Marketing Minute with Kevin Willett & MaryAnn Pfeiffer: Social Media Outsourcing

http://www.108degrees.com - Kevin's marketing question this week is about outsourcing social media work for a small business. What aspects are an affordable, smart choice, and what areas should small business owners and managers do for themselves.

Kevin Willett is the CEO of New England B2B Networking, a professional networking group for business owners, entrepreneurs and professionals. Find out more about Kevin at http://www.newenglandB2Bnetworking.com

MaryAnn Pfeiffer is the Principal of...

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From: MaryAnn Pfeiffer

Related topics : social media marketing ideas for small business / social media marketing firm / social media marketing websites / social network for small business

WEBINAR: "Video Marketing: From Brand to Demand" by Lasse Rouhiainen and Mani Iyer

"Video Marketing: From Brand to Demand":

At this webinar, Lasse Rouhiainen, a leading authority on Video Marketing and Social Media and Mani Iyer, CEO - Kwanzoo Inc,, discussed:

• Why Video Marketing is so popular and successful for B2B Marketing

• Best practices for leveraging Video to drive sales

• How to get your Video found

• How to increase prospect engagement using Video across digital channels

• Track key Video metrics inside your Marketing Automation (MAP) or CRM

•...

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From: Regalix Inc

Related topics : media marketing video / social video marketing / using social media marketing

WEBINAR (TEASER): "Video Marketing: From Brand to Demand" by Lasse Rouhiainen and Mani Iyer

"Video Marketing: From Brand to Demand":

At this webinar, Lasse Rouhiainen, a leading authority on Video Marketing and Social Media and Mani Iyer, CEO - Kwanzoo Inc,, discussed:

• Why Video Marketing is so popular and successful for B2B Marketing

• Best practices for leveraging Video to drive sales

• How to get your Video found

• How to increase prospect engagement using Video across digital channels

• Track key Video metrics inside your Marketing Automation (MAP) or CRM

•...

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From: Regalix Inc

Related topics : media marketing video / social video marketing / using social media marketing

Demand generation - video best practice advice

http://www.b2bm.biz

Speakers from B2B Marketing's demand generation seminar offer best practice advice on using social media for lead nurturing, how marketing automation can allow for one-to-one communications to engage the new B2B buyer and how to get more out of your current activity to meet the demand for higher quality leads.

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From: B2B Marketing YouTube

Related topics : social media marketing best practices

Optimize Your Social Media Strategy - November 2015 Stitch Report

The Internet has revolutionized the way people shop, and social media has been a big part of that change. With 60% of B2B buyers using social media as part of the vendor discovery process, it’s important to have a well-defined online marketing strategy. Here are a few tips to get you started.

Click here for an ASI membership http://www.asicentral.com/store

Follow us on Twitter : https://twitter.com/asicentral

LIKE us on Facebook : https://www.facebook.com/adspecialtyinstitute

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From: ASICentral

Related topics : social media optimization strategy / social media marketing strategies / social media report / social media online marketing

Best Practices for Using Social Listening to Generate Leads and Accelerate Sales

Social media listening tools have been around for a while now. They enable marketers to identify and assess what’s being said about their brand and products. Most marketers understand the benefits of these tools at a high level, including reputation management, generating leads, attracting customers, identifying influencers and improving customer service. 

But most B2B marketers still wonder, how can I actually use the data from my social listening activities in a way that helps me generate...

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From: info 18

Related topics : organizations using social media marketing / social media listening tools / social media listening / social media reputation management tools / social media management tools

social media sites for business ~~ are you using Linkedin effectively

http://yourcustomlist.us social media sites for business . Are you looking to build your exposure through Linkedin? If so, this is the best and most effective way to get engage B2B and B2C with this Linkedin software. With this Linkedin software marketing software ideas can promote your business, hobby and special interests.

social media sites for business and find new prospects Linkedin is so powerful - look at the expance of professionals that use it. If you want to learn more social...

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From: Mike Sheehan

Related topics : social media sites for business promotion / marketing through social media

Social Media for the C-suite & Bloody Important Senior Executives - Scot McKee

Presentation by Scot McKee, Managing Director, Birddog to the International Hotel Investment Forum (IHIF), Berlin, Germany, 2012.

McKee reviews the personal challenges specific to Senior Executives engaging in social media activity. To support business brands, even the C-Suite must play its part in creating the 'Social Enterprise'. McKee discusses Brand strategy, social media, content development and digital delivery. The Hotel Intercontinental, Berlin, plays host to a presentation of...

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From: BirddogB2B

Related topics : social media branding strategy / social media branding for business / social media brand management / social media marketing strategy example / social media content

Digital Marketing vs. Traditional Marketing

Doghouse Tales: Series 1, Final Episode -- Digital is 10 times more labour intensive than traditional marketing. Why? Digital marketing has a reputation, in the clients' eyes, of being easy - at least easier than traditional marketing. And should therefore be cheaper. In reality the speed of consumption and diversity of channels makes it much more labour intensive.

Doghouse Tales is a video series about B2B brand, digital, content marketing and social media strategies -- brought to you from...

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From: BirddogB2B

Related topics : digital media marketing strategy / social media branding strategy

Social Media Marketing in Professional Services organizations

www.b2bmarketingforum.nl

Yuri van der Sluis (YuTrain) interviewed speakers, sponsors and visitors during the recent B2B Marketing Forum 2011(organized by www.spotonvision.com).

Here he interviews AJ Huisman, marketing director @ Kennedy Van Der Laan, on the topic of marketing at professional services.

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From: Shimon Ben Ayoun

Related topics : social media marketing services