Selected videos for topic: integrated marketing communications media
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iGen6 - Innovation & Digi-Marcom Consultancy (2016 Version)
Overview & History
iGen6 is an Innovation & Digi-Marcom Consultancy : Commit to Excellence!
Established in 2010, iGen6 New Media Group has been formed to enable our clients’ business growth and promotion needs through Digi-Marcom best practices. With our subsidiaries in different expertise areas, we equip our clients’ business with tactical strategies and a wide range of tools like mobile commerce solutions, new media technologies, marketing services, PR events and thematic campaigns for...
From: iGen6ers
Related topics : integrated marketing communications social media / social media marketing services / digital media marketing agency / new social media tools
Social Media Marketing Certificate
This ten-week program will fully develop your hands-on marketing skills, with deliverables to include an updated marketing strategy, integration of all communications, in-depth discussion and implementation of social media and how it can enhance your market position. By gaining a full understanding of social media marketing, you will be able to better assess and engage your customers, stakeholders, and employees.
Registration Details:
Tuesday, September 18th, 2012 to Tuesday, November 20th,...
From: MDCUOIT
Related topics : integrated marketing communications social media / marketing through social media
Organizational aspects of Promotion | Integrated Marketing Communication
Behind one ad , there are the efforts of so many people. All these people are known as the players of promotion world.
PARTICIPANTS IN THE IMC PROCESS :
1. Advertiser ( Client )
2. Advertising Agency
3. Media Organizations
4. Smaller Marketing Communication Specialist organizations
5. Individuals offering Collateral Services
From: Fahad Hossain
Related topics : integrated marketing communications media
Why You Still Need Websites & Integrated Marketing Communications
Http://reneewalker.me While many exciting social media platforms are popping up, I explain why you still need websites and integrated marketing communications. Use all of the above strategically to help strengthen your brand.
You can discover additional, key tips by visiting http://reneewalker.me/blog.
To begin crafting your own brand, download my RAW Branded Cheat Sheet:
http://reneewalker.me/freegift
You'll also get regular, free tips from my newsletter!
Branding and marketing courses...
From: Renee A. Walker
Related topics : integrated marketing communications social media / social media platforms for marketing
Selling, Sales Promotion, PR, and Social Media
A review of the personal selling, sales promotion, public relations, and social media aspects of the Integrated Marketing Communications mix.
Table of Contents:
00:01 - Personal Selling
02:44 - Sales Promotion -- a special inducement to buy now
05:20 - Public Relations = reputation management
11:31 - Remember External Sources of Information?
From: Karen Gore
Related topics : integrated marketing communications social media / social media promotion mix / social media integration
Smart Data Analytics Harnessing the Social Media Data for Strategic Marketing Part I
Title: Smart Data Analytics: Harnessing the Social Media Data for Strategic Marketing
Speaker: WONG Woei Fuh, VP of Business Development from Adplusplatform
Date: 10 March 2016 (Thursday)
Synopsis:
Marketing channels have evolved over decades from billboards to TV/radio broadcasting and web browsing. The advent of mobile devices have created a new channel of digital marketing, social media, that targeting at more specific communities. Over time, there is a challenge for marketers to identify,...
From: National Cloud Computing Office Talks
Related topics : integrated marketing communications social media / marketing through social media / social media analytics / digital media marketing / social media help
Using Social Media in a Public Relations Campaign at SES Toronto 2010
Lisa Buyer, The Buyer Group, interviews Neil Johnson, High Road Communications, about the use of social media in a PR campaign. Neil discusses one such example, Canada's mobile company, Telus, and their business solutions group, uses their editorial calendar through social to create more content and links around their news. Neil goes on to give some tips about how to create an editorial calendar that integrates social media tools. All marketing and communications disciplines have a role to play...
From: SES Events
Related topics : integrated marketing communications social media / using social media marketing / using social media for pr / social media marketing campaign examples / social media marketing companies
Integrated Marketing Communications (IMC)
i go off on a bit of a ramble here on everything from Social Media Marketing to "YOU" Marketing to developing your Brand Personality. along the way, i do manage to shed some light on these key points:
- YOU need to be integrated in yourself and how you run your business
- Integrated COMMUNICATION means integrated MESSAGING. this means same the SAME thing however it is said
- At the end of the day your customer needs to hear/ read/ see the exact same message from whatever source is available...
From: Husain
Related topics : integrated marketing communications social media
Integrating Social Media into Your Communications Strategy
Michael Ma, Head of Retail Advertising and Prospect Marketing, Vanguard, discusses how business need to integrate all channels, including social, into their media mix. Hosted by National Geographic. Sponsored by Y INTERACT. Organized by the Financial Communications Society.
From: Y INTERACT
Related topics : integrated marketing communications social media / social media integration / social media strategy / social media business
SIMPLIFIED Integrated Marketing Communications (IMC)
i go off on a bit of a ramble here on everything from Social Media Marketing to "YOU" Marketing to developing your Brand Personality. along the way, i do manage to shed some light on these key points:
- YOU need to be integrated in yourself and how you run your business
- Integrated COMMUNICATION means integrated MESSAGING. this means same the SAME thing however it is said
- At the end of the day your customer needs to hear/ read/ see the exact same message from whatever source is available...
From: Sales and Marketing for "YOU"
Related topics : integrated marketing communications social media