Selected videos for topic: corporate social responsibility and marketing
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Dictionary of Corporate Social Responsibility: Csr, Sustainability, Ethics and Governance | Ebook
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http://blon.us/f/b00t5me6k4
This book is a concise and authoritative reference work and dictionary in the field of corporate social responsibility, sustainability, business ethics and corporate governance. It provides reliable definitions to more than 600 terms and concepts for researchers and professionals alike. By its definitions the dictionary helps users to understand the meanings of commonly used terms in Csr, and the roles and functions of Csr-related...
From: Hong Lively
Related topics : corporate social responsibility and ethics in marketing
2011 Cause Marketing Forum, with Denise Keyes of Georgetown University
2011 Cause Marketing Forum - An Interview with Denise Keyes, Executive Director, Center for Social Impact Communications of Georgetown University.
Cause Marketing Forum, a membership organization that helps businesses and nonprofits succeed together, 3BL Media, a leading CSR and sustainability communications company, and Causecast, the premier cause integration platform for nonprofits and brands have partnered to raise awareness about organization' efforts and progress around cause marketing...
From: 3BL Media
Related topics : social media cause marketing
CSRminute: Switch's Cause Campaign Raises Funds for St. Louis Center
Corporate Social Responsibility News: Switch Agency Cause Marketing Campaign Raises Funds for Independence Center of St. Louis; UOP Wins 2010 Energy Award from American institute of Chemical Engineers.
This CSR Minute is sponsored by the Network for Business Sustainability. For information about NBS's sustainability strategy, visit http://www.nbs.net.
Visit: http://3blmedia.com/3bltv for more CSRminute podcasts.
From: 3BL Media
Related topics : social responsibility marketing campaign / business network for corporate social responsibility
Film Campaign 2011
EACA Care Awards
The Mimi Foundation is proud to announce that Leo Burnett France, who realized our campaign in 2010, won the 1st price in the category 'non-profit organizations and non-governmental bodies' at the EACA Care Awards with the film 'rebuild their image'.
This creative Award aims to recognize excellence in social marketing as part of EACA's overall commitment to promote Corporate Social Responsibility.
From: Mimi Foundation
Related topics : corporate social responsibility and marketing
Bachelor of Public Relations at Humber
The Bachelor of Public Relations is a comprehensive degree program that prepares students to manage public relations (PR) in all sectors: corporate, non-profit, government and agency. It prepares students to plan, manage and implement a broad range of public relations programs including brand management and marketing communications, employee and executive communications, media relations, investor relations, public affairs, change management, international PR, communicating corporate social...
From: Humber College
Related topics : social media public relations / social marketing public relations / marketing communications and media management / social media brand management / social media marketing agency program
Pocket ACE Card Club - CSR(Corporate Social Responsibility)
As part of our company marketing strategy, we decided to host a feeding program to a couple of children. It is our desire to give hope and show them what is humanity in this world. Seeing them smile makes our hearts melt. We gave food, drink, snacks and some presents to make them feel more appreciated. We took them to an Amusement arcade on Jcentre Mall Mandaue, there they enjoy rides, sing, play arcade games and some kiddie slot machines. And in the end took them to their respective residences.
From: Pocket ACE
Related topics : corporate social responsibility and marketing
Social PHD: Laurie Buczek, Intel - "How do you become a Social Business?"
Social PHD http://www.youtube.com/watch?v=5wbQ36WvH8g
Produced by Mark Fidelman and Robert Lavigne
Contact Info:
Robert Lavigne - http://RLavigne42.com/Innovate
#TDGv Studios - http://TDGv.net
Lauri Buczek, Intel
"First, Identify the business objectives..."
Laurie Buczek is a Social Media Strategist within Intel Corporation's Digital Marketing organization. Prior to joining Digital Marketing, Laurie spent over two years as the Social Computing Program Manager where she was...
From: SocializedBusiness
Related topics : phd social media marketing / social media business / marketing through social media / manage social media / digital media marketing strategy
Cause marketing, branding and creating strategic alliances in business
Learn how you can achieve corporate social responsibility and brand authenticity, in your organization or business.
From: williammarre
Related topics : corporate social responsibility and marketing
The New Cause Marketing, CSR, Community Investment & Employee Giving: Goodness 3.0
How companies can engage their customers, employees and partners in cause marketing, community investment, CSR and employee giving to build trust, brand and loyalty. How can companies truly engage customers and employees in supporting causes they care about? How can companies link cause marketing, employee giving, community investment and corporate social responsibility with core business activities? How can they be authentic while doing it? And how can they benefit from greater customer and...
From: Benevity
Related topics : corporate social responsibility and marketing
Webcast: Who's on First - Managing Enterprise Social Media Risk
Who's responsible for social media risk management in your organization? If your enterprise is like most, answering this question can be a real challenge.
Social media has quickly proven to be a tremendous resource for marketing, human resources, support, and many other business functions. However, that same communications tool can also introduce a significant amount of risk to an organization - risk to corporate compliance, from security threats, employee error and abuse, and much...
From: Nexgate
Related topics : social media management tools / manage social media / social media marketing questions / social media marketing tools / marketing through social media