Selected videos for topic: social and cultural marketing
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Social Media Benchmark -- Microsoft's Allister Frost on culture
As part of the launch of The Chartered Institute of Marketing's new Social Media Benchmark, Allister Frost, Head of Digital Marketing Strategy at Microsoft UK, discusses social media in 2012:
• Convincing a conservative company to embrace social media
• Creating a culture that supports social - where to start?
Find out more at www.smbenchmark.com or search #SMBenchmark on Twitter.
ABOUT THE INITIATIVE
How are businesses grappling with, adapting to, investing in and getting...
From: GlobalBenchmark
Related topics : social media marketing agency uk / social media market research companies / social media marketing companies / microsoft social media strategy / search & social media marketing
B2B Marketing Bopcast Episode 2: Social Media and Your Corporate Culture
David Oates of Stalwart Communications discusses the importance of social media in a corporate culture, as well as how to tie social media outcomes to business metrics to create the most effective and successful strategy.
From: Jeremy Durant
Related topics : social media b2b marketing metrics / social media marketing strategy / b2b social media strategy / social media business / marketing through social media
Art's Council Social Media Training Series Testimonials
Hillsborough Arts Council teamed up with A Media Marketing for a series of strategic social media marketing workshops for nonprofit cultural organizations. Find out more at www.tampaarts.org
From: A Media Marketing
Related topics : marketing through social media / strategic media marketing / strategic social marketing org
DEVAS MARKETING CORPORATE AD FILM
Devas Marketing is the evolution of an entity that comprises both traditional and modern brand marketing strategy which is launched in New Zealand and now in Kerala, South India. Core services - facebook manager, branding, design, cross cultural marketing, photography, social media management, marketing management, research and more. Be a part of us in facebook. Lend us your business idea and Devas will wrap it the best- catering small-medium-large businesses at a time.
From: Devas Ubash
Related topics : social media brand management / media marketing manager / social media marketing ideas facebook / social media management services / social media marketing services
Cultural marketing and branding
Cultural marketing and branding
A Talk Between Douglas Holt and Domen Bajde
Douglas Holt, Cultural Strategy Group, shares his views with Domen Bajde, University of Southern Denmark, on why marketing has to change and how it can become better through cultural innovation. Based on his research on iconic brands and brands pioneering cultural innovation, he outlines a strategic framework indispensable to brands, big or small, for-profit or pro-social.
From: innovationnetworkSDU
Related topics : social and cultural marketing
The Rebrand of Socialfly, NYC's leading social media marketing agency
Socialfly, a social media marketing and influencer agency in NYC, shares the story of their rebrand, their culture, and their history. To learn more, visit www.socialflyny.com.
From: SOCIALFLY
Related topics : social media marketing agency / marketing through social media / media marketing agencies / social marketing agency / social media media
Internet Marketing Authority Jerry Allocca Speaks about CORE Interactive and Digital Marketing
In this video, Google-recognized Internet Marketing Authority Jerry Allocca speaks about his book CONNECTED CULTURE, his company CORE Interactive Marketing as well as websites, social media marketing and search engine optimization (SEO).
For more information on Jerry Allocca visit:
http://www.internetmarketingauthority.net
From: Jerry Allocca
Related topics : search engine marketing social media / social media marketing companies / digital media marketing
SE Culturally and Linguistically Diverse Social Marketing Partnership Funding Project
Short films about the 2012 SA Health Awards winners and finalists.
From: sahealthaustralia
Related topics : social marketing projects
Best Practices: Using Hispanic Culture to Add New Revenue
Speaker: Mari Escamilla, Marketing Maven Public Relations
How do you as a marketer get into the shoes of a Hispanic consumer? Learn how to become culturally relevant in your marketing efforts: infomercials, direct mail, email marketing, PR and social media. Honest mistakes from Anglo marketers are common,
yet easily avoidable. See real examples and learn how best to avoid these pitfalls. Be
culturally relevant, but not stereotypical. Be geographically relevant. Be cognizant of
generational...
From: Electronic Retailing Association
Related topics : common social media marketing mistakes / using social media marketing / marketing through social media / direct marketing media
A Culture of Altruism & Social Good by Lincoln Martin ChangeMakers Team
When a strategic marketing firm changes its old habits, revised its business models and re-focus its purpose to humanitarian causes, it can create a social impact ripple effect to its industry peers, clients, suppliers and its own family members. A marketing agency create social change? In The Philippines, we gathered 1200 children and invested on their education. Because we believe that social impact has a lifetime effect when you give them the opportunity to succeed. We're changing the...
From: Lincoln Martin Strategic Marketing
Related topics : marketing social change