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Digital Marketing Course - Certification & Training Institute
Toyota
Digital marketing strategies and Services
Digital Marketing has grown rapidly in the past few years as more and more businesses are realizing the importance of a good online presence. Any effective marketing campaign will include them in its strategy. Let???s understand the different verticals in detail.
Search Engine Optimization:
It???s a very useful and important process of digital...
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http://www.edupristine.com
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Socilab - LinkedIn Social Network Visualization, Analysis ...
��About Resources Books
LinkedIn Network Visualization and Analysis
This site allows users to visualize and analyze their LinkedIn network using methods derived from social-scientific research. Full sample output is shown here . The site is free and open-source. Have fun!
Explore Your Connections
Click a node to highlight their connections to other people you know. Scroll to zoom in/out on...
Website:
http://socilab.com
Related topics : social network analysis visualization software / social research network sites / social network analysis research / compare social networking sites / statistics on using social networking sites
The 39 Social Media Tools I'll Use Today | Convince and ...
Also, at my social media speaking engagements hither and yon I'm often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily.
Twitter, Facebook, Linkedin, Google + (combined)
Buffer
I use Buffer for scheduling and sharing my posts to Twitter, Facebook, Linkedin and Google + throughout the day, at the optimal times. It;s a super...
Website:
http://www.convinceandconvert.com
Related topics : social media listening tools free / free social media competitive analysis tools / social media listening tools comparison / social media tracking tools / social media listening tools
Ampere Analysis – Understanding the Future of Television
Social Media platforms are yet to be content with media content
Over the past few years, improvements in video technology (both network and device) has enabled social media platforms to focus on video. The platforms want to make social media the place to go for short - and live - videos on top of connecting with friends and family. Since 2016, deals for exclusive rights to live, short form...
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https://www.ampereanalysis.com
Related topics : emerging social media platforms 2016 / emerging social media platforms 2017 / emerging social media platforms / social media platforms for marketing / social media platforms
Understanding Link Analysis From The Analytic ...
Confirmed by other independent sources; logical in itself; consistent with other information on the subject
2
Not confirmed; logical in itself; consistent with other information on the subject
3
Not confirmed; reasonably logical in itself; agrees with some other information on the subject
4
Not confirmed; possible but not logical; no other information on the subject
5
Not confirmed; not...
Date: 2017-01-16 18:21:25
Website:
http://linkanalysisnow.com
Related topics : news organizations using social media / new social media sites like facebook / social issues in media and information / social media information / news organization social media
Web and Digital Design Master – SPD
- work interface: tools, preview and tracks
- three-dimensional space: lights, 3D layers and cameras
- animation of an object's characteristics through keyframes
- transparency and keying
- output and compression
This course requires the students to maintain a strong commitment to their work and exercise the tools presented during the lessons through systematic independent practice.
Colour...
Website:
http://www.scuoladesign.com
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The Virtual Speech Community: Social Network and Language ...
The Virtual Speech Community: Social Network and Language Variation on IRC
Article in Journal of Computer-Mediated Communication 4(4):0 - 0 · June 1999 with 68 Reads
DOI: 10.1111/j.1083-6101.1999.tb00109.x
1st John Paolillo
Abstract
Many scholars anticipate that online interaction will have a long-term effect on the evolution of language, but little linguistic research yet addresses this...
Date: 2016-10-15 20:22:40
Website:
https://www.researchgate.net
Related topics : speech community social network / virtual community social networking / social media networks are changing our way of having relationships / social and networking community / social networking community
Social Network Sites: Definition, History, and Scholarship ...
Social Network Sites, Communication, Culture & Critique, 2017, 10, 1, 2
Wiley Online Library
4
Samuel Kai Wah Chu, Rebecca B. Reynolds, Nicole J. Tavares, Michele Notari, Celina Wing Yi Lee, 21st Century Skills Development Through Inquiry-Based Learning, 2017, 109
CrossRef
5
Bronwyn Hemsley, Susan Balandin, Stuart Palmer, Stephen Dann, A call for innovative social media research in the field of augmentative and alternative communication, Augmentative and Alternative Communication, 2017, 33, 1,...
Website:
http://onlinelibrary.wiley.com
Related topics : social network sites definition history and scholarship / new social networking sites 2017 / social media networking sites definition / social network sites history / social network site definition
Social Media Properties - Is Overcrowding the Downfall ...
This post really isn't meant as a commentary on the past, present and future value of social media properties, although the title may indicate that. If anything, what I am trying to do may even be a bit selfish - I'd like to explain my use of social media properties and figure out if other people, particularly businesspeople, are experiencing the same trend that I am experiencing.
Let's address...
Website:
http://www.rightsourcemarketing.com
Related topics : benefits of using social media for business / business using social media / organizations that use social media effectively / companies that use social media marketing effectively / social media marketing twitter
The ultimate beginner’s guide to e-commerce | Webdesigner ...
The ultimate beginner's guide to e-commerce
By Vitaly Gonkov o Posted Jul. 14, 2015 o Reading time: 22 minutes
62
Ok, here is the scenario: you've developed a brand-new product or created an extremely useful service that's ready to be shared with the world. But there is just one snag: you have little or no knowledge of how to effectively sell online.
You�need a set of tools to help you set up,...
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Paid Social Media Specialist - Los Angeles California ...
Paid Social Media Specialist represents a pivotal role in this endeavor, serving in our digital Audience Development team. This position executes paid social media campaigns that attract targeted audience segments to relevant content in profitable ways. Working across our nationwide network of news brands, the Specialist will leverage insights from our analysts that demonstrate...
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Inbound marketing - Wikipedia
Description[ edit ]
Inbound marketing provides information, an improved customer experience and builds trust by offering potential customers information they value via company sponsored newsletters, blogs and entries on social media platforms. [3] [1] [4] [2]
Marketing strategist David Meerman Scott says that inbound marketing allows marketers to "earn their way" into a customers awareness rather...
Date: 2017-03-07 18:55:21
Website:
https://en.wikipedia.org
Related topics : companies that use social media marketing effectively / search engine marketing social media / using social media as a market research tool / new trends in social media marketing / social media market research companies
The Key to Social Media Success Within Organizations
Many organizations have started using social media (a.k.a. Enterprise 2.0) tools internally to interact with their employees. A number of companies, including Best Buy and Dell, have succeeded in using social media internally to meet important objectives, such as reducing their costs, increasing revenues or stimulating innovation. However, many companies have either stayed away from using social...
Website:
http://sloanreview.mit.edu
Related topics : companies that use social media effectively / organizations that use social media effectively / organizations using social media / internal social media tools / social media internal communications
Best tools for social media analytics | InfoWorld
Best tools for social media analytics
Email a friend
Use commas to separate multiple email addresses
From
Your message has been sent.
Sorry
By David Strom , Network World | Apr 2, 2013
How to tell if your Facebook, Twitter, and LinkedIn efforts are paying off
See larger image
Every company has a social media presence, but how does a company measure how well its social media efforts are working?...
Website:
http://www.infoworld.com
Related topics : social media analytics tools comparison / social media analytics tools / social media audience analysis tools / social media measurement tools / social media monitoring tools
Social Media Directory | EDUCAUSE
Social Media Directory
Social Media Directory
Exchange ideas and engage in interactive dialogue with your peers by participating in EDUCAUSE social media.
Twitter - Follow the EDUCAUSE Twitter accounts below that match your interests:
EDUCAUSE - Updates on the latest EDUCAUSE resources and news from the association.
EDUCAUSE Learning Initiative (ELI) - Updates and developments in advancing learning through IT innovation.
EDUCAUSE Professional Development - professional development and networking opportunities to help higher education IT professionals, at all levels, advance in their career.
EDUCAUSE Center for Analysis and Research - Make better...
Website:
https://www.educause.edu
Related topics : social media directory / social media twitter / social media engagement / social media participation / community colleges and social media
Social information processing (theory) - Wikipedia
Social information processing theory focuses on the social processes that occur when two or more people are engaged in communication, similar to theories such as social presence theory , social penetration theory , and uncertainty reduction theory . What makes SIP different from these theories is its distinct focus on communication mediated solely by information and communications technologies ....
Date: 2017-02-23 12:45:00
Website:
https://en.wikipedia.org
Related topics : identity social networks and online communication / examples of social responsibility theory of media / social responsibility theory of media / social exchange theory relationship marketing / social cognitive theory media
Arts Social Journals | Peer Reviewed | High Impact ...
About the Journal
Index Copernicus Value: 64.66
The Arts and Social Sciences Journal is a peer-reviewed open access publication handled by OMICS International to present the latest developments in the field world history , culture, literature and other areas of social sciences. This enables learners and academicians to gain access to instant and quick reference for the development of research in...
Website:
https://www.omicsonline.com
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Social Media Analytics: Twitter: Quantitative ...
Social Media Analytics: Twitter: Quantitative & Qualitative Metrics
130 Comments | Print | PDF
Twitter is amongst new media channels that are challenging how we communicate, with whom we communicate and perhaps most fundamentally how we (Marketers) influence people.
Sadly execution and analysis of these new social media channels has been hobbled by old world thinking. When it comes to marketing...
Website:
https://www.kaushik.net
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Digital Marketing Certification Program | Upgrad.com
Marketing & Branding Fundamentals
Duration : 1 week | Professor : Jaideep Prabhu
You will start the program with a basic understanding of marketing and it's functions, like, developing campaigns, capturing insights, market segmentation, channel selection and brand building. On completion of the first module you will gain a detailed understanding of the 4Ps framework for different types of...
Date: 2017-03-09 10:02:49
Website:
https://upgrad.com
Related topics : master in digital & social media marketing / companies that use social media marketing effectively / organizations using social media marketing / social media marketing campaign plan / affiliate marketing using social media
Social Media Etiquette: 10 Commonly Overlooked Best ...
Social Media Etiquette: 10 Commonly Overlooked Best Practices in Social Media
Every day more and more individuals are using the internet and not just for sending emails. People have created whole businesses solely over the internet and are very successful. So much so that I thought it would be the perfect opportunity to revisit some well-known, yet easily forgotten etiquette tips.
Here are 10...
Website:
http://linkedstrategies.com
Related topics : using social media marketing / social media terms of use / social media etiquette / business using social media / social media marketing best practices
What software exists for visualizing and analyzing large ...
There have been a lot of terrific answers to this question! I wanted to point out though that the best software to use for network analysis in a particular circumstance will really depend on a number of factors, including:
What skills you have, especially do you have development skills and if so what languages?
How large the network in question is?
Are you more focussed on visualization or the...
Website:
https://www.quora.com
Related topics : social network analysis software open source / social network analysis visualization software / analysis of social network data / social network analysis software download / social media analytics tools open source
Microsoft Social Listening - CRMsearch.com
Best of Convergence--Dynamics CRM Updates
�
Microsoft Social Listening
The Subra release has been renamed Microsoft Social Listening. This product is largely the reincarnation of the March 2013 NetBreeze acquisition and the subsequent rewrite which was needed to transition the product from open source software to Microsoft technologies. Later the product will blend integration and features from...
Website:
http://www.crmsearch.com
Related topics : social media listening strategy / social media listening tools / social media listening / microsoft social media strategy / microsoft social media marketing
What is social marketing? | The NSMC
Segmentation
Methods mix
These benchmark criteria are not just a tick-box checklist, but concepts that work together to make social marketing programmes more effective. For more information, download our� Big pocket guide to social marketing .
1: Clear behavioural goals�
Influence specific behaviours, not just knowledge, attitudes and beliefs.�
Set clear, specific, measurable and time-bound...
Date: 2017-03-10 07:30:37
Website:
http://thensmc.com
Related topics : using social media as a market research tool / using social media to conduct market research / social media market research tool / criticisms of social media marketing / concept of social media marketing
Safer Internet Day: Young ignore 'social media ... - BBC News
Analysis by Leo Kelion, BBC News technology desk editor
The reason that most social media platforms have set 13 years as their cut-off point is a US law called Coppa (Children's Online Privacy Protection Act), which dates back to 1998.
It mandated that online services would have to seek "verifiable parental consent" from younger users and would then be restricted as to how they could use the...
Website:
http://www.bbc.co.uk
Related topics : how to stay safe on social media sites / online social network services / social media analysis online / social media analysis tools online / social media news
PhD Curriculum, Doctoral Program - The Paul Merage School ...
Required Coursework
The Paul Merage School of Business doctoral program coursework in Phase I will consist of both Area- and School-wide courses. The area faculty determine the area's course requirements. Students have the opportunity to choose from an array of available courses offered through the Merage School, UC Irvine department schools or at other UC campuses as part of the...
Website:
http://merage.uci.edu
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Internship Opportunities at NBC 5 and Telemundo Chicago
Internship Opportunities at NBC 5 and Telemundo Chicago
Read about internship opportunities at NBCChicago
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NBCChicago.com
Become a NBC 5 Chicago and Telemundo Chicago intern and learn broadcasting and digital from our world-class teams!�
NBCUniversal is one of the world's leading media and entertainment...
Date: 2017-03-10 06:36:04
Website:
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Related topics : social media market research companies / using social media to conduct market research / using social media as a market research tool / using social media for marketing research / social media monitoring for market research
Why Social Marketing Is No Longer 'A Dunk in the Dark ...
Why Social Marketing Is No Longer 'A Dunk in the Dark'
Five Steps for Marketers to Rewrite the Social Playbook
By Matt Wurst . Published on
July 09, 2015
.
Most Popular
A majority of brands are missing out on social's ability to drive business results. While the social landscape has changed dramatically, many marketers haven't evolved their approaches to social media strategy, content, paid media...
Website:
http://adage.com
Related topics : social media marketing campaign plan / social media marketing strategy steps / social media marketing strategies / social media marketing strategy / social media marketing plan steps
Orgnet, LLC - Social & Organizational Network Analysis ...
Contact
Valdis Krebs, Founder and Chief Scientist, at Orgnet, LLC is a management consultant, researcher, trainer, author, and the developer of InFlow software for social & organizational network analysis.
Projects performed by Orgnet,LLC have been covered in major media including Business Week, CNBC, Discover Magazine, Business 2.0, WIRED, New York Times Magazine, Fast Company, CNN,...
Date: 2015-12-04 02:49:15
Website:
http://www.orgnet.com
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Choosing a Reputation Management Service - Business News Daily
Best Reputation Management Service for Business
Editor's Note: Looking for a reputation management service for your business? If you're looking for information to help you choose the one that's right for you, use the questionnaire below to have our sister site, BuyerZone, provide you with information from vendors for free:
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Market Intelligence - dobney.com
Building Customer knowledge
Market Intelligence
Market Intelligence describes the set of activities that provide a company with a view of a market using existing sources of information to understand what is happening in a market place, what the issues are, what competitors are doing, what customers or consumers are doing (eg social media) and what the likely market potential is for new products...
Date: 2016-12-09 17:12:55
Website:
http://www.dobney.com
Related topics : social media monitoring for market research / companies that use social media marketing effectively / using social media as a market research tool / using social media for marketing research / social media market research companies
Facebook analytics tools - 7 Alternatives to Facebook Insights
Are you monitoring your Facebook page activity regularly to assess and improve performance? Facebook Insights provides some good analytics, but there are also some very useful 3rd party Facebook analytics tools that go beyond Facebook Insights.
The amount of people you reach through your Facebook page is continuously decreasing so you need to consider every option to make sure that you reach...
Website:
http://www.razorsocial.com
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Constructing a Cloud Computing Based Social Networks Data ...
Designing Of Effective Shopper Purchase Analysis Model Based On Chrip Likes
"In micro blogs, the machine learning technique don't need any papers in particular domain hence these services are become more popular in couple of years. In machine learning techniques the uses of emotional label is positive and sentimental is executive Read [10]. We execute the same idea in twitter training data; hence...
Date: 2017-03-07 12:32:08
Website:
https://www.researchgate.net
Related topics : companies that use social media marketing effectively / social media network marketing training / social media network marketing services / social media network marketing / social media online marketing
Social Network Change Detection - dtic.mil
What's included in this search?
All Collections - Search all of the collections listed below at once.
Technical Reports - Scientific and technical (S&T) reports conveying results of Defense-sponsored research, development, test and evaluation (RDT&E) efforts on a wide range of topics. Collection includes both citations and many full-text, downloadable documents from mid-1900s to present.
AULIMP -...
Website:
http://www.dtic.mil
Related topics : social network change detection / social networking sites have changed communication / search all social network sites / social media changed communication / analysis of social network data
Big Data and the Survival of the Scientific Method « Bad ...
This is a guest post by Jen Schradie. Jen is a doctoral candidate in the Department of Sociology at the University of California-Berkeley and the Berkeley Center for New Media. She has a master's degree in sociology from UC Berkeley and a MPA from the Harvard Kennedy School. Using both statistical methods and qualitative fieldwork, her research is at the intersection of social media, social...
Website:
http://badhessian.org
Related topics : social media and technology tools for research / research social media / social research network sites / social movement media
Customer Survey Questions offered by QuestionPro
2 million customers
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What is a customer survey? Customer surveys attempt to gauge customer awareness and satisfaction for certain products and services, as well as performance indicators such as how well an individual or business is providing it.
The QuestionPro Survey Creation Process
Create. Pick from a selection of over...
Date: 2017-03-01 10:09:05
Website:
questionpro.com
Related topics : social media links html code / social media share buttons html code / social media links for website / social media share buttons for website / social network analysis survey questions
SWOT Analysis for College Students - pestleanalysis.com
SWOT Analysis for College Students
Tessa Kaplan 2016-07-29
0 0 0
College is usually depicted as an oasis of sorts. It's supposed to be the place where life-long friends are made, careers are started, success thrives, and it's where everything comes together as fate would have it. Unfortunately, while that may happen for some, college is rarely that. College is hard. College students no longer...
Website:
http://pestleanalysis.com
Related topics : college students and social media use / how many college students use social networking sites / college students and social media / college student social network / colleges social media marketing
20 Must Have WordPress Plugins for 2015 (Expert Pick)
20 Must Have WordPress Plugins for 2015 (Expert Pick)
Last updated on
272
Are you looking for the must have WordPress plugins used by WordPress experts? Well, then you're in the right place. In this article, our expert team has hand-picked the best WordPress plugins for 2015.
Choosing the best plugin for your WordPress site will help make your day-to-day life easier and deliver a better...
Date: 2017-03-09 14:36:48
Website:
http://www.wpbeginner.com
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SEO, SEM, Social media and Digital marketing Course
Placement opportunity
About the Digital Marketing Programme
All India Management Association (AIMA), the national apex body of professional management of India along with Digital Vidya, Asia's leading Digital Marketing training company and the first one to launch Social Media marketing workshop series in India in 2009, brings you a joint Certification Programme in Digital Marketing and...
Website:
https://www.aima.in
Related topics : marketing digital / digital media marketing jobs in india / digital media marketing definition / digital media marketing plan / digital media marketing strategy
The psychology of narcissism - W. Keith Campbell | TED-Ed
Interested in learning more on narcissism? Here are the abstracts for two good papers: Narcissism at the crossroads: Phenotypic description of pathological narcissism across clinical theory, social/personality psychology, and psychiatric diagnosis and Grandiose and vulnerable narcissism: A nomological network analysis. These papers describing vulnerable and grandiose...
Website:
http://ed.ted.com
Related topics : narcissism and social networking web sites / narcissism and social networking websites / social networking web sites / social network analysis papers / social media network sites
Uses and gratifications theory - Wikipedia
Uses and gratifications has, almost since its inception, been viewed by some as the Pluto of communication theory, which is to say critics argue that it does not meet the standards necessary to be theory. Critics argue that it instead is more of an approach to analysis or a data-collecting strategy. [59] Among the criticism most commonly raised in academic literature:
Gratifications are more...
Date: 2017-02-18 15:46:21
Website:
https://en.wikipedia.org
Related topics : mass media use and social life among internet users / social media release examples / social media terms of use / why use social media / using social media
Social information processing - Wikipedia
5 External links
Current state of knowledge[ edit ]
The website for the AAAI 2008 Spring Symposium on Social Information Processing suggested the following topics and questions: [2]
Tagging
Tagging has already attracted the interest of the AI community. While the initial purpose of tagging was to help users organize and manage their own documents, it has since been proposed that collective...
Date: 2017-03-01 09:18:51
Website:
https://en.wikipedia.org
Related topics : social network information / social media management information system / global social network users / social media information / social network users
Graph theory - Wikipedia
Graph theory is also used to study molecules in chemistry and physics . In condensed matter physics , the three-dimensional structure of complicated simulated atomic structures can be studied quantitatively by gathering statistics on graph-theoretic properties related to the topology of the atoms. In chemistry a graph makes a natural model for a molecule, where vertices represent atoms and edges...
Date: 2017-03-08 18:26:23
Website:
https://en.wikipedia.org
Related topics : social network analysis graph software / compare social network analysis software / social network analysis visualization software / social network analysis software / social network graph software
Forthcoming Issue | Pacific Affairs
Participatory Inequality in the Online and Offline Political Engagement in Thailand
Aim Sinpeng, The University of Sydney, Sydney, Australia
Keywords: social media, socioeconomic status, participation, Thailand, inequality
Abstract
Does social media reinforce or transcend socioeconomic divides in political participation? The mobilization thesis suggests that social media use can bring previously...
Website:
http://www.pacificaffairs.ubc.ca
Related topics : social media impact on politics / social media participation policy / social media participation / social media effect on politics / political social media
The Sociology of the Internet and Digital Sociology
The sociology of the internet is a subfield of sociology in which researchers focus on how the internet plays a role in mediating and facilitating communication and interaction, and on how it affects and is affected by social life more broadly. Digital sociology is a related and similar subfield, however researchers within it focus on such questions as they pertain to the more recent technologies...
Website:
http://sociology.about.com
Related topics : identity social networks and online communication / digital identity social media network / social media impact on communication / social media impact on politics / social media and technology tools for research
Digital marketer job profile | Prospects.ac.uk
Add to favourites
If you're interested in marketing communications and like to keep abreast of new trends and developments, consider a career as a digital marketer
Digital marketers are involved in developing an organisation's multi-channel communication strategies. They may work across several areas or specialise in a few, depending on the size and requirements of their employer.
Key areas...
Website:
https://www.prospects.ac.uk
Related topics : digital media marketing strategy / digital media marketing agency / benefits of social media marketing for business / social media marketing business opportunity / location based social media marketing
Social marketing - Wikipedia
Social marketing should not be confused with the societal marketing concept which was a forerunner of sustainable marketing in integrating issues of social responsibility into commercial marketing strategies. In contrast to that, social marketing uses commercial marketing theories, tools and techniques to social issues.
Social marketing applies a "customer oriented" approach and uses the concepts...
Date: 2017-03-05 15:56:19
Website:
https://en.wikipedia.org
Related topics : using social media as a market research tool / using social media to conduct market research / advantages of using social media for market research / using social media for marketing research / social marketing strategies for changing public behavior kotler
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Fashion & Luxury Brand Management - Istituto Marangoni
master's degree* · master's programmes** · cycles de spécialisation*
Become the guardian of luxury brands
The course
The brand manager's role is to motivate, create desire, and build trust through various channels in merchandising, marketing and communication in order to meet the expectations of a luxury brand's vision and strategy. This one year postgraduate level Fashion & Luxury Brand...
Date: 2017-03-10 06:52:59
Website:
http://www.istitutomarangoni.com
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Nielsen Launches ‘Nielsen Twitter TV Ratings’
Metrics include first-ever measure of how many people view TV-related Tweets
New York - Oct. 7, 2013 - Today Nielsen, a global information and measurement company, announced the commercial launch of Nielsen Twitter TV Ratings, the first-ever measure of the total activity and reach of TV-related conversation on Twitter. Nielsen Twitter TV Ratings measure not only "authors"--the number of people...
Website:
http://www.nielsen.com
Related topics : social media tv ratings / social media market research companies / using social media to conduct market research / social media audience engagement / social media marketing twitter
Klout - Wikipedia
Methodology[ edit ]
Klout measures influence by using data points from Twitter, such as following count, follower count, retweets, list memberships, how many spam /dead accounts are following you, how influential the people who retweet you are and unique mentions. This information is blended with data from a number of other social network followings and interactions to come up with the Klout...
Date: 2017-03-08 08:11:38
Website:
https://en.wikipedia.org
Related topics : social media advertising criticism