Cision - Official Site

Cision's PR and social software, rich analytics and in-depth insights serve communicators' complete workflows to facilitate data-足driven decisions.

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PR Software

Find influencers, build awareness, share brand news with press releases, and track coverage across traditional and...

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Date: 2017-03-10 10:18:53
Website: http://www.cision.com

Related topics : social media monitoring software / social media press release / traditional news media and social media / social media software for business / social media brand monitoring

Using Social Media to Network & Search | Career Services

Social media is a powerful tool that connects you with professionals, alumni, recruiters and organizations. To help you get a handle on your profiles, we offer workshops each semester on how to use social media as part of a comprehensive strategy. In the meantime, boost your professional presence starting today.

Put Your Profiles to Work

There's a reason social sites are called networks. Here are...

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Date: 2017-03-10 08:46:13
Website: careerservices.princeton.edu

Related topics : social media job search / social media search tools / advantages of using social media for students / using social media for recruitment / social media network marketing services

Fashion & Luxury Brand Management - Istituto Marangoni

master's degree* · master's programmes** · cycles de spécialisation*

Become the guardian of luxury brands

The course

The brand manager's role is to motivate, create desire, and build trust through various channels in merchandising, marketing and communication in order to meet the expectations of a luxury brand's vision and strategy. This one year postgraduate level Fashion & Luxury Brand...

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Date: 2017-03-10 06:52:59
Website: http://www.istitutomarangoni.com

Related topics : luxury brand social media marketing / luxury brands social media / social media brand management / social media branding strategy / social media impact on relationships

Music City Media

What We Do

Public Relations & Social Media Consulting & Management o Artist Branding, Development & Management

Keeping the pace with the ever-changing landscape of the music and entertainment industry, our creative, professional team lends expertise in marketing, communications, new/artists/career development and management, branding, public relations, social media campaigns, event coordination and production. Setting itself apart from many larger PR firms, Music City Media is a specialty boutique that prides itself on communication, organization, methodology, presentation and professionalism. Music City Media has been referred to...

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Website: http://www.musiccitymedia.com

Related topics : social media public relations / social media brand management / social media marketing success stories / successful social media campaign / social media relations

How To - Monitor Online Brand Reputation - Talkwalker

on July 08, 2015

Monitor Online Brand Reputation

"You can please some of the people all of the time, you can please all of the people some of the time, but you can't please all of the people all of the time".

The wise words of poet John Lydgate nicely describe why nobody, individuals and businesses alike, can be completely sheltered from negative opinions towards them. With the prevalence of...

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Website: https://www.talkwalker.com

Related topics : online brand reputation monitoring and management / online brand reputation monitoring / personal online brand reputation management / online brand reputation management / social media monitoring tools

Pages - Integrated Marketing Communications - 2016 ...

Integrated Marketing Communications

Integrated Marketing Communications (IMC) is one of the hottest topics in the industry, yet planning and execution remain a challenge in today's rapidly changing marketing environment..�This program will teach professionals how to create successful IMC plans and will give them a roadmap for effective integration of traditional and newer interactive, social...

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Website: https://www.ama.org

Related topics : integrated marketing communications media / integrated marketing communications social media / marketing communications media planning / marketing communications social media / marketing communications media mix

The Psychology of Social Proof & How to Build Trust in ...

( Image Source )

Everybody's doing it. Sound familiar? It should. It's brain science. People tend to do what other people are doing. Psychologists call this conformity, herd behavior, or the bandwagon effect. Marketers call it social proof.

The goal is to increase conversions by giving evidence that you are accepted by others. Visitors, influencers, subscribers, and buyers all trust you. This...

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Website: http://unbounce.com

Related topics : companies that don't use social media effectively / companies that use social media marketing effectively / companies that use social media effectively / using social media for marketing research / using social media marketing

12 B2B Social Media Case Studies - Online Marketing Blog

Lee Odden ��� B2B Marketing , Content Marketing

Content Marketing has long been a staple for the�B2B Marketing world�with an increased boost in popularity due to changes in consumer information discovery and consumption. Over 90% of B2B marketers are using content marketing according to CMI and MarketingProfs . Far more research is conducted�before sales contacts are made providing...

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Website: http://www.toprankblog.com

Related topics : b2b social media marketing / social media b2b marketing metrics / b2b social media case studies / social media marketing program / 12 steps to social media marketing success

Social | Social Media Optimisation & Audience Management

Use social metadata as an asset

Social advertising

Research and insight

innovation in social.

We were quick to identify the opportunities in social and began running social ads in 2008.

We combined our shared heritage with Jaywing of innovation, creativity, measurement and data-lead communications to create Jaywing PR . It's a new type of PR agency, built for a more complex world of fast moving multi-channel communication.  

Our innovation continues, with social metadata used in our unique approach to...

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Website: https://www.epiphanysearch.co.uk

Related topics : brands using social media / using social media for pr / social media audience engagement / why use social media / using social media marketing

Influencer marketing - Wikipedia

Influence[ edit ]

Most discussion on the generic topic of social influence centres on compliance and persuasion in a social environment, as exemplified in Robert Cialdini 's book Influence: Science and Practice. [3] In the context of Influencer Marketing, influence is less about argument and coercion to a particular point of view, and more about loose interactions between various parties in a...

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Date: 2017-03-05 15:56:19
Website: https://en.wikipedia.org

Related topics : companies that use social media marketing effectively / using social media as a market research tool / using social media for marketing research / social media influence rating / organizations using social media marketing

What is reputation management? - Definition from WhatIs.com

enterprise service bus (ESB)

Reputation management (sometimes referred to as rep management, online reputation management or ORM) is the practice of attempting to shape public perception of a person or organization by influencing online information about that entity.

The first step in reputation management is monitoring references to the person or business, primarily through social media...

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Website: http://whatis.techtarget.com

Related topics : personal online reputation management services / online reputation management services for individuals / online brand reputation management services / social media online reputation management / personal online reputation management companies

Brass | Award-Winning Creative Marketing Agency, Leeds

We're a special one

+

Brass is a collective of creative and strategic thinkers from every conceivable marketing background - digital, social, search, shopper, advertising, branding, PR and media. Here, great minds think differently and find more creative and effective ways to connect with, and influence, audiences.

-

The HQ of ROI

+

At Brass, we develop profitable ideas: communication strategies and concepts that have...

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Website: https://www.brassagency.com

Related topics : social media marketing campaign plan / digital media marketing plan / search & social media marketing / creative social media marketing ideas / creative marketing social media

Get Good Strategic Marketing

Susan Getgood has been involved in online marketing since the early 90s, and watched the web evolve from the first browsers to the interactive communities we participate in today.

Currently, Susan is Senior Vice President of Strategic Planning & Insights at SheKnows Media . In this role, she leads the company's performance analytics and research practice, and develops product and marketing strategies that capitalize on consumer insights and trends.

She joined SheKnows following its acquisition of BlogHer in November 2014, and also has served in Integrated Marketing and Influencer Marketing roles at both organizations prior to her current assignment....

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Website: http://getgood.com

Related topics : social media marketing strategies / social media marketing strategy / internet & social media for corporate and marketing communication / social media market research companies / integrated marketing communications social media

Reputation, PR Monitoring and Evaluation | Kantar Media

Precise rebrands as Kantar Media - In March 2016 Precise rebranded as Kantar Media and you can now keep up to date with service and other developments in this section of the Kantar Media website. Please get in touch...

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Website: http://www.kantarmedia.com

Related topics : integrated marketing communications social media / social media marketing news / monitoring social media activity / social media marketing services / marketing communications social media

ARiMI | Asia Risk Management Institute

This event will restructure your corporate culture to support communication strategies and control reputation risks better. You will be equipped in dealing with crisis related to privacy breaches and manage PR and social...

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Date: 2017-03-10 06:45:10
Website: http://www.arimi.org

Related topics : corporate reputation management strategy / social media reputation management / social media and reputation management / social media in pr / social media pr

Social Media World Forum Europe - #DMWF #SMWF

Social and Digital Marketing Conference:�#SMWF Europe, Vinopolis, 8th - 9th June 2015

#SMWF Europe is the premier event for digital & social marketing professionals taking place in London's Vinopolis, 8-9 June providing top-level strategic advice and digital marketing insight around how to engage customers, manage brand perceptions, empower employees and open untapped audiences through diverse media channels.

With organisations now re-evaluating their effective use of big data;...

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Website: http://www.socialmedia-forum.com

Related topics : social media marketing conference europe / social media marketing jobs europe / social media marketing europe / social media marketing events 2015 / social media marketing events london

Melbourne PR social media agency : Ellis Jones

More #blackouts expected as Australia faces a #gas shortage. So, is the answer to burn more #coal? Via... https://t.co/IiNOqNXq9f

Older workers face #ageist #stereotypes, biases and negative attitudes, labeling them as too...

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Website: http://www.ellisjones.com.au

Related topics : social media in pr / social media pr / social media agency

Undergraduate Courses - London College of Communication - UAL

BA (Hons) Advertising

BA (Hons) Advertising students go on to enjoy brilliant careers as creatives, planners, account executives and digital media content creators in world-leading advertising agencies, communications companies and digital production organisations. Our students have won competitions across the world from D&AD to The One Show New York. Gain the essential skills you'll need and...

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Website: http://www.arts.ac.uk

Related topics : social media marketing london college of communication / internet advertising and social media as a marketing communication tool / pr practitioners use of social media tools and communication technology / social media impact on culture / social media impact on communication

NC Creative Group – Full service marketing communications ...

Page not found

Who are we?

In essence, we are a group of business-orientated people who know how to communicate effectively, helping our clients promote and protect their brands and to sell more products and services. Because how you look and what is said about you affects your bottom line

What do we do?

We help you develop strong and clear messages, fashioned in line with brand values and...

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Website: http://nccreativegroup.com

Related topics : marketing communications social media / marketing communications media planning / getting started in social media / creative media marketing pr / creative marketing social media

Public Relations Vs. Media Relations - What's the Difference?

Media relations and public relations are often terms used interchangeably. Contrary to popular belief, the two are not the same.

Media relations accomplishes one goal, and public relations accomplishes another.

Public Relations

Public relations is the act of connecting and communicating through all the various relationships that a business or organization may have formed with the public. These...

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Website: http://everything-pr.com

Related topics : social media public relations / social media relations definition / social media relations / social media management company business plan / companies that use social media effectively

Leading PR Agency in India | PR Firm Delhi | Top PR Agencies

Welcome to the Leading PR Agency, an award-winning PR Firm in India

For 360째 Branding & PR Solutions

Your quest for the best PR agency in India ends here! Incepted in the year 2003, Value 360 Communications is an award-winning PR company in India, with a focused approach towards enabling early stage businesses to gain traction and visibility in both, traditional and digital media.

Having...

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Website: http://www.value360india.com

Related topics : pr firms social media / social media marketing firms in india / social media marketing agencies in india / top social media marketing companies in india / online pr social media

How to Respond to Criticism of Your Social Media Marketing ...

No social media marketing campaign is a complete success. It never is. Although you may reach many more people than you could have ever imagined, more likely than not, you're still bound to upset some people and even potentially spark an inflammatory response among a few others. From the outset, before you launch your SMM campaign, you need to plan for the potential criticism that may come your...

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Website: http://www.dummies.com

Related topics : social media marketing campaign plan / social media marketing campaign / criticisms of social media marketing / smm (social media marketing) ??? / smm social media marketing

Sales & Marketing Manager Job Description | Chron.com

Sales & Marketing Manager Job Description

by Sam Ashe-Edmunds

Sales and marketing managers focus primarily on sales management.

Digital Vision./Photodisc/Getty Images

4 [Estate Sales] | Real Estate Sales Executive Job Description

Sales and marketing are two different disciplines. Sales book new business and marketing creates strategies for product development, pricing, promotions and...

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Website: http://work.chron.com

Related topics : media sales and marketing manager job description / digital and social media marketing manager job description / social media marketing manager job description / new media marketing manager job description / digital media marketing manager job description

Digital Marketing – UCT Online Short Course | GetSmarter

University of Cape Town (UCT)

Language:

English

Introduction

Maintaining a healthy brand image in the digital space is not just a nicety - it's a necessity.

And informed, holistic strategy is at the heart of effective digital marketing efforts.

This digital marketing course from UCT will teach you how to exercise your strategic muscles and apply that type of thinking to your business or brand.

If...

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Date: 2017-03-10 10:26:47
Website: https://www.getsmarter.com

Related topics : digital media marketing courses / free social media marketing online course / digital media marketing strategy / certificate in digital media marketing / social marketing online course

EAG: Entertainers and Athletes Group : Sports Management ...

EAG Sports Management has been servicing the PR, Marketing, Personal, and Business needs of high profile professional athletes for almost two decades. A pioneer in the field, EAG has maintained its reputation as one of the most powerful and influential PR and Marketing firms in all of professional sports. As modern media and entertainment evolve, the line...

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Date: 2016-08-19 12:52:17
Website: http://www.eagsportsmanagement.com

Related topics : sports management and social media / sports and social media marketing / social media tools for pr professionals / social media marketing events / social media marketing services

Public Relations Review - ScienceDirect.com

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Added to Favorites [ remove ]

Copyright © 2017 Elsevier Inc. All rights reserved

Public Relations Review

Volume 43, Issue 1, Pages 1-266 (March 2017)

 

Volume 43, Issue 1 - selected

pp. 1-266 (March 2017)

RIS (for EndNote, Reference Manager, ProCite)

 

 Entitled to full text

Special section on WPRF 2016; Guest...

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Date: 2016-12-21 21:32:55
Website: http://www.sciencedirect.com

Related topics : social media public relations / social media crisis communications / companies that use social media effectively / organizations that use social media effectively / social media crisis

Marketing Director Job Description | Charter Selection

Download Job Description

Clark Skinner heads up the marketing recruitment team.

The Marketing Director holds ultimate responsibility for the organisations marketing activities and oversees the development and delivery of a fully integrated marketing strategy for the business.

Duties of the Marketing Director: 

Development and implementation of the Brand strategy.

Developing the marketing strategy for new and existing products

Overseeing implementation of the Marketing strategy - including campaigns, events, digital marketing, and PR.

Working closely with the company's Sales team;...

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Website: http://www.charterselection.com

Related topics : social media marketing director job description / digital and social media marketing manager job description / social media marketing manager job description / digital social media marketing job description / new media marketing manager job description

Telecoms Social Network Summit /PR Newswire UK/

LONDON, August 13, 2014 /PRNewswire/ --

Due to the recent explosion in the use of social media, telecommunications companies must redefine the way they do business, from utilising social networks to engage their customers to gaining useful insights for product development.

In light of this and in preparation for the Telecoms Social Media Summit, Telecoms IQ has assembled an easy-to-digest infographic that highlights how global operators are already using social networks to increase customer loyalty and become more customer...

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Date: 2017-03-10 09:27:32
Website: http://www.prnewswire.co.uk

Related topics : telecoms social network / custom social network / using social networks for marketing / social network website developers uk / social network developers uk

Intex - General Manager - Marketing (15-20 yrs), Delhi/NCR ...

Jobs Reporting Into: Senior Manager /Manager

Age Group: 35+ Salary Range

Job Objective

To spearhead the marketing mix & brand management for Intex

Primary Responsibilities

Job responsibilities involve but not limited to :-

- Planning, Budgeting & Implementation: Plan & implement various marketing & PR strategy/activities based on the on budget on monthly/Yearly basis that marketing activities...

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Website: http://www.iimjobs.com

Related topics : marketing communications and media management / marketing communications media planning / social media marketing campaign plan / social media marketing plan / digital media marketing plan

Press Release Distribution Pricing Packages | PRWeb

Do you send press releases more frequently?

Call today about a subscription pricing plan and watch your results multiply!

Ask about our Cision PR Edition - reach customers on search engines, across social networks and...

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Date: 2017-03-10 07:42:12
Website: http://service.prweb.com

Related topics : social media press release distribution / social media press release / online pr social media / social network search / customer service social network

Active Media Innovations - Augmented Reality India ...

From Augmented Reality to Ambient Advertising : Innovative Brand Communication

Active Media Innovations (AMI) is a global pioneer in innovative brand communication. We create brand experiences that are immersive, engaging and interactive, helping brands connect with consumers like never before.

Combining out of the box thinking with state-of-the-art technologies like Augmented Reality, Virtual Reality,...

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Website: http://www.activemediainnovations.com

Related topics : social media and augmented reality / social media and virtual reality / social media branding / media and social reality / social media advertising campaigns

Asian marketing trends in 2017 - bizcommunity.com

Based on its in-depth analysis of the 2016 Warc Prize for Asian Strategy, Warc has released a report on effective Asian marketing trends for 2017.

Lucy Aitken

Lucy Aitken, case study editor at Warc, comments, "We have scrutinised the data of more than 200 entries to establish an unparalleled insight into how the region's marketers are responding during a time of challenge and change.

"Several...

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Date: 2017-03-10 11:01:15
Website: http://www.bizcommunity.com

Related topics : social media marketing in india case study / social media marketing trends in india / social media marketing trends 2017 / new trends in social media marketing / social media marketing in india

Executive Certificate in Digital and Social Media Marketing

Executive Certificate in Digital and Social Media Marketing

Programme Objectives

Upon successful completion of this programme, students are expected to be able to:

assess and adopt different digital marketing channels such as email marketing, online PR, search engine marketing and mobile marketing as appropriate;

develop digital marketing plans for organizations;

utilize the latest digital media...

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Website: http://www.polyu.edu.hk

Related topics : certificate in digital media marketing / digital media marketing strategy / digital media marketing plan / digital media marketing courses / digital media marketing

14 Key Attributes For New Public Relations Professionals

pr , public relations

Share This

Public relations has changed significantly over the last few years. Even if you don't buy into the idea that online communities and relationships are part of the public relations function, it's hard to deny the rising importance of blogs, the gradual decline of traditional media and the impact that online conversations can have on brands. If you do believe that...

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Website: http://davefleet.com

Related topics : social media public relations / social media tools for pr professionals / social media relations / social network tools / new social networking sites like facebook

Reputation Management Expert, Simon Wadsworth | A Blog ...

In an increasingly digital age, PR and online reputation fit together almost seamlessly.

February 22, 2017

Gated vs public content - what's best for your online reputation management?

It's a well-known fact that quality content matters for your reputation online. When you fill your digital assets (website, social media accounts, blogs and articles), for example, with content your audience wants to engage with, you can boost traffic, improving your ranking and rating online. But what's best for online reputation management - gated or public...

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Website: http://www.reputations.org.uk

Related topics : social media online reputation management / online reputation management expert / online reputation management reviews / personal online reputation management / online reputation management articles

Why Reputational Risk Is a Strategic Risk - Risk ...

Print

Why Reputational Risk Is a Strategic Risk

In today's risk-filled business environment, it can be hard for executives to have confidence that their plans and strategies will play out as expected. A big reason is that strategic risks --those that either affect or are created by business strategy decisions--can strike more quickly than ever before, hastened by rapid-fire business trends and...

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Website: http://deloitte.wsj.com

Related topics : reputational risk management / corporate reputation risk / reputational risk / top rated reputation management companies / top reputation management companies

LeadDog - Marketing Group

We create, market and activate one-of-a-kind brand and consumer experiences. Every day.

Dan Mannix

President & CEO

Dan Mannix founded LeadDog 14 years ago and has built the agency into a 165+ person, full-service, global agency that creates strategic marketing and experiential marketing campaigns. Dan leads the agency's efforts in creating long-term partnerships with clients including Intel,...

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Website: http://leaddogmarketing.com

Related topics : social media marketing agency program / social media marketing campaign plan / integrated marketing communications social media / social media marketing campaign ideas / social media marketing campaign

Bad Press Releases: 20 Worst Headlines Ever - The PR Coach

Public relations & social media tips, tools & insight

Bad Press Releases: 20 Worst Headlines Ever

by coach

Does your news release headline get attention?

This just in. The headline is the most important part of your press release. Apparently, many have forgotten that rule. Today, we're sharing 20 of the worst press release headlines we've seen recently.  It's all part of our quest for better, more effective news releases.

But first, a couple of thoughts about headlines. A great headline gets read by a newsroom editor, reporter, radio news director or TV...

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Website: http://www.theprcoach.com

Related topics : social media press release / social media public relations / online pr social media / social media release / social media relations

Online Reputation Management Company in Delhi | ORM ...

Blog

Online Reputation Management (ORM)

Online Reputation Management (ORM) is a crucial aspect of building one's brand name. With the internet becoming a part of everyday life, having brand recognition in the online space is important for all businesses - big or small. This awareness among the online community translates to recognition in the real world for the company's offerings and this, in...

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Date: 2017-01-11 07:01:14
Website: http://www.netcommlabs.com

Related topics : online reputation management orm / online reputation management companies in delhi / online brand reputation monitoring and management / online brand reputation management services / online brand reputation management

Herman Tumurcuolu - Online Reputation Expert

Click to begin

About Herman

Clients benefit from a 20 year experienced pioneer in search engine algorithms (development of Mamma.com in 1995), PR and social media.

Herman's portfolio of Online Reputation clients involves individuals and companies who have been branded negatively by the media or review sites such as Pissed Consumer and Rip Off Reports. His approach is rigorous: quality work that...

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Website: http://onlinereputation.expert

Related topics : online reputation management company / online reputation management companies / search engine optimization reputation management / search me online reputation management / search engine reputation management tips

Healthcare Marketing Specialist Jobs | Glassdoor

Mars - Saint-Denis-de-l'Hôtel

Il y a 15 jours 15 j

European Digital Marketing Director (m/f) Background The European Digital Marketing Director's (m/f) main... within local/regional marketing teams, building a compelling European digital strategy that tackles both marketing brand plans and customer...

Mackinnon Bruce - Paris

aujourd'hui 4 h

Device/Healthcare industry. As a result of this the...

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Website: https://www.glassdoor.com

Related topics : social media marketing campaign plan / digital media marketing strategy / digital media marketing plan / social media marketing plan / social media marketing strategies

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