Selected videos for topic: social media marketing for business schools
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Dean Garth Saloner: Role of Social Media in Marketing
Dean Garth Saloner of the Stanford Graduate School of Business introduces the panel discussion on leveraging social technology to make a difference. The public session was part of the GSB marketing course, the Power of Social Technology. A panel of experts, including Robert Scoble, MC Hammer, and Loic LeMeur, discussed how social media can build successful brands.
From: Stanford Graduate School of Business
Related topics : social media marketing for business schools / marketing through social media
The Economics of Social Media
If you experience any technical difficulties with this video or would like to make an accessibility-related request, please send a message to digicomm@uchicago.edu.
Panelists from the University of Chicago's Booth School of Business faculty and social media industry experts from Groupon, Twitter, and others analyze the influence of social media and discuss how it is changing markets and business.
They answer the questions:
- How does it affect individual and group decision making?
- How can...
From: The University of Chicago
Related topics : social media marketing for business schools
Social Media: What's a Tweet Worth? A Measurement Guide
How do you measure — and report — the impact of all your hard social media work? In this 30-minute webinar, learn how to match social media to your business goals, focus on the right social media metrics and prove real value.
The original webinar, "A Tweet is Worth What? A Guide to Measuring Social Media" was presented by Courtney Seiter, Community Manager of Raven Tools, live on October 24, 2013, as part of Raven's Marketing Flight School.
To learn more about Raven, please visit...
From: Raven Tools
Related topics : social media and business marketing webinar / social media measurement tools / social media management tools / social media report / manage social media
Embracing social media marketing in your organisation
Who is directing your social strategy? Associate Professor Colin Jevons from Monash Business School shares his insights on how companies can embrace social media and create effective strategies for brand promotion.
Associate Professor Colin Jevons researches and teaches brand management at Monash Business School and holds the role of Course Director of the Bachelor of Business. He has also written a number of publications on brand management.
To find out more, go to...
From: Monash Business School
Related topics : social media marketing strategy for schools / social media marketing companies / social media brand management / direct marketing media strategy / marketing through social media
How NOT To Use Social Media To Promote Your Network Marketing Business
How NOT to use Social Media, and why some think network marketing is a little bit "scammy", and a whole lot of "spammy"!
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Get the transcript on the blog: http://www.sarahrobbins.com/blog
Get the podcast free on iTunes: http://tinyurl.com/SRPodcast
Get daily motivation on FB: http://fb.com/SarahRobbinsFanPage
This is Sarah Robbins unplugged, filmed unscripted, in one take.
Sarah...
From: Sarah Robbins
Related topics : social media network marketing training / social media marketing for business schools / schools using social networking / social business network / promotion social media
Smart Marketing Tips - Using Social Media in Massage Schools
As one of the speakers at the 2010 AMTA Schools Summit, I am excited to share this valuable tip on one of the easiest and most effective ways to use social media. The conference is February 18 - 19, 2010 in sunny St. Pete Beach Florida. For more information or to register for the conference, visit www.amtamassage.org. To learn more about marketing coaching and other SMART marketing tools for your practice, business or school, visit www.spalutions.com or www.smartspamarketing.com
From: SmartSpaMarketing
Related topics : social media marketing for business schools / using social media marketing / social media tips / social media conference / marketing through social media
Social Media Marketing With Sarah Robbins
SOCIAL MEDIA MARKETING CHALLENGE WITH SARAH ROBBINS
SUBSCRIBE for weekly episodes and bonuses.
Get Sarah's best-selling book: http://http://www.sarahrobbins.com/st...
Get the transcript on the blog: http://www.sarahrobbins.com/blog
Get the podcast free on iTunes: http://tinyurl.com/SRPodcast
Get daily motivation on FB: http://fb.com/SarahRobbinsFanPage
This is Sarah Robbins unplugged, filmed unscripted, in one take.
Sarah Robbins is the bestselling author of ROCK YOUR NETWORK MARKETING...
From: Sarah Robbins
Related topics : social media marketing for business schools / marketing through social media
Understanding ROI on Social Media Campaigns
Here's my presentation on understanding the ROI of SM campaigns. This was done as a part of my MBA class - MKTG 6226 (Social Media Marketing and Management) at the Schulich School of Business, York University. Hope you like it.
Do leave your feedback here or on my blog http://curiousadil.blogspot.com . Catch me on twitter - @M_Adil_Khan09
From: eyeofadil
Related topics : social media marketing for business schools / marketing through social media / manage social media
CMOs, Duke Fuqua School, American Marketing Association, Big Data, Social Media (RBDR--3/13/13)
Today:
1) The semi-annual CMO survey from Duke's Fuqua School of Business and the American Marketing Association has insights about the impact of digital marketing, plus dilution of market research and marketing spending in the coming year.
2) An executive who has worked with federal agencies on technology solutions believes that the federal government is ignoring the value of Big Data.
3) Four social media analytic services you may be unaware of that have great metrics...
From: RFL Communications, Inc.
Related topics : social media marketing for business schools / social media marketing agency / social media today / digital media marketing agency
The CMO Survey on Social Media - February 2016
Chief marketing officers at top firms report social media does not contribute highly to company performance despite continued increases, according to a survey conducted by Duke University Fuqua School of Business professor Christine Moorman.
From: FuquaSchOfBusiness
Related topics : top social media marketing schools / social media marketing firm / social media marketing companies / marketing through social media / social media firm