FTC Updates Social Media Marketing Guidelines 06/24/2015

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by Erik Sass , Staff Writer� @eriksass1 , June 24, 2015

Hold the phone! The federal government is producing more regulations -- shocking, I know -- and this week's batch includes new, more specific advice for social media marketing compliance from the Federal Trade...

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Website: http://www.mediapost.com

Related topics : ftc social media guidelines 2015 / ftc social media guidelines / ftc social media endorsements / ftc social media advertising / ftc social media disclosure

FTC Social Media Guidelines For 2016: New Rules For Brands

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The FTC Social Media Guidelines 2016

For the latest authoritative marketing news, trends, and stats on social media stars and influencer marketing, subscribe to our  industry digest  newsletter!

FTC Social Media Guidelines 2016: New Rules For Influencer Marketing

The rapid growth of social media networks/platforms and the prevalence of sponsored social media posts has...

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Website: http://mediakix.com

Related topics : ftc social media guidelines 2016 / ftc social media guidelines 2015 / ftc social media influencers / ftc social media guidelines / post social media guidelines

How the FTC’s New Social Media Guidelines Affect Your ...

Are you on alert? For the first time in five years, the Federal Trade Commission (FTC) has updated the FAQ page of its endorsement guidelines. The new rules mainly call for stricter disclosure requirements on the relationships between brands and influencers.

The need for transparency isn't new, but now the FTC's guidance is more specific. Besides the demand for clarity from influencers, the...

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Website: http://www.cision.com

Related topics : ftc social media guidelines / post social media guidelines / ftc social media disclosure / ftc social media influencers / ftc social media endorsements

Canada is cracking down on paid social media endorsements

Bloggers and social media influencers have been operating without clear guidelines about how to disclose paid messages. That's changing in 2017

Aug 25, 2016

Peter Nowak  

Celebrity Kylie Jenner has been criticized by U.S. watchdog group Truth In Advertising for not disclosing commercial relationships for some product endorsements. (Instagram)

A crackdown is finally coming on sponsored bloggers...

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Website: http://www.canadianbusiness.com

Related topics : companies that use social media marketing effectively / ftc social media endorsements / companies that don't use social media effectively / ftc social media influencers / media and social influences

Influencer Marketing | What is Influencer Marketing?

What is Influencer Marketing?

Influencer marketing involves marketing products and services to those who have a sway over the things other people buy. This market influence typically stems from an individual's expertise, popularity, or reputation. Marketing to an audience of influencers is similar to word of mouth marketing, but it doesn't rely strictly on explicit recommendations (See also...

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Website: http://www.marketing-schools.org

Related topics : companies that use social media marketing effectively / social media market research companies / using social media as a market research tool / social media marketing companies / social media network marketing services

Privacy Policy | Big Fish, Inc.

Big Fish Games, Inc. Privacy Policy

Last modified: December 13, 2016

We at Big Fish have created this Privacy Policy to describe how information is collected, used, and disclosed when you visit or use a Big Fish Offering. By accessing and/or using this Big Fish website or any Big Fish Offering, you are accepting the practices described in this Privacy Policy.

The term "Big Fish" means Big Fish...

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Website: http://www.bigfishgames.com

Related topics : advertising using social networking sites / make your own social networking site / making your own social networking site / statistics on privacy on social networking sites / statistics on using social networking sites