Selected articles for topic: custom social network software
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Chatter: Enterprise Social Network - Salesforce UK
Social networking that gets work done
Getting experts together to work on a task produces new ideas and sparks of innovation, making your whole organisation more efficient. Sharing solutions and best practice makes sure you're not solving the same problems twice and helps to build an organisational culture of cooperation. An enterprise social network such as Salesforce Chatter gives you the...
Date: 2017-03-10 08:46:35
Website:
salesforce.com
Related topics : customer service social network / social network for small business / social enterprise network uk / social enterprise network / cloud computing social networks
Difference Between Bus Tree Ring Mesh Star Topology Of ...
Difference Between Bus Tree Ring Mesh Star Topology Of Networking
Mesh, Bus, Ring and Star topologies Mesh A mesh... topology typically refers to a Wide Area Network where there are multiple paths connecting multiple sites. A router is used to search multiple paths and determine the best path for the data. Routes are determined by least cost, time of day and performance. A three or four site mesh...
Website:
http://www.studymode.com
Related topics : social network topology / word social network / top 3 social networking sites 2013 / top 3 social networking sites in world / top 3 negative experiences on social networking sites
Best Media Monitoring Tools for Public Relations: Top 100
Hundreds of media monitoring tools are available online. But finding the right ones can be challenging. Many are difficult to find, others cost more than you want to pay, and still others aren't worth the time it takes to look for them. So what's a media monitoring fool to do? As it used to say in the Mighty Man cartoons (look it up), "Here we are to save the day!"
We put our pointed little head...
Website:
http://everything-pr.com
Related topics : new social media sites like facebook / new social media sites / social media management system free / social media management system / best social media campaigns 2015
Top 20 Social Networking Software 2017 - Compare Reviews
Visit Website
Lithium Communities is an online community platform that enables you to transform your website into a social networking destination. You can leverage a vibrant community experience to build deeper relationships with your...
Website:
capterra.com
Related topics : online social network websites / top social network websites / compare social network software / social networking software reviews / social network software review
IsVipi OSSN - Free & Open Source social networking ...
Support
ABOUT
IsVipi OSSN is a free and open source social networking, community, membership and dating software built with PHP/MySQL, JQuery, Ajax, Bootstrap and...
Website:
http://www.isvipi.org
Related topics : social network software open source free / social network open source php mysql / open source software for social networking sites / social network software open source / social network php open source
How to Hire a Content Marketing Manager - Digital Marketer
(SMM) Social Media Manager
(CM) Community Manager
Developing and managing a content marketing strategy that supports organizational goals across all brands and customer avatars, from the top to the bottom of the marketing and sales funnel including [ENTER ORGANIZATIONAL GOALS e.g. Increasing Brand and Offer Awareness, Growing Website Traffic, Generating Leads, Acquiring Customers, Retaining...
Website:
http://www.digitalmarketer.com
Related topics : digital and social media marketing manager job description / search engine marketing social media / organizations using social media marketing / smm (social media marketing) ??? / using social media as a market research tool
Rating System - Customer Ratings and Reviews Solution and ...
Improve online shopping experience and connect with customers through the power of the product ratings, reviews, customer Q&A and social media.
Send follow up emails and ask to review recent purchase
Increasing your sales conversion,
retention & engagement
You'll be surprised how easy it is to get satisfied customer to sell for you - take advantage of social networking & word-of-mouth marketing to raise customer desire and acceptance.
REQUEST A DEMO
Rating & Review
Our...
Website:
rating-system.com
Related topics : social media ratings reviews / custom social network software / social media marketing software review / social media software review / social media rating system
Rating System - Customer Ratings and Reviews Solution and ...
Improve online shopping experience and connect with customers through the power of the product ratings, reviews, customer Q&A and social media.
Send follow up emails and ask to review recent purchase
Increasing your sales conversion,
retention & engagement
You'll be surprised how easy it is to get satisfied customer to sell for you - take advantage of social networking & word-of-mouth marketing to raise customer desire and acceptance.
REQUEST A DEMO
Rating & Review
Our...
Website:
rating-system.com
Related topics : social media ratings reviews / custom social network software / social media marketing software review / social media software review / social media rating system
#1 Social Media Marketing Software & Best Application ...
32
Create your own social network
SocialEngine is a feature-rich white label social networking application. SocialEngine gives you a simple, unbranded network that you can customize in any way. You'll have the freedom to maintain fine-grained control over all aspects of your site and content. read more No...
Website:
https://www.getapp.com
Related topics : social media marketing software / social media network marketing services / social media network marketing / custom social network software / php social networking site source code
Make a social network or online community website | 123 Reg
StatusNet
Joomla
Joomla is a popular content management system that you can easily turn into a full-fledged social networking site. Every member can create a custom profile where they can post updates, photos and videos, moods and location.
Perfect for beginners, as it's easy to use and customise
Facebook-like features that allow users to share any type of content - text, images and videos with...
Website:
https://www.123-reg.co.uk
Related topics : open source software for social networking sites / open source private social network software / enterprise social network software open source / social network software open source free / social network software open source
The ultimate beginner’s guide to e-commerce | Webdesigner ...
The ultimate beginner's guide to e-commerce
By Vitaly Gonkov o Posted Jul. 14, 2015 o Reading time: 22 minutes
62
Ok, here is the scenario: you've developed a brand-new product or created an extremely useful service that's ready to be shared with the world. But there is just one snag: you have little or no knowledge of how to effectively sell online.
You�need a set of tools to help you set up,...
Website:
http://www.webdesignerdepot.com
Related topics : free social media tools for small business / online reputation management services for small business / social media management company for small business / small business online reputation management / advantages of social media marketing for small business
Social media measurement - Wikipedia
Social media monitoring allows users to find insights into a brand's overall visibility on social media, measure the impact of campaigns, identify opportunities for engagement, assess competitor activity and share of voice, and be alerted to impending crises. It can also provide valuable information about emerging trends and what consumers and clients think about specific topics, brands or...
Date: 2017-02-21 18:59:46
Website:
https://en.wikipedia.org
Related topics : monitoring social media conversations / social media monitoring for market research / social media monitoring companies / social media monitoring tools / social media monitoring software
Welcome to the social media revolution - BBC News
We have seen the power of social media and its effect on society.
From the Arab Spring to the global Occupy movement, citizens of all nations are more empowered than ever before.
Connected individuals have rallied crowds, created vast audiences and toppled political establishments by communicating their message through social networks.
We've also seen the impact of the social revolution on...
Website:
http://www.bbc.co.uk
Related topics : social media management company for small business / social media changed business / social media impact on business / companies that use social media marketing effectively / social media small businesses and the control of information
Social Media Training News
Subscribe: iTunes | Android | RSS
IN THIS EPISODE: Find out SAP is using eLearning to drive adoption of their latest software products, and why social networks will need better legal chops to stand up to DMCA take down requests from sleazy operations like Ashley Madison
NEWS & TRENDS
Eric and Paul discuss Ashley Madison's attempt to use the DMCA to get online publishers not to share their...
Website:
http://socialmediatraining.com
Related topics : custom social network software / social community network sap / social media network marketing training / social media networks list / business social network software
Social Listening – Its Importance and How it Works ...
Social Listening - Its Importance and How it Works?
You are here: Home > Blog > Social Media > Social Listening - Its Importance and How it Works?
There have been a lot of overwhelming changes on how people communicate and interact with each other online in recent years - thanks to Social Media. It practically revolutionized the Internet into something that is more personal and participatory....
Website:
http://digitalmarketingphilippines.com
Related topics : social media listening platforms / social media listening tools free / social media listening / social media listening tools / benefits of using social media for business
Social Networking Site - Sentizens.com | Drupal.org
This project was developed from scratch by Faichi Solutions Pvt. Ltd.
The idea of building a social network for senior citizens was conceptualized by our client, Zlife Systems Pvt. Ltd, and supported by one of the well-known construction groups of India, Paranjape Schemes Constructions Ltd. In India alone, there are currently 98 million people who are aged 60+, and that number is expected to rise...
Date: 2017-03-10 09:35:21
Website:
https://www.drupal.org
Related topics : drupal social networking site module / software requirement specification social networking sites / new social networking sites like facebook / create a free social networking site like facebook / social network site development
Key Findings from U.S. Digital Marketing Spending Survey, 2013
Marketing leaders have secured bigger budgets to define markets and attract, acquire and retain customers. Yet, increased funding is a double-edged sword. It brings new opportunities but puts more pressure on marketers to deliver and prove a return on the investments. Use our seven key findings to benchmark your marketing budgets...
Website:
http://www.gartner.com
Related topics : marketing digital / digital media marketing agency / digital media marketing meaning / digital media marketing definition / digital media marketing plan
10 Social Media Tools For Learning - theelearningcoach.com
Do you have a training or information need that could benefit from a social media strategy? Understanding the universe of options can help you match your need to the best approach.
Here are descriptions of ten applications representing different social media technologies that promote learning. Many of these tools and services are free or have a free trial period, which can encourage...
Website:
http://theelearningcoach.com
Related topics : make your own social networking site for free / making your own social networking site for free / make your own social network site free / build your own social networking site for free / social network sites public private or what
Is ASP.NET MVC well suited for a social network site with ...
Is ASP.NET MVC well suited for a social network site with a large number of users?
For a startup, is MVC well suited considering the technology? Is it it great for handling lots of traffic, using caching system like Redis and Cassandra?
I've been learning MVC for quite a time and like it, I don't have any prior experience with any other frameworks, but I have read a lot about other like django...
Website:
https://www.quora.com
Related topics : social networking sites in asp net / asp net open source social network / asp net social networking software / build a free social networking site / software for building social networking sites
Rignite | Social Media Marketing & Management Software
FOR BUSINESS OWNERS, BRANDS, TEAMS, AND AGENCIES
Rignite provides a rich set of social media marketing, monitoring, management and analytics tools. Create social marketing campaigns and manage daily social media activities from a single solution. We make it easy to stay organized and on top of everything.
Social media marketing modules include:
Campaigns - Run a Facebook giveaway or Twitter...
Website:
http://www.rignite.com
Related topics : social media marketing campaign / monitoring social media activity / social media marketing tool / social media management tools / social media monitoring tools
Facebook takes on the enterprise with new social network ...
Facebook takes on the enterprise with new social network
Company to test Facebook at Work, a separate collaborative service
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Senior Writer, Computerworld | Jan 14, 2015 12:54 PM PT
Credit: Facebook
Facebook's Zuckerberg: Why we operate in countries with laws that limit free...
Facebook, the...
Website:
http://www.computerworld.com
Related topics : new social networking sites like facebook / new social media sites like facebook / enterprise social networking strategy / enterprise social network strategy / social enterprise networking events
Kvisoft FlipBook Maker Pro Powerful HTML5 Page Flip Software
Kvisoft Flipbook Maker Pro can create interactive flash page flippable digital magazines with embedded rich media such as dynamic text, bubbles, photo gallery, flash, local movie, YouTube video, music, Flickr picture, shape etc. You can describe your products and service more interactively with multiple illustration means. It allows to define click actions for added media elements: go to page,...
Website:
http://www.kvisoft.com
Create & Build Websites For Christian Social Networks ...
4.5 million members have already signed up to websites made using SocialGO.
Take your Christian fellowship online
One of the wonderful elements of Christianity is sharing. To be able to share with a fellow Christian can be an illuminating experience. And whether you're sharing passages, church activities, or Christmas and Easter services, it can be very simple to do so on an easily drag-and-drop...
Website:
socialgo.com
Related topics : creating a social network website for free / build a free social network website / how to build social network website / software for creating social networking website / creating a social networking website
Event Ticketing Software - 2017 Reviews & Pricing
Common Functionality of Ticketing Software
The following capabilities are common to most event ticketing systems:
Branding
Offers tools that help users create ticketing websites with custom branding and theme templates. CSS customization also allows control over the website interface.
Ticketing
Facilitates mobile and online ticket booking through credit card and PayPal payments. Includes tools...
Website:
http://www.softwareadvice.com
Related topics : online event management ticketing services / social media networking websites / best social media website templates / creating a social media website / online social media websites
The Best Social Media Management & Analytics Tools of 2017 ...
Let's say you're in marketing ; you're possibly tasked with being the entire department. You're a power user but not a social media expert. With all of the hype surrounding social media marketing, it's still important to take the time to educate yourself on the basics. Find out what data will be useful and then find a tool that delivers it. Don't try to tailor your company's social media program...
Website:
http://www.pcmag.com
Related topics : social media analytics tools free / social media analytics tools / free social media tools for small business / social media tools for business professionals / free social media tools for business
Facebook vs. Google: Who Can Benefit Your Business More ...
Home : Facebook Ads vs. Google AdWords: Which Should You Be Using?
Facebook Ads vs. Google AdWords: Which Should You Be Using?
Until recently, many advertisers viewed Google AdWords and Facebook Ads in an adversarial way. The two companies' long-standing rivalry, often dramatized by technology media outlets, was taken as irrefutable evidence that the two platforms were in direct competition with...
Date: 2017-03-10 09:48:09
Website:
http://www.wordstream.com
Related topics : social network based people search service / people social network search / free social network search / social network search / paid social network
Social Retail | A Digital Convergence Platform
Promote new products and offers
Say goodbye to legacy tech
Connector Technology
Promote products and time-sensitive offers easily
Increase foot traffic and attract new customers
WiFi Technology
Push special offers and brand messaging
Increase foot traffic and attract new customers
More time spent on...
Website:
http://www.digitalsocialretail.com
Related topics : custom social network software / social network platform software
30 social media marketing statistics - customerthink.com
According to Content Marketing Institute and Marketing Profs, "B2B Content Marketing 2017: Benchmarks, Budgets and Trends" report , social media is tied for second (40 percent), in terms of tactics that B2B marketers believe�to be critical to content marketing success in the new year.
More importantly, as detailed in my presentation for Supply Chain Management teams this past October, social...
Date: 2017-03-10 05:19:48
Website:
http://customerthink.com
Related topics : one source media and marketing / organizations that use social media effectively / using social media as a market research tool / using social media to conduct market research / social media market research tool
10 Social Media Problems and Possible Solutions
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Small business social media is a good thing...usually. Of course, this week observers in business and technology fields got a good look at how social media can also go bad .
Challenges in small business social media are inevitable. Social media tools can build your brand. But, they can also tear you down. There are many uncertainties too. Below are 10...
Website:
https://smallbiztrends.com
Related topics : benefits of social media for small businesses / social media small business tips / social media management company business plan / social media management company for small business / social media tools for small business
7 Need-To-Know Social Media Terms for 2016
7 Need-To-Know Social Media Terms for 2016
by Alex York on January 12, 2016
You've heard it a million times, but it's true-the social media world is constantly evolving. What was popular just a few years ago could now be viewed as out of date or old fashioned in today's social media world. That's why it's critical as a social media manager or marketer to stay on top of the latest social media...
Website:
http://sproutsocial.com
Related topics : social media terms to know / social media terms of use / companies that use social media marketing effectively / social media marketing trends 2016 / organizations using social media marketing
Social business model - Wikipedia
Characteristics of Organizations Adopting the Social Business Model[ edit ]
Organizations that fully adopt the social business model will exhibit four key characteristics: [6]
Connected - employees will be able to seamlessly engage one-on-one in real-time with other employees and individuals outside the organization (customers, prospects, partners, media, etc.) using a variety of communications...
Date: 2017-02-15 19:29:27
Website:
https://en.wikipedia.org
Related topics : social media changed business / business use of social networking sites / social media networking sites business / social networking sites for business / social media tools for business
Social Media Marketing for Businesses | WordStream
Using social media for marketing can enable small business looking to further their reach to more customers. Your customers are interacting with brands through social media, therefore, having a strong social media marketing plan and presence on the web is the key to tap into their interest. If implemented correctly, marketing with social media can bring remarkable success to your business.
What...
Date: 2017-03-10 06:04:04
Website:
http://www.wordstream.com
Related topics : smm (social media marketing) ??? / marketing communications media planning / online media marketing plan / online media marketing strategy / new social media sites like facebook
Website Builder | Make your own website easily with 1&1
Try creating your own website. You'll be amazed at how easy it is!
Do you have any questions or suggestions? Contact us now
Elias Rendón Benger1&1 MyWebsite Expert
More information
1&1 is a leading global Internet service provider
with over 13 million customer contracts.
1&1 Data Centres are among the safest and most efficient in Europe,
with around 70,000 high-end servers running parallel in...
Website:
https://www.1and1.co.uk
Related topics : make your own social media website / make your own social network website free / make your own social network website / creating a social networking website from scratch / build your own social networking website
The Many Types Of Marketing - Design And Promote
The Many Types Of Marketing
Nov 05, 2014
(4 Comments)
Lots of people are talking about all the new forms of marketing a company can pursue. It's true, certain traditional marketing has been around for a long time and is still used today, but with the Internet now playing such a huge role in any company's success, people are coming out with more and more ways to market their products or services....
Website:
http://www.designandpromote.com
Related topics : companies that use social media marketing effectively / social media market research companies / social media marketing companies / online media marketing companies / difference between internet marketing and social media marketing
Create a Website, Build Websites With Social Network ...
For the experienced user looking for advanced customization on a powerful and modern social website
Build The Perfect Social Website
Whatever the purpose and focus of your community may be, you can personalize your own online space with our pre-built social features. You'll have everything you need to create a traditional website, a modern blog, a community-driven forum, or anything in...
Website:
socialgo.com
Related topics : build your own social network website free / build your own social networking website / build a free social network website / how to build social network website / make your own social network website free
Social Media Marketing Plans & Services | Outspoken Media
Services
Social Media Marketing Services
Outspoken Media's social media marketing services are focused on putting your company in a better position to tap into the two-way conversation naturally happening between you and your customers. Our services are designed to show you where people are talking about you, the areas where you can best get involved, and the tactics you should use to help...
Website:
http://outspokenmedia.com
Related topics : social media network marketing services / social media marketing optimization services / internet social media marketing services / social media marketing services / advantages of social media marketing strategy
Business Models on the Web | Professor Michael Rappa
Utility
The models are implemented in a variety of ways, as described below with examples. Moreover, a firm may combine several different models as part of its overall Internet business strategy. For example, it is not uncommon for content driven businesses to blend advertising with a subscription model.
Business models have taken on greater importance recently as a form of intellectual property...
Date: 2012-05-30 22:23:13
Website:
http://digitalenterprise.org
Related topics : service provider social network / open source software for social networking sites / free advertising on social networking sites / social media network marketing services / social network based people search service
HNN - Top hotel brands share social media tactics
Top hotel brands share social media tactics
28 DECEMBER 2012 7:47 AM
Executives from Marriott Hotels & Resorts, Hilton Hotels & Resorts and Best Western International shared the strategies that helped them dominate the social media landscape in 2012.
REPORT FROM THE U.S.--As social networks evolve and consumers' online patterns continue to shift, brands consistently must adapt...
Website:
http://www.hotelnewsnow.com
Related topics : hilton hotel using social media / top hotels using social media / social media branding strategy / brands using social media / social media brand monitoring
Internet Marketing Services for Small Businesses
As the Internet has grown in popularity, so too has online marketing.
Online marketing, also known as Internet or digital marketing, involves using the Internet to promote a business. The goal of online marketing is to spread awareness about a business and its products or services via the Internet.
Internet marketing encompasses a variety of different strategies, including search engine...
Website:
http://www.businessnewsdaily.com
Related topics : digital media marketing agency / digital media marketing strategy / new media search marketing / media marketing companies in india / online media marketing companies
How to Create Customer Profiles to Reach Your Target ...
by Greg Ciotti
Subscribe to our new Definitive newsletter: High grade digital marketing guidance, topically sorted, and curated to the max.
You pick the categories, we deliver the content. The best content from around the web, on topics you care about and need to be an expert in.
Customer profiling may sound like a mug shot lineup of your customers, but their purpose is far more...
Website:
http://www.convinceandconvert.com
Related topics : customer service social network / social media types of content / custom social network software / post social media strategy / social media networking sites list
Enterprise Social Network | Enterprise Social Media | tibbr
tibbr 7: More in communities, analytics and security
FedRamp certified
Read press release
Access your company's Collaboration Maturity now.
Rate your organization's current collaboration capabilities and learn how to raise them to the next level with this easy online tool -- it's free!
Gartner positions tibbr as a leader.
Gartner positions tibbr as a leader in their 2015 Magic...
Website:
http://www.tibbr.com
Related topics : social enterprise network / social media network / social media analytics tools free / social media analytics tools 2015 / free social media tools 2015
Digital Marketing Archives – Marketing Teacher
Digital Advertising
Digital Advertising
Digital advertising, also known as online advertising or Internet advertising, is essentially using the online opportunity to communicate marketing messages to consumers or visitors. There are many new and emerging formats for digital advertising, although it is commonly accepted that it would include e-mail marketing, search engine marketing, social media...
Website:
http://www.marketingteacher.com
Related topics : digital media marketing meaning / digital media marketing plan / digital media marketing strategy / digital media marketing courses / online media marketing and advertising magazine
5 Tips to Improve Office Communication | Square Jaw Media
A business that improves communication between workers in an office will improve morale and boost productivity. Ultimately, a large office with poor communication will pay the price because miscommunication usually affects the bottom line. Fortunately, however, the digital revolution has resulted in numerous online communication services that can make intra-office communication drop-dead...
Website:
http://squarejawmedia.com
Related topics : software for creating social networking website / creating a social networking website / creating a social network website / private social network website / social networking service and website
Social Media Analytics, Tracking, & Monitoring | Confirmit
Social Analytics
Enhance Data & Broaden Your Reach
Social feedback is an invaluable channel for companies to improve dialog with their customers and for Market Research firms to reach a much wider market. It offers immediacy and flexibility, and helps you to tap into what your audience is saying about your company.
Overview
Mine Review Sites, Forums, Boards, Blogs for Rich Insights
Our social...
Website:
https://www.confirmit.com
Related topics : social media analytics tools / social media monitoring tools / social media sentiment analysis tools / social media tracking tools / monitoring social media channels
Online Reputation Management Software Tools
Online Reputation Management Software Tools. http://bluesquaremanagement.com/reput... Digital, SEO and Internet Marketing agency, Blue Square Management provide online brand and corporate reputation management and marketing software and tools.
Corporate and Business Reputation Monitoring
Your business is unique, however the challenges you face are not. You simply want more customers and to...
Website:
youtube.com
Related topics : online reputation management tools software / online brand reputation monitoring and management / start online reputation management business / top online reputation management tools / online reputation management software
Sample Business Proposal Software : Social Media Marketing ...
The Social Media Marketing Services Sample Proposal is an example of a proposal from a marketing company offering social media marketing services to a client.
This is a good example to follow for anyone selling marketing and advertising services.
Anyone selling marketing and advertising services.
Sample business proposals are completed proposal examples you can use as a guide when writing your...
Date: 2017-03-03 23:39:36
Website:
https://www.proposalkit.com
Related topics : new social media sites like facebook / new social media sites / social media market opportunity / make your own social media site / social media sites like facebook
MRA Guide to the Top 16 Social Media Research Questions ...
MRA and IMRO published this simple guide to Social Media Research (SMR) in 2010 in order to help researchers identify and find answers to the most important questions to SMR techniques.
Introduction
Social networks engulf everyday life. They represent a place to share news, ideas and information of all kinds. The connections made among people in these networks, and the resulting information...
Date: 2017-03-10 06:55:54
Website:
http://www.insightsassociation.org
Related topics : location based social media sites / advantages and disadvantages of using social media for market research / using social media as a market research tool / using social media to conduct market research / disadvantages of using social media for market research
Six social-media skills every leader needs | McKinsey ...
The dynamics of social media amplify the need for qualities that have long been a staple of effective leadership, such as strategic creativity, authentic communication, and the ability to deal with a corporation's social and political dynamics and to design an agile and responsive organization.
Social media also adds new dimensions to these traits. For example, it requires the ability to create...
Website:
http://www.mckinsey.com
Related topics : social media audiences differ from those of traditional media because / describe different types of social media tools and applications / new social media tools / differences between social media tools and applications / companies that use social media marketing effectively
9 Ways to Improve Employee and Customer Communication
9 Ways to Improve Employee and Customer Communication
Marketing and communication pros share their tips for how companies can foster better communication (and collaboration) among employees, as well as improve customer communications.
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5 hard truths about employee engagement
In today's fast-paced...
Website:
http://www.cio.com
Related topics : social media internal communications / internal employee social network / integrated marketing communications social media / social purpose enterprise network / marketing communications social media
Social Media Account Manager Job Description
We are looking for someone that has experience working with multiple brands in the social media marketing space. Must be well-organized, a strong communicator, client-facing, rock-star that bleeds social media marketing. We are growing and need someone that can hit the ground running!
Candidate will oversee Social Media campaigns which include but are not limited to: research, campaign & content...
Website:
https://www.atomicdc.com
Related topics : social media marketing manager job description / using social media as a market research tool / social media market research tool / social media analytics market research / social media marketing campaign