Janet Fouts

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4 selected videos

Brand and Reputation Management for the Small Biz- with Ken Cook

Most small companies don't have the luxury of hiring million dollar firms to help plan their branding and to protect or rebuild their reputation. That's when they turn to Reuter's Top 10 Small Business Expert on Twitter 2012 Ken Cook.

Ken is also Founding partner at Social Media Edge, a Blog Talk Radio show that is now in their 5th year of broadcasts. The show broadcasts every Tuesday at noon EST, and addresses using the Social Media tools, part of New Media, mainly for business purposes....

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Related topics : social media management company for small business / social media reputation management tools / using social media for pr / social media brand management / social media and reputation management

Social Media and Digital Marketing Experts

This week's show topic sparks from a conversation Steve and our guest had online about social media "experts" who talk the talk but may not walk the walk. If you don't have a successful social digital presence yourself, how do we know if you're really good at this? At last check there were 10,329 individuals on Linkedin alone who call themselves a "Social Media Expert", Coach or Guru.

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Related topics : social media expert / social media online marketing / marketing through social media

Who is Managing Social Media For the Brands?

This week on the show we covered a lot of ground from how big brands are managing social media, whether they should outsource or not, the qualities of a social media manager these days and all the way around the corner to Google's big changes and the future of SEO!

We chatted with with Erin Robbins O'Brien COO, GinzaMetrics and President of Social Media Club San Francisco.

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Related topics : social media brand management / manage social media / social media branding / outsourcing social media / social media media

The Evolution of Social Media Metrics

How do you know if your social media strategies are working? Are you acquiring a following or engaging users and building relationships? This week we are all about metrics and analysis with Ricky Yean, co-founder and CEO of Crowdbooster.com.

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Related topics : social media metric / social media strategy