How Nike Creates Value from Social Media

This video is about how Nike the sportswear brand uses social media based platforms and strategies to communicate with consumers.

References

Jamalzadeh, M., Behravan, N., Espahbodi, S., Masoudi, R. (2012). An Empirical Analysis of Online Social Network Determinants Towards Business Prosperity. Business and Economics Journal. Vol BEJ(57). Retrieved from: ESBCOhost

Kamal, I., & Carl, W. (2011) Does Investigating in Social Media Create Business Value?: A Study of the Impact of Exposure to...

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From: pdebraux

Related topics : social media branding for business / brands using social media / online business social network / social media analysis online / social media services company

The Hottest Social Media Trends of 2015: Mastering the New World

Are you on the cutting edge of social media? These new trends will change the way real estate agents connect and engage with home buyers and sellers. If you want to grow your business and expand your pipeline of potential clients, you need to learn how to harness the power of social media.

Join Trulia’s Senior Social Media Manager Ali McCourt to learn how social media is changing, how it will impact your 2015 business, and how you can leverage social to reach more clients. In this webinar...

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From: Trulia Pro

Related topics : social media changed business / social media trends / manage social media / social media engagement / social media content

Final Project--The Impact of Social Media on Business in the Future

Michael McCastle

HUMU 250

Professor Melanie Borrego

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From: Michael McCastle

Related topics : social media impact on business

How Social Media sites have impacted the business world.

Created on March 15, 2011 using FlipShare.

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From: 9DavidPerez

Related topics : social media sites for business

Nielsen Includes Twitter in TV Ratings: Impact on Social Media Marketing

Nielsen announced that they would include Twitter information in TV ratings data last December. Twitter TV ratings officially launched this week. The impact of social media on audience conversation is apparent--shows and events have unexpectedly gone viral through online dialogue, like Breaking Bad, Arrested Development, and Community. What does this mean for small to medium businesses and their online marketing efforts? Watch today's Daily Brown Bag to learn about Nielsen's new inclusion of...

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From: HubShout - SEO Reseller Video Resources

Related topics : social media tv ratings / social media impact on marketing / social media report / social media today / blogs and social media

Social Media: What's a Tweet Worth? A Measurement Guide

How do you measure — and report — the impact of all your hard social media work? In this 30-minute webinar, learn how to match social media to your business goals, focus on the right social media metrics and prove real value.

The original webinar, "A Tweet is Worth What? A Guide to Measuring Social Media" was presented by Courtney Seiter, Community Manager of Raven Tools, live on October 24, 2013, as part of Raven's Marketing Flight School.

To learn more about Raven, please visit...

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From: Raven Tools

Related topics : social media and business marketing webinar / social media measurement tools / social media management tools / social media report / manage social media

Does Social Media Influence Purchasing Decisions?

http://hubshout.com/?Does-Social-Media-Influence-Purchasing-Decisions&AID=1222

Social media is a great tool for connecting to people and brands you care about. Brands and businesses have been able to reap the benefits of social media innovations over the past decade, and marketers have made many cases for its strengths and weaknesses. A new study recently released revealed social media's real impact on purchasing decisions. Watch the Daily Brown Bag to learn the results of the survey covering...

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From: HubShout - SEO Reseller Video Resources

Related topics : media and social influences / benefits of social media marketing for business / social media branding for business / new social media tools / marketing through social media

The Impact of Social Media on Customer Service

The instant gratification of social media has really changed the expectations of customers in terms of customer service satisfaction. People are using social media to communicate with businesses, and while this might sound great and exactly what businesses want, most businesses aren't ready to handle it. 42% of customers expect to hear back from businesses on social media within an hour of their reaching out to them. The average response time of the top 100 US retailers, though, doesn't reflect...

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From: HubShout - SEO Reseller Video Resources

Related topics : social media services list / social media today

Social Media Measurement Tools

Get more details on

http://www.socioboard.com/

Social media execution influences your business in many different ways. There is a considerable measure of rules and procedures offered by social media specialists at Social media organizations out there that will help you. It is ideal to contract the specialists instead of connect with an in-house group. The expert handles with social media measurement tools to compute the impacts of online networking on your business. Brand measurements, brand...

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From: Richard Buckland

Related topics : social media measurement tools / online social media / social media media

Social Media's Impact

Social Media's Impact on Business and Personal Life.

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From: Carol Wright

Related topics : social media impact on business / social media social