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ValueFirst Digital Media Pvt. Ltd.
Solutions
Digital DNA
It is very important for any brand to correctly identify the true value it offers - the essential ingredients in its DNA - to be able to connect with customers with the value proposition best suited to them and best fulfilled by the marketer. Similarly, we at ValueFirst believe it is just as important for us to identify the ingredients of our DNA to offer what we can do...
Website:
http://vfirst.com
Related topics : internet advertising and social media as a marketing communication tool / social media marketing messages / marketing communications social media / social media changed communication / how has social media changed the world today
What is social marketing? | The NSMC
Segmentation
Methods mix
These benchmark criteria are not just a tick-box checklist, but concepts that work together to make social marketing programmes more effective. For more information, download our� Big pocket guide to social marketing .
1: Clear behavioural goals�
Influence specific behaviours, not just knowledge, attitudes and beliefs.�
Set clear, specific, measurable and time-bound...
Date: 2017-03-10 07:30:37
Website:
http://thensmc.com
Related topics : using social media as a market research tool / using social media to conduct market research / social media market research tool / criticisms of social media marketing / concept of social media marketing
Explaining the Benefits of Online vs. Print Media: Show Me ...
0
As PR professionals, we have all been in meetings with clients, both new and old, where the first outlets they describe as their "home runs" are print publications like Good Housekeeping or the New York Times.�While these magazines and newspapers remain a crucial part of any PR strategy and campaign, they are steadily being eclipsed by their online counterparts and new Internet-only media.
A...
Website:
http://www.blastmedia.com
Related topics : online pr social media / social media vs traditional pr / integrated marketing communications social media / social media vs traditional marketing research / social media online marketplace
The Sociology of the Internet and Digital Sociology
The sociology of the internet is a subfield of sociology in which researchers focus on how the internet plays a role in mediating and facilitating communication and interaction, and on how it affects and is affected by social life more broadly. Digital sociology is a related and similar subfield, however researchers within it focus on such questions as they pertain to the more recent technologies...
Website:
http://sociology.about.com
Related topics : identity social networks and online communication / digital identity social media network / social media impact on communication / social media impact on politics / social media and technology tools for research
Nielsen Launches ‘Nielsen Twitter TV Ratings’
Metrics include first-ever measure of how many people view TV-related Tweets
New York - Oct. 7, 2013 - Today Nielsen, a global information and measurement company, announced the commercial launch of Nielsen Twitter TV Ratings, the first-ever measure of the total activity and reach of TV-related conversation on Twitter. Nielsen Twitter TV Ratings measure not only "authors"--the number of people...
Website:
http://www.nielsen.com
Related topics : social media tv ratings / social media market research companies / using social media to conduct market research / social media audience engagement / social media marketing twitter
Social media marketing, web content syndication, search ...
Digital media marketing
Social media marketing, web content syndication, search engine optimization
Reach audiences faster - and with more relevant and compelling web-based communications and social media. Use web analytics to uncover valuable insights to improve the digital marketing and sales efforts by your firm. Increase your visibility and opportunity pipeline through search engine...
Website:
ibm.com
Related topics : digital media marketing strategy / search engine marketing social media / digital media marketing / search & social media marketing / using social media marketing
Social Media Analytics: Twitter: Quantitative ...
Social Media Analytics: Twitter: Quantitative & Qualitative Metrics
130 Comments | Print | PDF
Twitter is amongst new media channels that are challenging how we communicate, with whom we communicate and perhaps most fundamentally how we (Marketers) influence people.
Sadly execution and analysis of these new social media channels has been hobbled by old world thinking. When it comes to marketing...
Website:
https://www.kaushik.net
Related topics : social media analytics tools free / social media analytics tools / social media sentiment analysis tools free / social media sentiment analysis tools / new social media tools
Social Media Intelligence Platform | Synthesio
Connect
The Modern Marketer is Driven by Data and Metrics
Today's marketing leaders own the full customer journey. This responsibility makes access to comprehensive audience data in real time a necessity. SaaS technology has empowered marketing decision makers with instant feedback on each initiative's performance against business KPIs. Real-time customer data helps CMOs and VPs of Marketing...
Website:
http://www.synthesio.com
Related topics : social media marketing business opportunity / organizations using social media marketing / social media intelligence / social media platforms for business / social media branding for business
Introducing RACE: a practical framework to improve your ...
The RACE Digital Marketing Planning Framework
We created RACE to help digital marketers plan and manage their activities in a more structured way since we found that many don't have a marketing strategy. In this post, first published in July 2010 and since updated with the a new summary of digital marketing KPIs you should track, we show how you can simplify your measurement and reporting through...
Website:
http://www.smartinsights.com
Related topics : digital media marketing plan / digital media marketing strategy / free social media marketing plan template / digital media marketing meaning / digital media marketing courses
Online Masters in Marketing - MS Marketing Communications
Leadership & Management
Build and supervise a marketing communication team of top talent, ensuring the right people fill the right roles
Provide direction to functional units within marketing communication, ensuring each unit is aligned with overall goals
Tap into team members' natural motivators, maximizing their potential for success
Manage the daily activities and performance of employees,...
Website:
http://www.franklin.edu
Related topics : integrated marketing communications social media / using social media as a market research tool / marketing communications social media / using social media for marketing research / social media market research tool
Case Study: How McDonald’s Canada built ... - Best Marketing
Source: FAB Awards Channel, 2013
Discussion
Marketing magazine has argued that as a global company, McDonald's had the advantage of drawing from campaigns and product launches that have been successful in other markets, when developing the campaign.Experiences to draw on included the 2006 pre-social era rudimentary McDonald's UK website titled "Make up your own mind," which was part of an...
Website:
http://www.best-marketing.eu
Related topics : social media audience insights / make your own social media website / successful social marketing campaigns / advantages of social media marketing campaign / social media marketing agency program
Fundamental Media - Financial Specialist
Since it was founded in 2003, Fundamental Media has grown substantially becoming a leading specialist in media consultancy and advisory services. With a global reach from the UK and Europe, Asia and the Middle East to the Americas, Fundamental Media works exclusively across the financial industry providing media intelligence, planning and buying.
WHO WE ARE
LOCAL KNOWLEDGE, GLOBAL...
Date: 2017-03-07 17:46:18
Website:
http://fundamentalmedia.com
Related topics : social media marketing industry report / social media market research companies / social media management company business plan / social media marketing industry / social media market research tool
Viraltag - The # 1 Social Media Marketing Tool for Sharing ...
Sign Up
The # 1 Social Media Marketing Tool for Sharing Visuals
Manage multiple social networks, schedule unlimited posts, recycle evergreen content, collaborate with your team, and analyze performance - all from a single dashboard.
Try for free
Schedule your content like a Pro
Schedule posts, pins at optimal times and keep your audience engaged through out the day. Viraltag supports all major...
Website:
https://www.viraltag.com
Related topics : social media marketing tool / social media network marketing / social media marketing plan steps / social media marketing plan / social media planning tools
Study on the impact of marketing through social media ...
Study on the impact of marketing through social media, online games and mobile applications on children's behaviour
Children spend increasing amounts of time online, and television has to a great extent been replaced by Internet both as an information source and a leisure activity among youngsters. The Internet has also overtaken television as the medium for advertising in Europe, and children...
Date: 2016-11-23 08:59:23
Website:
http://ec.europa.eu
Related topics : social media online marketing / advertising internet marketing media online / online media marketing and advertising / online media marketing & advertising / social media marketing best practices
Facebook analytics tools - 7 Alternatives to Facebook Insights
Are you monitoring your Facebook page activity regularly to assess and improve performance? Facebook Insights provides some good analytics, but there are also some very useful 3rd party Facebook analytics tools that go beyond Facebook Insights.
The amount of people you reach through your Facebook page is continuously decreasing so you need to consider every option to make sure that you reach...
Website:
http://www.razorsocial.com
Related topics : free social media monitoring tools facebook / social media analytics tools free / social media analytics tools pdf / social media analytics tools comparison / social media analytics tools
Website Builder | Make your own website easily with 1&1
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Elias Rendón Benger1&1 MyWebsite Expert
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1&1 is a leading global Internet service provider
with over 13 million customer contracts.
1&1 Data Centres are among the safest and most efficient in Europe,
with around 70,000 high-end servers running parallel in...
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Related topics : make your own social media website / make your own social network website free / make your own social network website / creating a social networking website from scratch / build your own social networking website
Chris Martin - Ask the Reputation Management Expert
Chris Martin - Ask the Reputation Management Expert
Chris Martin - Ask the Reputation Management Expert
The first impression and perceived reputation that can be found when someone searches for your personal name, brand or business online can have a huge impact in both your personal and business success.
For individuals, everything from how you run you personal life, take on new job opportunities...
Website:
onlinereputation.com
Related topics : search engine reputation management services / online reputation management services cost / search engine reputation management tips / online brand reputation management services / search engine reputation management
Targeted advertising - Wikipedia
Targeted advertising serves the purpose of placing particular advertisements before specific groups so as to reach consumers who would be interested in the information. Advertisers aim to reach consumers as efficiently as possible with the belief that it will result in a more effective campaign. By targeting, advertisers are able to identify when and where the ad should be positioned in order to...
Date: 2017-02-28 03:53:00
Website:
https://en.wikipedia.org
Related topics : social media advertising effectiveness / social media advertising campaigns / using social media to conduct market research / advertising internet marketing media online / social media advertising costs
Digital Marketing Strategy: Customers, Planning, and ROI ...
The rise of digital technologies has transformed the marketing paradigm. Marketers today face a constant proliferation of social media channels, the growing power of the connected customer, and an explosion of new digital tools.
To succeed, marketers must be able to plan, implement, and measure the impact of digital strategies that are suited to today's customers and integrated with their...
Date: 2017-03-10 11:03:21
Website:
http://www8.gsb.columbia.edu
Related topics : digital media marketing strategy / digital media marketing plan / social media marketing strategy steps / social media marketing strategies / social media marketing strategy
Social Media World Forum Europe - #DMWF #SMWF
�
Social and Digital Marketing Conference:�#SMWF Europe, Vinopolis, 8th - 9th June 2015
#SMWF Europe is the premier event for digital & social marketing professionals taking place in London's Vinopolis, 8-9 June providing top-level strategic advice and digital marketing insight around how to engage customers, manage brand perceptions, empower employees and open untapped audiences through diverse media channels.
�
With organisations now re-evaluating their effective use of big data;...
Website:
http://www.socialmedia-forum.com
Related topics : social media marketing conference europe / social media marketing jobs europe / social media marketing europe / social media marketing events 2015 / social media marketing events london
Influencer marketing - Wikipedia
Influence[ edit ]
Most discussion on the generic topic of social influence centres on compliance and persuasion in a social environment, as exemplified in Robert Cialdini 's book Influence: Science and Practice. [3] In the context of Influencer Marketing, influence is less about argument and coercion to a particular point of view, and more about loose interactions between various parties in a...
Date: 2017-03-05 15:56:19
Website:
https://en.wikipedia.org
Related topics : companies that use social media marketing effectively / using social media as a market research tool / using social media for marketing research / social media influence rating / organizations using social media marketing
Chatwing Live Chat Blog
Chatwing Live Chat Blog
Live group chat room for Websites | Chatwing, the best free DIY App Building Software. Build your own apps for iPhone and Android with our real time mobile app creator. Create chat rooms and embed into any web page with HTML iFrame + Javascript chat widget + sync to white label iOS iPhone, iPad, Android app.
Chatwing.com
Chatwing.com is the best live chat widget and chat...
Date: 2017-03-05 00:56:01
Website:
http://blog.chatwing.com
Related topics : build your own social network app / create a free social networking site with chat / free social media marketing apps / social media marketing apps iphone / social media audience engagement
Job Interview Q&A for the position of Digital Marketing ...
Home » Blog » Career Guidance » Job Interview Q&A for the position of Digital Marketing Manager
Job Interview Q&A for the position of Digital Marketing Manager
August 5, 2015
Download PDF
"Congratulations, you have got the job" 6 words that give wings to all your dreams. After listening to these words your mind automatically starts calculating the EMI of that car you were...
Website:
http://www.edupristine.com
Related topics : social media marketing job interview questions / social media marketing interview questions and answers / interview questions for social media marketing position / social media marketing manager interview questions / social media marketing specialist interview questions
Digital Marketing | University of Salford, Manchester
Accredited by
Course Details
The programme is block delivered and there are six entry points per year. Students will take the modules below in a sequence dependent on their start date.
Semester 1
Digital Marketing and Analytics
During your time with us, you'll examine products and services which are highly desirable to consumers online, while running real-life digital marketing campaigns by...
Website:
http://www.salford.ac.uk
Related topics : search engine marketing social media / search and social media marketing university of salford / search and social media marketing for international business / search and social media marketing salford / search & social media marketing
Search and Social Media Marketing for International Business
This Search and Social Media Marketing for International Business pilot MOOC helps you to develop your individual as well as professional online profile, with a view to enhancing international trade prospects.
Individuals will benefit by having a better-informed digital online profile for career...
Website:
http://www.salford.ac.uk
Related topics : search and social media marketing for international business / benefits of social media marketing for business / search & social media marketing / social media online marketing / benefits of social media for business
IBM Social Computing Guidelines
IBM Social Computing Guidelines
Blogs, wikis, social networks, virtual worlds and social media
In the spring of 2005, IBMers used a wiki to create a set of guidelines for all IBMers who wanted to blog. These guidelines aimed to provide helpful, practical advice to protect both IBM bloggers and IBM. In 2008 and again in 2010 IBM turned to employees to re-examine our guidelines in light of...
Date: 2014-07-25 13:13:08
Website:
ibm.com
Related topics : online business social network / first online social network / new online social network / free online social network / online social network services
IBM Social Computing Guidelines
IBM Social Computing Guidelines
Blogs, wikis, social networks, virtual worlds and social media
In the spring of 2005, IBMers used a wiki to create a set of guidelines for all IBMers who wanted to blog. These guidelines aimed to provide helpful, practical advice to protect both IBM bloggers and IBM. In 2008 and again in 2010 IBM turned to employees to re-examine our guidelines in light of...
Date: 2014-07-25 13:13:08
Website:
ibm.com
Related topics : online business social network / first online social network / new online social network / free online social network / online social network services
Social marketing - Wikipedia
Social marketing should not be confused with the societal marketing concept which was a forerunner of sustainable marketing in integrating issues of social responsibility into commercial marketing strategies. In contrast to that, social marketing uses commercial marketing theories, tools and techniques to social issues.
Social marketing applies a "customer oriented" approach and uses the concepts...
Date: 2017-03-05 15:56:19
Website:
https://en.wikipedia.org
Related topics : using social media as a market research tool / using social media to conduct market research / advantages of using social media for market research / using social media for marketing research / social marketing strategies for changing public behavior kotler
Master in Hotel, Resort and Spa Management | SHMS
Semester 2 (5 months)
Hotel, Resort and Spa Business Project
This capstone module enables students to create a comprehensive and detailed business plan. A successful Hospitality business idea is one that survives within the market environment into which it is introduced. The risk of failure causes serious financial and personal impact on the entrepreneurial endeavors.
Hotel & Resort Operations...
Website:
http://www.shms.com
Related topics : social media tools for business professionals / social media website business plan / build your own social media website / social media needs assessment / social media marketing ideas for business
Which social media is right for my business? - wix.com
This comparative guide will help you decide which social media channels can work best for your business.
What's it about?
No need for introduction. Facebook is the number one network for people all over the world to connect and share content. Brands that are active on Facebook get to update their followers on exciting news, promote special deals and hold occasional online contests. They...
Website:
http://www.wix.com
Related topics : social media networking sites business / social networking sites for business professionals / social network based people search service / search all social network sites / people search social networking sites
12 Proven Steps to Successful Giveaway Campaigns
Giveaway campaigns are great for getting people talking about your brand. But it's the perfect giveaway that sparks dynamic growth we're all seeking!
Creating the perfect giveaway doesn't have to be hard. There are proven tactics you can use today, no matter how large or small your reach is, to drive traffic, attract new fans and followers, capture leads, and generate new top-line sales.
Just...
Website:
http://growthhackingpro.com
Related topics : new social media sites like facebook / social media sites for business promotion
SEO & SEM Company in Singapore | PurpleClick Media
Thought Leadership
Currently Running A Google Adwords Campaign?
Studies have shown that most businesses that are running their own Adwords campaigns, are not aware that they may have been wasting up to 25% of their advertising spend. Let us help you find out whether your campaigns are producing results for you.
Request for a Complimentary Adwords Campaign Audit.
Request For Report
Build your...
Website:
http://www.purpleclick.com
Related topics : search engine marketing social media / social media marketing campaign cost / social media marketing campaign / search & social media marketing / social media online marketing
24 Things to Consider When Designing and Developing a ...
March 05, 2014 Seth Rand
From functionality and appearance to navigation and coding integrity, a lot goes into creating an eye-catching, user-friendly website. It doesn't end there, either. Web developers and designers must work together to produce websites that will be located by search engines, engage customers, and stimulate conversions. Whew! That's a lot of pressure. Fortunately, the...
Date: 2017-03-10 08:19:18
Website:
http://www.socialmediatoday.com
Related topics : social media website business plan / best social media websites for businesses / social media share buttons for website / best social media website design / best social media website integration
Liquid Marketing Communications - Liquid Branding is a ...
COMMUNICATIONS
COMBINING SCIENCE AND ART TO CRAFT BRAND STRATEGY AND MARKETING COMMUNICATIONS IN THAILAND AND MYANMAR
As firm believers in the oft-quoted maxim that 'creative without strategy is art, creative with strategy is advertising', at LIQUID, you'll find detail-oriented analysts who forensically examine a brand's...
Website:
http://www.liquid-branding.com
Related topics : social media branding strategy / social media branding for business / brands using social media / integrated marketing communications social media / marketing communications social media
The Best Social Media Platforms for Your Business
The best social media platforms for business
If your company is just starting out on the Web and need to pick a few social media networks to rule over, here is our guide to choosing the best platform(s) for your business, and how to make the most out of them.
1. Twitter
Who should use it: Everyone - from individuals to the largest multinational corporations
What to share: Start, join, and lead...
Website:
thenextweb.com
Related topics : social media platforms for business / types of social media platforms for business / social media network where friends share / social media networking sites business / make your own social networking site like facebook
Marketing Trends for 2014 and into 2015 - Smart Insights ...
So, it seems as if the three core areas of investment in marketing for 2014 are likely to continue to be Mobile and Content Marketing and Big Data in many businesses. The most significant change is in mobile marketing where there is a decline in popularity, perhaps suggesting a realisation of the difficulty of encouraging customers to buy rather than browser via this channel.
But, I would like...
Website:
http://www.smartinsights.com
Related topics : social media marketing trends 2014 / social media marketing trends 2013 / social media marketing future trends / social media marketing trends 2015 / latest trends in social media marketing
Digital Marketing Company, SEO Services, Social Media ...
Results-Driven
digital marketing agency
We are an integrated digital marketing agency, proud of our technical expertise, creative flair and ability to draw actionable insights from data
Brand Strategy
strategic plan & research
We offer a variety of strategic planning, market research and brand development services such as: brand modeling, touch point strategy, audience profiling and performance tracking.
Online Success
our primary goal
Whether you want to attract more customers, increase sales, increase traffic, increase brand awareness, convert more website visitors, engage with customers...
Date: 2017-02-22 07:58:01
Website:
http://www.hemworld.in
Related topics : online brand reputation management services / social media marketing services / social media online marketing / marketing social services / digital media marketing agency
Free Digital Marketing Webinars | eMarketer
Marketing Technology 2017--It's More Than Just the Stack
As marketing technology becomes a standard part of managing a business, many companies have become comfortable enough with the concept to shift away from their initial focus on platforms and to focus instead on data. Topics in this webinar include: The current state of marketing tech adoption and the most common tools being used; Why the...
Website:
emarketer.com
Related topics : companies that use social media marketing effectively / location based social media marketing / using social media as a market research tool / using social media for marketing research / using social media marketing
Marketing Strategy - Marketing Resources - marketingprofs.com
See all Marketing Smarts Podcasts
Marketing Strategy online seminar broadcasts from the best minds in marketing
The Infinite Story Loop: How to Create Amazing Stories for Marketing
Broadcast on Mar 7, 2017 with John Lane, Hannah Hamza
Join us for this free seminar where we'll detail some of the timeless elements of storytelling that you can employ to create better marketing. We'll answer the...
Website:
marketingprofs.com
Related topics : social media marketing seminars 2015 / 10 steps to a successful social media marketing strategy / social marketing seminars 2015 / social media marketing strategy steps / new media marketing strategies
Online Marketing Seminar, Marketing Training Seminars ...
The Infinite Story Loop: How to Create Amazing Stories for Marketing
Broadcast on Mar 7, 2017 with John Lane, Hannah Hamza
Join us for this free seminar where we'll detail some of the timeless elements of storytelling that you can employ to create better marketing. We'll answer the question: What can you publish today that will reinforce the story you want to create over the long term? We'll...
Website:
marketingprofs.com
Related topics : using social media as a market research tool / social media marketing seminar / companies that use social media marketing effectively / social media marketing trends 2016 / free social media marketing tool
Pages - Integrated Marketing Communications - 2016 ...
Integrated Marketing Communications
Integrated Marketing Communications (IMC) is one of the hottest topics in the industry, yet planning and execution remain a challenge in today's rapidly changing marketing environment..�This program will teach professionals how to create successful IMC plans and will give them a roadmap for effective integration of traditional and newer interactive, social...
Website:
https://www.ama.org
Related topics : integrated marketing communications media / integrated marketing communications social media / marketing communications media planning / marketing communications social media / marketing communications media mix