Regalix Inc

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6 selected videos

Match Your Social Media Message to Your Audience

"How do you communicate with specific audiences like women or diverse segments of bloggers? How do you find the right people to talk about your company in social media and should you pay them?

Organizations are looking for new ways to engage with customers. Social media strategists Stefania Pomponi Butler and Cat Lincoln from Clever Girls Collective share research and strategies for identifying and reaching your optimal audience segment. They also discuss tactics for matching your message to...

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Related topics : social media brand building / social media brand management / social media audience engagement / social media branding strategy / social media management company

Managing Your Brand's Online Reputation

Managing your brand's Online Reputation involves more than fixing a problem. Most marketers take action only when something goes wrong. This is then followed by a flurry of activities to make matters right -- hunting for positive PR, identifying new brand ambassadors, and so on.

If you play your cards right ahead of time, then you realize your customers are your best PR. A successful marketer leverages social media, recent technical advancements from search engines, and other brand indicators...

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Related topics : online brand reputation management / online brand reputation / online brand management / social media online reputation management / social media brand building

Social Media Metrics that matter

If you are like most marketers you would have established your organizations presence in Facebook, Linkedin , Pinterest, Klout and Twitter. However the efficacy of your campaign would be directly related to what metrics you are using to measure the impact of your social campaign.

Know:

• Tools to measure your social ROI

• Demystify social media metrics that are critical to your business goals

• Define frameworks for planning and measuring Social impact

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Related topics : social media measurement tools / social media marketing campaign plan

WEBINAR: "Video Marketing: From Brand to Demand" by Lasse Rouhiainen and Mani Iyer

"Video Marketing: From Brand to Demand":

At this webinar, Lasse Rouhiainen, a leading authority on Video Marketing and Social Media and Mani Iyer, CEO - Kwanzoo Inc,, discussed:

• Why Video Marketing is so popular and successful for B2B Marketing

• Best practices for leveraging Video to drive sales

• How to get your Video found

• How to increase prospect engagement using Video across digital channels

• Track key Video metrics inside your Marketing Automation (MAP) or CRM

•...

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Related topics : media marketing video / social video marketing / using social media marketing

WEBINAR (TEASER): "Video Marketing: From Brand to Demand" by Lasse Rouhiainen and Mani Iyer

"Video Marketing: From Brand to Demand":

At this webinar, Lasse Rouhiainen, a leading authority on Video Marketing and Social Media and Mani Iyer, CEO - Kwanzoo Inc,, discussed:

• Why Video Marketing is so popular and successful for B2B Marketing

• Best practices for leveraging Video to drive sales

• How to get your Video found

• How to increase prospect engagement using Video across digital channels

• Track key Video metrics inside your Marketing Automation (MAP) or CRM

•...

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Related topics : media marketing video / social video marketing / using social media marketing

How to prepare your brand against a possible social media attack

"If anything we have learned from the recent turn of events, is that a brand manager should be constantly on the lookout for possible detractors taking away their hard work and hijack the brand. From a lone blogger calling out a Fortune-100 company on bad customer behavior, to an activist organization taking over a leading brand's entire social media communications, brand warfare has taken a whole new meaning in today's times. Join us for a webinar where our interactive strategist will talk...

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Related topics : social media branding strategy / social media brand management