Nexgate
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4 selected videos
Social Media Hacks and Hijacks Podcast
With social media established as a cornerstone of brand marketing, the frequency with which critics or hoaxers hijack social media brands has been on the rise. Some recent victims of hacks or hijacks include The Associated Press, Burger King, Jeep and E-Online. It seems every week, a new brand becomes a casualty of a mischievous prankster worse -- a politically motivated activist with a scare-mongering message.
In this webcast, we'll explore proven techniques and countermeasures to protect...
Related topics : social media brand monitoring / social media brand management / social media branding / criticisms of social media marketing / social media online marketing
Webcast: Who's on First - Managing Enterprise Social Media Risk
Who's responsible for social media risk management in your organization? If your enterprise is like most, answering this question can be a real challenge.
Social media has quickly proven to be a tremendous resource for marketing, human resources, support, and many other business functions. However, that same communications tool can also introduce a significant amount of risk to an organization - risk to corporate compliance, from security threats, employee error and abuse, and much...
Related topics : social media management tools / manage social media / social media marketing questions / social media marketing tools / marketing through social media
Mapping the Social Media Technology Stack
These days there's an "app" for just about everything, including in social media. There are tools for listening, sentiment analysis, publishing, archiving, security, and failing to making sense of what they are and effectively mapping how they work together can result in a poor marketing ROI and increased risk from security threats and regulatory compliance.
Watch social media expert Alan Webber and Nexgate CEO Devin Redmond discuss the social media technology stack and present tips for...
Related topics : social media sentiment analysis tools / social media marketing program / social media marketing tools / social media listening tools / social media tips
Enterprise Social Media Risk and Regulatory Compliance in 2015: Are you in control?
Hear Robert Cruz, Nexgate’s Devin Redmond, and Forrester Research’s Nick Hayes joined forces to present a webinar titled, Enterprise Social Media Risk and Regulatory Compliance in 2015: Are you in control?
Related topics : presentation on social media
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