Y INTERACT
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2 selected videos
Social Media vs. Traditional Online Advertising Standards
James Gross, Percolate Co-Founder, discusses the challenges facing display advertising marketers amid the rise of social media. Will traditional, IAB advertising units go away? June 26th, 2012. Hosted by National Geographic. Sponsored by Y INTERACT. Organized by the Financial Communications Society
Related topics : social media vs traditional advertising / social media vs traditional marketing / marketing through social media
Integrating Social Media into Your Communications Strategy
Michael Ma, Head of Retail Advertising and Prospect Marketing, Vanguard, discusses how business need to integrate all channels, including social, into their media mix. Hosted by National Geographic. Sponsored by Y INTERACT. Organized by the Financial Communications Society.
Related topics : integrated marketing communications social media / social media integration / social media strategy / social media business
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