Selected articles for topic: social media audience segmentation
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Infegy Atlas: Social Media Listening and Intelligence
Discover and research lifestyle-based audience segments
Ever wonder what else people who discuss a brand or subject are interested in?
Infegy Atlas segments social media authors into lifestyle-based categories to tell you what the people mentioning the subject you're researching are most passionate about.
Industry...
Date: 2017-03-08 21:38:11
Website:
http://infegy.com
Related topics : social media audience research / social media report / social media audience segmentation / social media listening command center / social media listening center
About Brand Networks | Leading the Social Media Revolution
Welcome
Brand Networks simplifies social, delivering award-winning social advertising software and services to enterprise customers throughout the world.
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ABOUT BRAND NETWORKS
Delivering the right message to the right segments of your complex social audience at the right time is the future of social native advertising and content publishing at scale. Achieve this and your efforts become...
Website:
https://bn.co
Related topics : social media network marketing services / social media network marketing / social network marketing companies / social media marketing optimization services / social media marketing companies london
Targeted advertising - Wikipedia
Targeted advertising serves the purpose of placing particular advertisements before specific groups so as to reach consumers who would be interested in the information. Advertisers aim to reach consumers as efficiently as possible with the belief that it will result in a more effective campaign. By targeting, advertisers are able to identify when and where the ad should be positioned in order to...
Date: 2017-02-28 03:53:00
Website:
https://en.wikipedia.org
Related topics : social media advertising effectiveness / social media advertising campaigns / using social media to conduct market research / advertising internet marketing media online / social media advertising costs
Social Media Intelligence Platform | Synthesio
Connect
The Modern Marketer is Driven by Data and Metrics
Today's marketing leaders own the full customer journey. This responsibility makes access to comprehensive audience data in real time a necessity. SaaS technology has empowered marketing decision makers with instant feedback on each initiative's performance against business KPIs. Real-time customer data helps CMOs and VPs of Marketing...
Website:
http://www.synthesio.com
Related topics : social media marketing business opportunity / organizations using social media marketing / social media intelligence / social media platforms for business / social media branding for business
Understanding Link Analysis From The Analytic ...
Confirmed by other independent sources; logical in itself; consistent with other information on the subject
2
Not confirmed; logical in itself; consistent with other information on the subject
3
Not confirmed; reasonably logical in itself; agrees with some other information on the subject
4
Not confirmed; possible but not logical; no other information on the subject
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Not confirmed; not...
Date: 2017-01-16 18:21:25
Website:
http://linkanalysisnow.com
Related topics : news organizations using social media / new social media sites like facebook / social issues in media and information / social media information / news organization social media
Influencer marketing - Wikipedia
Influence[ edit ]
Most discussion on the generic topic of social influence centres on compliance and persuasion in a social environment, as exemplified in Robert Cialdini 's book Influence: Science and Practice. [3] In the context of Influencer Marketing, influence is less about argument and coercion to a particular point of view, and more about loose interactions between various parties in a...
Date: 2017-03-05 15:56:19
Website:
https://en.wikipedia.org
Related topics : companies that use social media marketing effectively / using social media as a market research tool / using social media for marketing research / social media influence rating / organizations using social media marketing
Online Masters in Marketing - MS Marketing Communications
Leadership & Management
Build and supervise a marketing communication team of top talent, ensuring the right people fill the right roles
Provide direction to functional units within marketing communication, ensuring each unit is aligned with overall goals
Tap into team members' natural motivators, maximizing their potential for success
Manage the daily activities and performance of employees,...
Website:
http://www.franklin.edu
Related topics : integrated marketing communications social media / using social media as a market research tool / marketing communications social media / using social media for marketing research / social media market research tool
Top 20 Facebook Statistics - Updated January 2017
Major traffic update coming next week so please check back on the latest Most Valuable Facebook Statistics
Facebook represents a huge potential market for your social media efforts, but it is becoming increasingly difficult to stand out from the crowd. The following statistics highlight some relevant Facebook facts and can ultimately help you to navigate it better, increasing your return on...
Website:
https://zephoria.com
Related topics : companies that use social media marketing effectively / using social media to conduct market research / using social media as a market research tool / organizations using social media marketing / using social media for marketing research
25 Direct Marketing Statistics: Direct Mail Works | Compu ...
Posted on July 17, 2014 by Compu-Mail
With the rise of email and social media, many leap to declare print and direct mail "dead." But don't let them fool you! These 25 Direct Marketing Statistics prove that direct mail is still alive and well, and is above all a profitable and worthy component of your integrated marketing strategy. (Want more stats? We've added new direct mail stats for 2015 and...
Website:
http://compu-mail.com
Related topics : direct marketing media strategy / direct marketing media types / social media marketing small business / direct marketing media / social media marketing campaign cost
Influencer Marketing | What is Influencer Marketing?
What is Influencer Marketing?
Influencer marketing involves marketing products and services to those who have a sway over the things other people buy. This market influence typically stems from an individual's expertise, popularity, or reputation. Marketing to an audience of influencers is similar to word of mouth marketing, but it doesn't rely strictly on explicit recommendations (See also...
Website:
http://www.marketing-schools.org
Related topics : companies that use social media marketing effectively / social media market research companies / using social media as a market research tool / social media marketing companies / social media network marketing services
Digital Marketing Company – Topranker.net
DIGITAL MARKETING COMPANY
About
Being a top notch digital marketing company in Ahmedabad, India, our web promotion service portfolio is quite broader, keeping in mind the present requirements of business promotions to reach the target audience. Search engine optimization is the prominent requirement for any online business to improve the visibility of the website on search engines and that is our...
Website:
http://www.topranker.in
Related topics : top social media marketing companies in india / social media sites for business promotion / social media branding for business / new social media sites like facebook / social media sites like facebook
Social marketing - Wikipedia
Social marketing should not be confused with the societal marketing concept which was a forerunner of sustainable marketing in integrating issues of social responsibility into commercial marketing strategies. In contrast to that, social marketing uses commercial marketing theories, tools and techniques to social issues.
Social marketing applies a "customer oriented" approach and uses the concepts...
Date: 2017-03-05 15:56:19
Website:
https://en.wikipedia.org
Related topics : using social media as a market research tool / using social media to conduct market research / advantages of using social media for market research / using social media for marketing research / social marketing strategies for changing public behavior kotler
Internship Opportunities at NBC 5 and Telemundo Chicago
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Become a NBC 5 Chicago and Telemundo Chicago intern and learn broadcasting and digital from our world-class teams!�
NBCUniversal is one of the world's leading media and entertainment...
Date: 2017-03-10 06:36:04
Website:
http://www.nbcchicago.com
Related topics : social media market research companies / using social media to conduct market research / using social media as a market research tool / using social media for marketing research / social media monitoring for market research
Marketing Trends for 2014 and into 2015 - Smart Insights ...
So, it seems as if the three core areas of investment in marketing for 2014 are likely to continue to be Mobile and Content Marketing and Big Data in many businesses. The most significant change is in mobile marketing where there is a decline in popularity, perhaps suggesting a realisation of the difficulty of encouraging customers to buy rather than browser via this channel.
But, I would like...
Website:
http://www.smartinsights.com
Related topics : social media marketing trends 2014 / social media marketing trends 2013 / social media marketing future trends / social media marketing trends 2015 / latest trends in social media marketing
Integrating Quantitative and Qualitative Methods in Social ...
Integrating Quantitative and Qualitative Methods in Social Marketing Research
by Nedra Kline Weinreich
Introduction
Traditionally, research in the field of health promotion has followed in the footsteps of its "older brother," medicine. However, the reductionistic model of disease causation cannot adequately describe the complex mechanisms that influence health behavior. Social marketers working...
Date: 2010-12-07 10:20:00
Website:
http://www.social-marketing.com
Related topics : advantages and disadvantages of using social media for market research / using social media as a market research tool / using social media to conduct market research / disadvantages of using social media for market research / advantages of using social media for market research
What are “influencers” on social media platforms in China ...
Influencers could be bloggers, celebrities or people who have great presence on social media platforms and a vast amount of followers.
For brands it is very important locate these people because they can help them to reach the masses in China and exert influence on them in brand's benefit. Influencers are also vital to rapidly increase the brand awareness. However, the brands must choose...
Website:
http://marketingtochina.com
Related topics : social media platforms in china / emerging social media platforms / location based social media platforms / social media platforms for marketing / social media platforms
Media Monitoring - Critical Mention - Media Monitoring
What's New
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Critical Mention's media monitoring platform changes the way corporate communications and business intelligence professionals search, track and analyze vital information from television, radio, online news and social media.
Critical Mention captures and indexes 40 hours of broadcast content every 60 seconds from more than 2,000 unique broadcast sources producing a robust...
Website:
http://www.criticalmention.com
Related topics : social media monitoring tools definition / social media monitoring tools / social media monitoring companies / monitoring social media definition / social media brand monitoring