Social Media Marketing Campaign for Business to Business (B2B) Case Study by Embark Social

WATCH HOW A Business To Business Company enjoy success via Social Media Marketing Campaign with Embark Social. We build a community of loyal fans, developed content to tell the story of the brand that leads to sales lead for the company. The company is based in Singapore and is reaching potential clients in overseas markets. Contact us at http://www.embarksocial.com/contact for more information.

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From: Embark Social

Related topics : social media marketing campaign / social media marketing companies / marketing through social media / social media content

B2B Awards 2014: Winner of best use of social media

B2B Awards 2014: Winner of best use of social media

'Leading the export conversation online' for DHL Express UK by Something Big

Full case studies available at: www.b2bmarketing.net/awards

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From: B2B Marketing YouTube

Related topics : b2b social media case studies / online social media

B2B Lead Generation using Trade Shows & User Groups for Social Media

http://www.b2bbusinesscoach.com/blog/b2b-lead-generation-with-trade-shows-user-groups How to use trade shows and user groups for b2b lead generation. Trade shows and user groups methods are not the best methods for b2b lead generation, but they can help you get more leads and build your business if you do it right.

This will also help your lead generation for your social media platforms, like your website, Linkedin, Facebook and Twitter. Both of these methods are also great for building...

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From: Ian Dainty

Related topics : b2b social media group / b2b social media platforms / social media tools definition / best social media websites for businesses / blogs and social media

Circle Research: B2B social media strategies - part 2.wmv

Part 2. Speaking at Germany's 1st B2B advertising conference, Horizont B2B, Circle Research's Andrew Dalglish explores the state of B2B social media in the UK. This 15 minute video - published in two parts on YouTube - includes exclusive insights from the B2B Barometer survey and a case study from Juniper. The full video with accompanying slides can be found here http://www.circle-research.com/B2B-Barometer-Survey/Horizont-B2B-Presentation.php

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From: Andrew Dalglish

Related topics : b2b social media strategy / research social media

Prospect Nurturing Strategies and Insights Panel: Case Studies

A series of case studies featuring:

Leslie Marshall, Director of Events, Magazine and Social Media Marketing, Morningstar, Inc.

Matt Dunn, Vice President, Digital Publishing and Social Strategies, Franklin Templeton Investments

Dave Karel, Head of B2B Marketing, LinkedIn Marketing Solutions

David Phillips, Senior Manager, Online Marketing, Cvent

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From: LinkedIn Marketing Solutions

Related topics : b2b social media marketing / digital media marketing strategy

Creating Emotional Brands - B2B Marketing Summit - Scot McKee

Presentation by Scot McKee, Managing Director, Birddog at the B2B Marketing Summit, London, June 2012.

In this Birddog Case Study for Dyneema(R) - the world's strongest fiber - McKee explains how B2B brands can create emotional brand resonance across multiple online channels to maximize ROI and deliver increased customer engagement. The B2B Marketing Summit plays host to a presentation of explanation, insight and case study example from the practical world of B2B brand building, digital...

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From: BirddogB2B

Related topics : b2b social media case studies / social media branding strategy

Social Media for the C-suite & Bloody Important Senior Executives - Scot McKee

Presentation by Scot McKee, Managing Director, Birddog to the International Hotel Investment Forum (IHIF), Berlin, Germany, 2012.

McKee reviews the personal challenges specific to Senior Executives engaging in social media activity. To support business brands, even the C-Suite must play its part in creating the 'Social Enterprise'. McKee discusses Brand strategy, social media, content development and digital delivery. The Hotel Intercontinental, Berlin, plays host to a presentation of...

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From: BirddogB2B

Related topics : social media branding strategy / social media branding for business / social media brand management / social media marketing strategy example / social media content

Make Videos Your Audience Will Stay Awake For - Scot McKee

Presentation given by Scot McKee, Managing Director, Birddog, to Reed Business Information, RBI Visual launch event, 2012.

McKee describes video as a preferred channel for creative marketing communications. Examples and case studies are included to encourage creative video adoption and production. Commentary and research supports how to make videos your audience will stay awake for. RBI Visual plays host to a presentation of explanation, insight and case study example from the practical...

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From: BirddogB2B

Related topics : b2b social media case studies / social media branding strategy

ADMN 3750H. Flower Shop Case Study.

Case Study: The Gift Shop Florist.

Goal 1: Attract Local Customers and Businesses into Store for Greater Exposure.

Solution 1: Host Workshop & Social Media Referral Discount via Twitter

Goal 2: Drive Flower Sales and Resolve Overstock

Solution 2: Monthly Photo Competition on Instagram through User Generated Content

Goal 3: Increase Local B2B Sales and Building Relations

Solution 3: LinkedIn Advertisement and Discounted Booking Link

Gunther Adendorff (0566502)

Ian MacLeod (0535124)

Ali...

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From: Ian MacLeod

Related topics : b2b social media case studies

B2B Marketing Summit: The highlights

http://www.b2bmarketing.net

The first annual B2B Marketing Summit allowed delegates to choose their own agenda for the day. Attendees could switch between 36 case study and best practice sessions focused on, data, social media, content and lead nurturing. A key takeaways document is available to download for free at: http://www.b2bmarketing.net/summit2012-takeaways

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From: B2B Marketing YouTube

Related topics : b2b social media case studies / b2b social media marketing