Social Media Releases - Helpful Resources - LintBucket ...

Social Media Releases - Helpful Resources

What is a Social Media Release (aka Social Media Press Release, Social Media News Release, SMR, SMNR)

Robin Good has written the most comprehensive history, review and comparison of SMR's that I have found.  The following definition is taken from his post ...

The Social Media Press Release is an evolved approach to preparing press releases characterized...

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Website: http://www.lintbucket.com

Related topics : social media press release example / social media news release format / social media press release / social media press release template / social media press release distribution

Good example of a social media press release from ING ...

Dutch financial services group ING released the results of a survey last month on the impact of social media in The Netherlands in 2012 .

The depth of information ING has published is comprehensive and paints a fascinating picture of attitudes, opinions and behaviours regarding social media in Dutch society based on a survey among 1,500 consumers, with a major focus on financial news.

A handful...

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Website: https://www.nevillehobson.com

Related topics : social media press release example / social media press release template / social media press release distribution / social media press release / social media news release template

23 Types of Social Media Sites | On Blogging Well

February 17th, 2010 | Wednesday is Friends Day

It's easier to navigate the maze of online social media sites if you understand the different site categories and the purpose of each type. The social media world consists of two segments: social and media. To optimize your experience with each type of social media, it's best to participate in the communities you choose to join.

Today's post supplies...

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Website: http://onbloggingwell.com

Related topics : new social media sites like facebook / new social media sites / make your own social media site / social media sites like facebook / first social media site created

5 Musts Before Hiring a Social Media Specialist | The ...

5 Musts Before Hiring a Social Media Specialist

By Tyler Collins

110

Managing your social media presence is imperative but it's not always easy identifying the skills needed to complete the job. Too often small-to-medium business owners get excited and ready to go full-throttle with their social media efforts only to realize that it's a lot more work on their end than expected. For anyone looking...

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Website: http://www.huffingtonpost.com

Related topics : using social media as a market research tool / social media marketing plan definition / integrated marketing communications social media / social media marketing plan example / social media marketing strategy example

12 Best Free Social Media eBooks

A couple of years ago I remember hearing an online marketing "expert" discussing social media with a small group. He was rather importantly announcing that social media was a pointless enterprise for businesses, whether they were big or small. He believed it all to be useless hype, with next to no payoff. This coming from a man proclaiming to be an expert in the field.

While at the time I thought...

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Website: https://www.internetmarketingninjas.com

Related topics : social media marketing ideas for small business / companies that use social media marketing effectively / social media marketing small business / benefits of using social media for business / social media marketing ideas for business

Social media news release: 5 examples to inspire you ...

Not using the social media news release?

Might want to consider it.

A study by RealWire found that social media news releases (SMNR) achieved three times the coverage as traditional releases. Here are the results:

Important to note: RealWire is an online service that helps companies distribute press releases.

(CEO Adam Parker, who was also mentioned in a PR Daily story yesterday, talked about the results of this study on the podcast For Immediate Release .)

A...

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Website: http://www.prdaily.com

Related topics : social media press release example / social media release examples / social media press release distribution / using social media for pr / social media press release

PR 2.0 Defined – Deirdre Breakenridge

PR 2.0 Defined

Updated - 2014

In 2007, I first shared a definition of PR 2.0 when I launched my blog. The definition focused on social media's media role in PR 2.0, which was used to reach, collaborate and better communicate with bloggers / new influencers, media and consumer audiences directly. Social media is a peer-to-peer approach that allows the public to drive their communications in their...

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Website: http://www.deirdrebreakenridge.com

Related topics : social media tools for pr professionals / social media changed communication / social media impact on communication / using social media for pr / articles about social media communication

All Things IC | Who’s using what for internal social media?

Internal Comms , Rachel , Social Media

Who's using what for internal social media?

Over the years I've highlighted various examples of how companies are using enterprise social networks, collaborative tools and social media for internal communication.

It's a question I get asked constantly - who's doing what, who's using Chatter/Yammer and what can I learn from them? Where can I find examples,...

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Website: http://www.allthingsic.com

Related topics : internal social media policy example / social media internal communications / internal social media tools / internal social media policy / internal social media platforms

Blogging and Social Media Policy Sample - thebalance.com

Blogging and Social Media Policy Sample

See a Blogging and Social Media Policy

By Susan M. Heathfield

Updated May 28, 2016

Your Company recognizes the importance of the Internet in shaping public thinking about your company and our current and potential products, employees, partners, and customers. Your company also recognizes the importance of our employees joining in and helping shape industry...

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Website: https://www.thebalance.com

Related topics : blogs and social media / social media blogs / company social media policy / internet social media policy / internal social media policy example

Uses and gratifications theory - Wikipedia

Uses and gratifications has, almost since its inception, been viewed by some as the Pluto of communication theory, which is to say critics argue that it does not meet the standards necessary to be theory. Critics argue that it instead is more of an approach to analysis or a data-collecting strategy. [59] Among the criticism most commonly raised in academic literature:

Gratifications are more...

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Date: 2017-02-18 15:46:21
Website: https://en.wikipedia.org

Related topics : mass media use and social life among internet users / social media release examples / social media terms of use / why use social media / using social media

Bullet Journal: Social Media Tracking with Sarah Moore ...

- Sarah Moore

Hi everyone! I'm super excited today to be launching a new series here on the blog -- Boho Berry Guests!

One thing I love about this "little" community of ours is how diverse we all are. We comprise all ages, genders, and walks of life. While I love sharing my Bullet Journal system with the world, I've come to realize that I don't always have all of the answers for all of you out...

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Website: http://www.bohoberry.com

Related topics : social media tracking / google social media blog / blogs and social media / social media blogs / post social media in one place

How to Promote Your Music | New Artist Model

How to Promote Your Music

The internet has opened up endless possibilities, and, while that may seem daunting, it really allows you to experiment and let your creativity run wild! The key is to learn from the promotions you run, make changes, and fine-tune them to your unique career. Let's take a look at some basic strategies you could be using to promote your music right now.

1. Live Music...

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Website: http://newartistmodel.com

Related topics : social media promotion tools / social media promotion for musicians / social media promotion strategy / using social media as a market research tool / social media promotions examples

Social Media Analytics: Twitter: Quantitative ...

Social Media Analytics: Twitter: Quantitative & Qualitative Metrics

130 Comments | Print | PDF

Twitter is amongst new media channels that are challenging how we communicate, with whom we communicate and perhaps most fundamentally how we (Marketers) influence people.

Sadly execution and analysis of these new social media channels has been hobbled by old world thinking. When it comes to marketing...

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Website: https://www.kaushik.net

Related topics : social media analytics tools free / social media analytics tools / social media sentiment analysis tools free / social media sentiment analysis tools / new social media tools

Social Media Calendar - CoSchedule Blog

Want to use Click to Tweet on your blog?

While some of this is more about creating awesome content in the first place, this is the backbone on which you'll build your social media calendar. But without sharing good content in the first place, why would anyone want to interact with you?

2. Figure Out What Content Works For Specific Social Networks

Some content lends itself better for certain...

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Website: http://coschedule.com

Related topics : business using social media / social media network where friends share / social media types of content / using social media for marketing research / using social media marketing

Influencer marketing - Wikipedia

Influence[ edit ]

Most discussion on the generic topic of social influence centres on compliance and persuasion in a social environment, as exemplified in Robert Cialdini 's book Influence: Science and Practice. [3] In the context of Influencer Marketing, influence is less about argument and coercion to a particular point of view, and more about loose interactions between various parties in a...

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Date: 2017-03-05 15:56:19
Website: https://en.wikipedia.org

Related topics : companies that use social media marketing effectively / using social media as a market research tool / using social media for marketing research / social media influence rating / organizations using social media marketing

2016 Public Relations Trends: Are You Ready for What # ...

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Change is inevitable. For the sake of progress, change is absolutely essential.

If you've worked in PR longer than a couple of years you've likely thought about how different your job was two years ago, let alone five or ten years ago. So much has changed about how we do our job and what is expected from us, and it continues to change.

A few months ago PR Newswire asked PR...

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Website: http://www.prnewswire.com

Related topics : social media public relations / search engine marketing social media / social media search tools / social media press release / social media tools for pr professionals

For Students 2016

Digital identity and reputation: How an individual is represented online in the public domain, based on activities, connections or tagging, for example, social media posts, photos, public online comments/reviews, awareness and monitoring of how others are depicting you online.

Permanence of their actions: Digital content is everlasting, even when individuals delete it or believe privacy settings...

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Website: http://www.iste.org

Related topics : social media analysis tools online / online reputation management tools software / personal online reputation management tools / why do students use social networking sites / students using social networking sites

Marketing Mix Definition - 4Ps & 7Ps of the Marketing Mix

Here are some of the questions that you should answer in developing your distribution strategy:

Where do your clients look for your service or product?

What kind of stores do potential clients go to? Do they shop in a mall, in a regular brick and mortar store, in the supermarket, or online?

How do you access the different distribution channels?

How is your distribution strategy different from...

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Website: http://marketingmix.co.uk

Related topics : marketing communications media mix / marketing mix / social media promotion strategy / social marketing model definition / social media online marketing

10 Day Marketing Plan To Launch An App - Business 2 Community

One of the most exciting as well as the scariest time in the life of App Entrepreneurs is when they are about to launch a new app.

While working at a startup in Silicon Valley, when we were about to launch our first app we stayed awake the whole night trying to make sure that we were ready for the thousands of customer emails which we were going to get the next day and trying to be prepared for...

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Website: http://www.business2community.com

Related topics : free social media marketing apps / social media marketing apps / free social media marketing plan template / social media marketing plan template excel / social media marketing plan template