Kathleen Gage - Cause Marketing
http://www.kathleengage.com/fundraiser/ Cause marketing or cause-related marketing refers to a type of marketing involving the cooperative efforts of a for-profit business and a non-profit organization for mutual benefit. The term is sometimes used more broadly and generally to refer to any type of marketing effort for social and other charitable causes, including in-house marketing efforts by non-profit organizations. Cause marketing differs from corporate giving (philanthropy), as the latter...
From: Kathleen Gage
Related topics : social cause marketing
Emotional Appeals in Social Cause Marketing
Brittany Flather's Interdisciplinary Capstone Project Video- Emotional Appeals in Social Cause Marketing.
From: Brittany Flather
Related topics : social cause marketing
How your non-profit can use cause marketing
In this video interview, I ask Joe:
* What is cause marketing?
* How does Boston Medical Center use cause marketing?
* How does cause marketing create cross-promotion for corporations?
* How will you measure Social Media ROI?
* How can a non-profit get started with cause marketing?
From: John Haydon
Related topics : social media cause marketing / using social media marketing / measuring social media roi
Social marketing - defined
Social Marketing is the design, implementation and control of marketing activity intended to promote social causes or ideas within a target group in a society; a form of non-profit marketing. - created at http://www.b2bwhiteboard.com
From: B2Bwhiteboard
Related topics : social activism marketing
Making Cause-Related Marketing Social
Gina Czark and Jessica Fillinger from New York Presbyterian presented on how to make cause-related marketing social at the 2013 Health Care Social Media Summit at Mayo Clinic.
From: Mayo Clinic
Related topics : social media cause marketing / marketing through social media
APCO 2015 Race 4 A Reason | APCO Foundation | Cause Marketing Video
http://www.videovault.com.au
Cause marketing, aka, "cause-related marketing," generally refers to any type of marketing effort, or marketing relationship, for social and other charitable causes. (i.e., it can be considered to fall under a social media campaign.)
The possible benefits of cause marketing for businesses include improved PR and customer relationships, and additional marketing opportunities; and the more noble benefits for recipients include investments in communities, and simply...
From: VideoVault
Related topics : social media cause marketing / social media marketing campaign
How to run social campaigns for a cause
Use Cause-marketing tools to gain market advantage:
viral/interactive videos, video e-cards, video contests, e-learning.
From: filmnose1
Related topics : social cause marketing
Social Cause and Legal Marketing high defination seo promotion movie
Social Cause and Legal Marketing high defination seo promotion
investor relations, marketing, stock promotions, small cap stocks, franchise marketing, reputation management, investors, capital, investment banks, funding, public companies, attorney marketing, franchise sales, franchise development, small busniess marketing, public markets, financial communications, raising money, tony robbins, otcbb, pinksheets, motivation, business training, outsourcing, trading, success, tsx, emerging growth...
From: feignedzone12lCYE
Related topics : social marketing promotion