News aggregator - Wikipedia

Function[ edit ]

Visiting many separate websites frequently to find out if content on the site has been updated can take a long time. Aggregation technology helps to consolidate many websites into one page that can show the new or updated information from many sites. Aggregators reduce the time and effort needed to regularly check websites for updates, creating a unique information space or...

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Date: 2017-03-08 13:59:32
Website: https://en.wikipedia.org

Related topics : news organizations using social media / social media aggregator / news articles on social media marketing / news organization social media / social media marketing news

12 B2B Social Media Case Studies - Online Marketing Blog

Lee Odden ��� B2B Marketing , Content Marketing

Content Marketing has long been a staple for the�B2B Marketing world�with an increased boost in popularity due to changes in consumer information discovery and consumption. Over 90% of B2B marketers are using content marketing according to CMI and MarketingProfs . Far more research is conducted�before sales contacts are made providing...

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Website: http://www.toprankblog.com

Related topics : b2b social media marketing / social media b2b marketing metrics / b2b social media case studies / social media marketing program / 12 steps to social media marketing success

Digital Marketing Definition from Financial Times Lexicon

The marketing of products or services using digital channels to reach consumers. The key objective is to promote brands through various forms of digital media.

Digital marketing extends beyond internet marketing to include channels that do not require the use of the internet. It includes mobile phones (both SMS and MMS), social media marketing, display advertising, search engine marketing, and any other form of digital media.

Most experts believe that 'digital' is...

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Website: http://lexicon.ft.com

Related topics : digital media marketing definition / digital media marketing / search engine marketing social media / internet social media marketing services / advertising internet marketing media online

New Media Master's Degree Online | Graduate Programs | SNHU

Tuition & Fees

Become a Pro in the World of Emerging Media and Marketing with a New Media Master's Degree

There will always be something "new" about new media, which is why it's so critical for anyone working in communications to stay current. The new media master's degree at Southern New Hampshire University prepares you to harness rapidly evolving media technologies and stay on top in your...

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Website: http://www.snhu.edu

Related topics : marketing communications new media / new media marketing degree / new media marketing course / new media marketing strategies / new media data marketing

Marketing mix modeling - Wikipedia

Marketing mix modeling is an analytical approach that uses historic information, such as syndicated point-of-sale data and companies' internal data, to quantify the sales impact of various marketing activities. Mathematically, this is done by establishing a simultaneous relation of various marketing activities with the sales, in the form of a linear or a non-linear equation, through the...

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Date: 2017-02-26 23:18:54
Website: https://en.wikipedia.org

Related topics : social media marketing revenue model / companies that use social media marketing effectively / marketing mix / social marketing model definition / social marketing model

Social media told to simplify terms and conditions - BBC News

Social media told to simplify terms and conditions

By Rory Cellan-Jones Technology correspondent

28 November 2014

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Image copyright Thinkstock

Image caption Most people use social media without every properly studying the services' rules

Social networking firms including Facebook and Twitter are being told to make it clearer...

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Website: http://www.bbc.com

Related topics : social media terms and conditions / social media terms of use / social media term

Chatwing Live Chat Blog

Chatwing Live Chat Blog

Live group chat room for Websites | Chatwing, the best free DIY App Building Software. Build your own apps for iPhone and Android with our real time mobile app creator. Create chat rooms and embed into any web page with HTML iFrame + Javascript chat widget + sync to white label iOS iPhone, iPad, Android app.

Chatwing.com

Chatwing.com is the best live chat widget and chat...

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Date: 2017-03-05 00:56:01
Website: http://blog.chatwing.com

Related topics : build your own social network app / create a free social networking site with chat / free social media marketing apps / social media marketing apps iphone / social media audience engagement

The Best Social Media Platforms for Your Business

The best social media platforms for business

If your company is just starting out on the Web and need to pick a few social media networks to rule over, here is our guide to choosing the best platform(s) for your business, and how to make the most out of them.

1. Twitter

Who should use it: Everyone - from individuals to the largest multinational corporations

What to share: Start, join, and lead...

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Website: thenextweb.com

Related topics : social media platforms for business / types of social media platforms for business / social media network where friends share / social media networking sites business / make your own social networking site like facebook

Do you really understand how your business customers buy ...

Do you really understand how your business customers buy?

By Oskar Lingqvist, Candace Lun Plotkin, and Jennifer Stanley

Do you really understand how your business customers buy?

Article Actions

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B2B purchasing decisions increasingly trace complex journeys, challenging the long-standing practices of many sales organizations.

The CEO of a major supplier to the telecom industry...

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Website: http://www.mckinsey.com

Related topics : social media market research companies / social media marketing companies pricing / companies that use social media marketing effectively / using social media as a market research tool / advantages of using social media for market research

Recruitment - Wikipedia

Job analysis[ edit ]

In situations where multiple new jobs are created and recruited for the first time or vacancies are there or the nature of a job has substantially changed, a job analysis might be undertaken to document the knowledge, skills, abilities and other characteristics (KSAOs) required or sought for the job. From these the relevant information is captured in such documents as job...

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Date: 2017-03-07 16:25:22
Website: https://en.wikipedia.org

Related topics : social networking websites in job search and employee recruitment / using social media for recruitment / social media sites for recruitment / new social media sites like facebook / social media sites like facebook

Recruitment - Wikipedia

Job analysis[ edit ]

In situations where multiple new jobs are created and recruited for the first time or vacancies are there or the nature of a job has substantially changed, a job analysis might be undertaken to document the knowledge, skills, abilities and other characteristics (KSAOs) required or sought for the job. From these the relevant information is captured in such documents as job...

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Date: 2017-03-07 18:39:36
Website: https://en.wikipedia.org

Related topics : social networking websites in job search and employee recruitment / using social media for recruitment / social media sites for recruitment / new social media sites like facebook / social media sites like facebook

Viral Marketing For The Fashion Industry: Fashion Term by ...

Viral Marketing or Viral Advertising is a marketing strategy that encourages people to pass along a marketing message. Essentially, a marketing technique aiming at reproducing "word of mouth" promotions. In regard to this article, I wish to discuss the use of viral marketing as it pertains to the internet or other technology driven methods such as e-mail.

Some would say that...

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Website: http://apparelsearch.com

Related topics : social media viral marketing examples / social media viral marketing campaign / difference between social media and viral marketing / social media and viral marketing / social marketing viral

Integrated Marketing | What is Integrated Marketing?

What is Integrated Marketing?

Integrated marketing is a marketing strategy that stresses the importance of a consistent, seamless, multi-dimensional brand experience for the consumer. This means that each branding effort - across television, radio, print, Internet, and in person - is presented in a similar style that reinforces the brand's ultimate message (See also Brand Marketing ).

Consider,...

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Website: http://www.marketing-schools.org

Related topics : tri media integrated marketing technologies inc / integrated media marketing / social media marketing campaign plan / companies that use social media marketing effectively / social media marketing campaign examples

Digital Marketing Careers: Job Description, Salary ...

Digital Marketing Careers: Job...

Digital Marketing Careers: Job Description, Salary & Requirements

Individuals interested in a career in digital marketing can be digital sales executives, Internet marketing specialists, search engine optimization (SEO) marketing specialists or digital marketing directors, among other options. Educational requirements can vary according to the position; however,...

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Website: study.com

Related topics : digital media marketing manager job description / digital and social media marketing manager job description / digital social media marketing job description / master in digital & social media marketing / media sales and marketing manager job description

Why Reputational Risk Is a Strategic Risk - Risk ...

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Why Reputational Risk Is a Strategic Risk

In today's risk-filled business environment, it can be hard for executives to have confidence that their plans and strategies will play out as expected. A big reason is that strategic risks --those that either affect or are created by business strategy decisions--can strike more quickly than ever before, hastened by rapid-fire business trends and...

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Website: http://deloitte.wsj.com

Related topics : reputational risk management / corporate reputation risk / reputational risk / top rated reputation management companies / top reputation management companies

Ascension moves to national brand, launches marketing ...

Ascension moves to national brand, launches marketing campaign

CEO Anthony Tersigni says rebranding effort will start in Michigan and Wisconsin

By Dave Barkholz  | September 20, 2016

Ascension is launching its largest ever advertising and marketing campaign to rebrand all of its hospitals.

The national Catholic hospital giant is starting the rebranding at its hospitals and facilities in...

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Date: 2017-03-10 11:07:40
Website: http://www.modernhealthcare.com

Related topics : national media marketing / launch media and marketing / social media advertising campaigns / integrated marketing communications social media / search engine marketing social media

Social Marketing by Philip Kotler (9780029184615)

Business & Finance > Marketing

Product Description

From the "pro" movements such as literary campaigns and voter registration drives to the "anti" programs to combat teenage pregnancy and AIDS, thousands of social agencies around the world promote causes. These sponsors find that to attain their goals, they need to exert a series of efforts to influence, change or control their target...

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Date: 2017-03-10 07:47:33
Website: http://www.allbookstores.com

Related topics : social media marketing campaign template / social media marketing campaign examples / social media marketing campaign / health promotion social marketing campaign / examples of social marketing campaigns

Social Marketing and Tobacco Campaigns | Smoking Cessation ...

Social Marketing and Tobacco Campaigns

Duration:

Les Pappas

President/Creative Director, Better World Advertising

Les has been creating social marketing campaigns for 30 years and is nationally�recognized as one of the leading authorities in the field. Under his leadership, Better�World Advertising has produced social marketing campaigns on a wide range of issues,�including tobacco...

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Date: 2017-03-10 03:57:16
Website: https://smokingcessationleadership.ucsf.edu

Related topics : health promotion social marketing campaign / successful social marketing campaigns / social media marketing campaign examples / health social marketing campaigns / examples of social marketing campaigns