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9 selected videos
Social media marketing - defined
Social media marketing is the process of gaining traffic or attention through social media websites such as Facebook, Twitter and LinkedIn.
reference: "What Is Social Media Marketing". Search Engine Land. Retrieved 9 January 2012.
- created at http://www.b2bwhirteboard.com
Related topics : search engine marketing social media / social media marketing websites
Critical Success Factors for Social Media Marketing
Suresh Sood, Academic Practitioner and thought leaders at B2Bwhiteboard applies his knowledge of mobile, social technologies and e-commerce to help clients build communities transforming customer relationships and underlying business processes. A key focus of his early stage activity with clients is the acquisition of new customers using social media. visit: www.b2bwhiteboard.com
Related topics : criticisms of social media marketing
CSR Europe - Overview
CSR Europe - is the leading European business network for corporate social responsibility with around 70 multinational corporations and 34 national partner organisation's as members. The organization, was founded in 1995 by senior European business leaders in response to an appeal by the European Commission President Jacques Delors. It has since grown to become an inspiring network of business people working at the very forefront of CSR across Europe and globally.
Link:...
Related topics : business network for corporate social responsibility
Social Market Foundation (SMF) - overview
They are a leading cross-party think tank, developing innovative ideas across a broad range of economic and social policy.
They champion policy ideas which marry markets with social justice and take a pro-market rather than free-market approach. Their work is characterised by the belief that governments have an important role to play in correcting market failures and setting the framework within which markets can operate in a way that benefits individuals and society as a whole.
In July 2012...
Related topics : social marketing policy
Social marketing - defined
Social Marketing is the design, implementation and control of marketing activity intended to promote social causes or ideas within a target group in a society; a form of non-profit marketing. - created at http://www.b2bwhiteboard.com
Related topics : social activism marketing
Social media SWOT analysis
Reference: Social Media Marketing (A strategic approach) Barker, Barker, Bormann and Neher, 2013, Cengage Learning. page: 356-359
Created at http://www.b2bwhiteboard.com
Electronic Retail Issues and Trends in Australia
Social and online business is a reality and changing business models. Dr Suresh Sood - B2Bwhiteboard looks at the trends in social media and the emergence of e-tailing in Australia.
Related topics : emerging social media trends
Integrated marketing communications (IMC) - defined
Integrated marketing communications (IMC) - is strategic two way communication, targeted to specific customers needs, and coordinated through a variety of media, such as advertising, sales promotion, public relations, and direct marketing working together - created at http://www.b2bwhiteboard.com
Related topics : integrated marketing communications media
Facebook Penetration Australia 2015
As of the fourth quarter 2015, 41 percent of Australia's internet users reported to being Facebook users. source: http://www.statista.com/statistics/433871/daily-social-media-usage-worldwide/
Related topics : internet social media statistics
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