Build a Racing Empire Through Social Media {Webinar}
As social networks continue to gain traction at incredible speeds, more and more race directors are looking for ways to incorporate social media into their marketing to create a loyal following behind their endurance events.
Watch our free webinar focused on how you can build your own race empire using social media. In this presentation, we'll share:
* The metrics behind social sharing and why it matters for endurance events
* Integrated social media tools to increase reach and drive up...
From: EventbriteTV
Related topics : free social media marketing webinars / using social media marketing / social media metrics tools / social media integration
Measuring ROI in Social Media
Measuring ROI in Social Media can be challenging but not impossible. It all boils down to what you want to measure and then establishing the metrics by which you measure success. Social Media ROI, we can measure it!
From: yoursocialmediaco
Related topics : measuring social media roi / social media social
Microsoft Ep. 3 - Measuring Social Media ROI -Vitrue Social Marketing Minute
Measuring Social Media ROI from Microsoft - Proving ROI is the bane of every social media marketer out there right now. We definitely measure a lot at Microsoft. We look at the typical fan growth, follower growth, engagement rate, impressions, and certainly the ROI when it comes to media spend. We know that social media is one of the most efficient media we can buy, and I think that's partly due to all the earned, or organic, media that we get. We use a lot of these metrics to package...
From: vitrue
Related topics : measuring social media roi / social media marketing roi / organizations using social media marketing / social media measurement / social media engagement
Social Media Metrics - part 1 Measurement Strategy
From: zariknabi
Related topics : social media metrics / social media measurement / social media strategy
Social Media Analytics for Higher Ed: Benchmarking Influence
This presentation was given at the 1st Higher Ed Analytics online conference (HEA13) on Feb 6, 2013 by Adrian Ebsary, Online Community Specialist -- University of Ottawa
http://higheredexperts.com/hea13
How do you justify all the work done on social media? Choosing the right metric to quantify return on investment is challenging with social media. While a number of big name companies such as Klout and PeerIndex offer comprehensive dashboards with content analysis tools for multiple social...
From: HigherEdExperts
Related topics : social media metrics tools / social media network sites / social media analytics tools / companies that use social media effectively / social media content
Ethyrial Hangout: Effective Marketing Strategy
How do you appeal to your prospective client?
What does an effective marketing campaign and strategy look like?
What are the metrics you are using to measure the effectiveness of your campaign?
Are you measuring the conversions of your social media efforts?
What are your customers and clients saying about you and how are you responding?
9 Metrics to Measure Social Media Marketing Success http://smartdatacollective.com/eric-siu/57481/9-metrics-measure-social-media-marketing-success
#1 --...
From: Lionel Spearman
Related topics : measuring social media success / social media marketing campaign / social media measurement / using social media marketing / social media content
ROI of Social Marketing Webinar
The world of social marketing ROI is still evolving. In most cases, we have to rethink traditional metrics to include the ways that people interact with social media. By leveraging peer-to-peer social engagement, marketers have to look at metrics such as brand lift, social engagement, and influencer reach.
Join Sanjay Dholakia, CMO of Marketo, Kelly Jo Horton, Senior Manager, Professional Services Social Marketing, and Nisha Ahluwalia, VP of Product Marketing at RingCentral and learn:
- How...
From: Marketo
Related topics : social media marketing roi / social media roi metrics / social media engagement / social media management services / social media brand management
The Evolution of Social Media Metrics
How do you know if your social media strategies are working? Are you acquiring a following or engaging users and building relationships? This week we are all about metrics and analysis with Ricky Yean, co-founder and CEO of Crowdbooster.com.
From: Janet Fouts
Related topics : social media metric / social media strategy
Social + Analytics: Does Social Media Opinion Matter?
FutureM 2013 session with Crimson Hexagon
Social media metrics are at the leading edge of marketing and market research practice. However, it's important to distill the useful from the trendy. This panel, lead by Crimson Hexagon, brings together leading marketers to speak honestly about the merits of social data, and to discuss situations when traditional metrics and research should not be discarded in favor of social media analysis. Panelists will dig into which traditional metrics are best,...
From: FutureMBoston
Related topics : social media analytics market research / using social media for marketing research / social media marketing strategy / social media marketing strategist / why social media matters to your business