("policy")
BY POSTING ON ANY CLEVELAND CLINIC SOCIAL MEDIA SITE YOU AGREE TO THESE TERMS. Cleveland Clinic ("CC") has opened publicly facing pages on social media sites for viewing content and/or videos and posting comments about CC. These social media sites include but are not limited to various blogs, bulletin boards, networks, multi-media and news media sites or other user...
How To Set Social Networking Policies for Employees ...
Establishing a clear set of social networking policies is important to both the security of your business and of your employees.
By Diana Kelley | Posted April 20, 2010
These days it seems that just about everyone and everything has a Facebook page, a Twitter account, and/or blog. Employees that have responsibility for updating or managing the official Starbucks or Walmart...
Related topics : employee personal social network policy / social networking policies for employees / employee social networking policy / social network policy for employees / employee social networking sites
SH Media - Social Media Marketing Leaders
TIP! Set up a blog and regularly update it. Post everything new you have to say on your blog.
Social media is an amazing avenue for posting campaigns to a large and interested audience. However, a number of those who own businesses don't know how to craft a campaign, target a specific market, and how to best use their budget for marketing. The following article will help you to...
Related topics : companies that use social media marketing effectively / articles on social media marketing for business / social media marketing plan definition / benefits of social media marketing for business / internet & social media for corporate and marketing communication
Best Media Monitoring Tools for Public Relations: Top 100
Hundreds of media monitoring tools are available online. But finding the right ones can be challenging. Many are difficult to find, others cost more than you want to pay, and still others aren't worth the time it takes to look for them. So what's a media monitoring fool to do? As it used to say in the Mighty Man cartoons (look it up), "Here we are to save the day!"
We put our pointed little head...
Social Media Manager Job Description | Blaise Grimes-Viort
Following on from my blog post about defining Online Community and Social Media job descriptions , here is a generic Social Media Manager job description template.
These job description templates are written with the assumption of a hierarchy of Manager, Head of Department, Director. If the role manages a team or includes strategic or budgetary control, responsibilities can be taken from...
Related topics : social media marketing manager job description / social media marketing director job description / social media marketing job description / social media community manager / social media management company
Top 10 social media analytics tools: The VentureBeat index ...
Consumers and businesses alike have something to learn from just about all of your social media interactions. How many people did your post reach? What sort of links do your followers like best? Does anything you do online even matter?
Fortunately, the rise of social media has been accompanied by the creation of tools to that analyze the impact of most of your social media activities. For anyone...
Related topics : social media analytics market research / social media analytics tools radian6 / social media analytics tools free / social media analytics tools / using social media as a market research tool
MRA Guide to the Top 16 Social Media Research Questions ...
MRA and IMRO published this simple guide to Social Media Research (SMR) in 2010 in order to help researchers identify and find answers to the most important questions to SMR techniques.
Social networks engulf everyday life. They represent a place to share news, ideas and information of all kinds. The connections made among people in these networks, and the resulting information...
Date: 2017-03-10 06:55:54
Related topics : location based social media sites / advantages and disadvantages of using social media for market research / using social media as a market research tool / using social media to conduct market research / disadvantages of using social media for market research
Social Media Director Job Description - Social Media ...
Following on from my blog post about defining Online Community and Social Media job descriptions , here is a generic Social Media Director job description template.
These job description templates are written with the assumption of a hierarchy of Manager, Head of Department, Director. If the role manages a team or includes strategic or budgetary control, responsibilities can be taken...
Related topics : social media management company business plan / companies that use social media marketing effectively / social media marketing director job description / social media marketing manager job description / social media marketing job description
INFOPARK Smart Space Cochin
A new opportunity has arisen in Menora Software PVT LTD
on-board an SEO manager due to extensive growth! The organisation are small (on purpose!) transparent creating a great environment for employees who work there! If successful, you will be solely responsible for the interaction with your clients so confidence is a must!
Key responsibilities will include:
Experience in both on and...
Related topics : social media management company for small business / social media management company uk / social media management company india / social media management company / companies that use social media marketing effectively
104 Fascinating Social Media and Marketing Statistics for ...
Facebook Google+ LinkedIn Flipboard 13
Looking at marketing surveys and studies from the past year, a few trends are clear, among them that buyers are firmly (and increasingly) in control of the purchase cycle. They prefer searching to being found, and will often be close to their final decision point before talking to a salesperson.
In response, marketers are...
Related topics : social media market research companies / b2b social media marketing / companies that use social media marketing effectively / using social media for marketing research / organizations using social media marketing
10 Tips for Avoiding Ethical Lapses When Using Social Media
10 Tips for Avoiding Ethical Lapses When Using Social Media
Christina Vassiliou Harvey, Mac R....
Related topics : new social media sites like facebook / social media sites like facebook / social media sites for business professionals / issues associated with the use of social media tools and applications / social media for lawyers
12 Best Free Social Media eBooks
A couple of years ago I remember hearing an online marketing "expert" discussing social media with a small group. He was rather importantly announcing that social media was a pointless enterprise for businesses, whether they were big or small. He believed it all to be useless hype, with next to no payoff. This coming from a man proclaiming to be an expert in the field.
While at the time I thought...
Related topics : social media marketing ideas for small business / companies that use social media marketing effectively / social media marketing small business / benefits of using social media for business / social media marketing ideas for business
The Ethics of Using Social Media in the Workplace ...
The Ethics of Using Social Media in the Workplace
How Should Companies Monitor Social Media Use?
How are we to judge whether a company's use of social media in monitoring employee behavior is ethical or not? With all the benefits that social media is bringing to the corporate world, a company faces numerous risks in its use, from misuse of company resources, to conflicts of interest and...
Related topics : benefits of using social media for business / companies that use social media effectively / business using social media / using social media for recruitment / organizations that use social media effectively
The 50 best Drupal themes | Creative Bloq
The 50 best Drupal themes
The 50 best Drupal themes
WordPress is not the only CMS - check out some of the best themes available for designers building websites in Drupal.
The internet is full of web design inspiration if you're learning how to start your a blog or website. There's also a number of web themes available for different content management systmes, including Drupal.
Related topics : drupal themes for social networking sites / business network for corporate social responsibility / corporate social responsibility effects on social network sites / drupal create social networking site / social network web design inspiration
MBA in Social Media Marketing Online | Master’s Program
Tuition & Fees
Target and Engage Customers by Earning an MBA in Social Media
With more than a million posts to Twitter every hour and five billion minutes spent on Facebook every day, social media is a major driver of modern marketing efforts. The Master of Business Administration in Social Media at Southern New Hampshire University provides business leaders with a platform to learn the best ways...
Related topics : social media market opportunity / advantages of using social media for students / college students and social media use / organizations that use social media effectively / using social media as a market research tool
Social Media Marketing Manager Job Description - echogravity
Are you passionate about social media marketing? Are you looking for an opportunity to grow creatively and professionally?
As the Social Media Marketing Manager (SMMM) at echogravity, you'll be responsible for managing and delivering all social media activities for clients and internal echogravity social media. In this highly visible role, a successful hire will "own" social media and will be...
Related topics : social media market opportunity / articles on social media marketing for business / social media marketing business opportunity / social media platforms for marketing / b2b social media marketing
TheFA.com - Social Networks
We all like to talk about football, whether it's on the pitch, on the sidelines, in the car on the way home or over a celebratory pint in the clubhouse. Social media is another way for people to have a conversation about football. It can be daunting to kick-off your presence, but it can be an incredibly useful way for your club to communicate if it's used in the right...
Why Information Security Training and Awareness Are Important
Creating an information security and privacy awareness and training program is not a simple task. It is often a frustrating task. It is often a challenging task. And many times, unfortunately, it is often a thankless task. However, providing your personnel with the security and privacy information they need, and ensuring they understand and follow the requirements, is an important component of...
Date: 2015-11-11 16:04:29
Related topics : why a good corporate reputation is important to your organization / corporate reputation management strategy / importance of good corporate reputation / corporate reputation management case study / corporate reputation risk
Difference Between Bus Tree Ring Mesh Star Topology Of ...
Difference Between Bus Tree Ring Mesh Star Topology Of Networking
Mesh, Bus, Ring and Star topologies Mesh A mesh... topology typically refers to a Wide Area Network where there are multiple paths connecting multiple sites. A router is used to search multiple paths and determine the best path for the data. Routes are determined by least cost, time of day and performance. A three or four site mesh...
HNN - Top hotel brands share social media tactics
Top hotel brands share social media tactics
28 DECEMBER 2012 7:47 AM
Executives from Marriott Hotels & Resorts, Hilton Hotels & Resorts and Best Western International shared the strategies that helped them dominate the social media landscape in 2012.
REPORT FROM THE U.S.--As social networks evolve and consumers' online patterns continue to shift, brands consistently must adapt...
Which Enterprise Social Network is Right for Your Intranet?
CHANNEL: Social Business
Some managers may still view them with suspicion , but Enterprise Social Networks (ESNs) are an increasingly common part of the modern workplace, and in cases, replacing intranets. The emergence of consumerized IT has lead employees to expect user-friendly systems that offer the UX and functionality they can find on the Web. A number of ESNs have stepped up to try...
Related topics : make your own social networking site like facebook / how many people use social networking sites / first social networking site in the world / business use of social networking sites / use of social network sites
Law and Society Association
The Law and Society Movement has long welcomed both legal historians and legal history and we hope this CRN extends the benefits of that relationship. Our goals include supporting methodological discussions across sub-specialties and between historical and other approaches to studying law and society; creating opportunities for cross-generational and inter-disciplinary...
Digital Marketing Company – Topranker.net
DIGITAL MARKETING COMPANY
Being a top notch digital marketing company in Ahmedabad, India, our web promotion service portfolio is quite broader, keeping in mind the present requirements of business promotions to reach the target audience. Search engine optimization is the prominent requirement for any online business to improve the visibility of the website on search engines and that is our...
Related topics : top social media marketing companies in india / social media sites for business promotion / social media branding for business / new social media sites like facebook / social media sites like facebook
UPSC Civil Services Main Examination Syllabus
Optional Subject - Paper 1 -250 Marks
Optional Subject - Paper II -250 Marks
Candidate is allowed to take up literature as an optional subject "without the condition of having it at the graduation level."
Sub Total (Written test) 1750 Marks
Marks of English and Language will not be counted in the total tally of marks for the written exam. So the total of the Mains exam will be 1750...
Rebuilding corporate reputations | McKinsey & Company
Rebuilding corporate reputations
Download this article
A perfect storm has hit the standing of big business. Companies must step up their reputation-management efforts in response.
As governments respond to the financial crisis and its reverberations in the real economy, a company's reputation has begun to matter more now than it has in decades. Companies and industries with reputation problems...
Related topics : companies with good corporate reputation / web reputation management company / online reputation management company / online reputation management companies / reputation management company
Corporate Social Responsibility | Airbus, Commercial Aircraft
Society needs non-corrupt and well-governed institutions.�
Airbus puts a priority on ethics and compliance across the company, ensuring Airbus' business practices conform to applicable laws and regulations, as well as ethical business principles.
Of particular importance for Airbus are export compliance, respecting and following all export/import compliance laws...
Related topics : internal employee social network / corporate social responsibility as a marketing tool / corporate social responsibility effects on social network sites / business network for corporate social responsibility / corporate social responsibility network