Paull Young, Director of Digital, charity: water

What are the elements of a memorable video campaign?

- Inspires people to do something like share.

- It's hard for me to imagine anyone can get inspired by a banner ad.

How do you measure success of a video beyond reaching the donation goal?

- Gut check then measure views, length of people watching, shares, etc.

- Video does not stand alone in our campaigns. We want to know if it's doing the right thing filling the funnel with inspired people.

How would you recommend a less known nonprofit...

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From: Social Media Strategies Summit

Related topics : organizations using social media marketing

Using Social Media as Your Primary Link Building Tactic Probably Won't Work - Whiteboard Friday

https://moz.com/blog/social-media-as-your-primary-link-building-tactic-probably-wont-work-whiteboard-friday

A concept we've covered regularly is what we call flywheel marketing, where the organic traffic, shares, and links you get from publishing one piece of content makes it easier for later pieces to see some success. One of the key pieces of that flywheel is the ability to get those social shares, and based on a recent study, we're ready to admit it: We were completely wrong about that key...

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From: Moz

Related topics : link building social media / organizations using social media marketing / social media blogs

Write Press Releases so the Media will Use them

Having trouble getting the media to pick up your press releases? The problem could lie in the way you write them.

Christopher Nelson of the University of Utah Health Care explains how to start a press release that will grab reporters and editors.

This clip is excerpted from a Ragan Training video, “Create an integrated content strategy at your health care organization.” http://goo.gl/e37apk. The video is part of Ragan's distance-learning portal, Ragan Training.

The site contains hundreds...

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From: Ragan Communications

Related topics : social media press release / social marketing public relations

Social Media: The Value Lies in the Data | Jillian Ney | TEDxUniversityofStrathclyde

In this talk, she explains how social intelligence can be used to better understand customers, changing behaviours and why social intelligence will be the contextual layer that makes artificial intelligence in marketing a reality.

Dr Jillian Ney is the UK’s first Dr of Social Media and Digital Behavioural Scientist. She is an international consultant, lecturer and speaker on digital behavioural intelligence. She helps companies through digital transformation projects by helping them...

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From: TEDx Talks

Related topics : social media intelligence / organizations using social media marketing

WSI Digital Marketing Melbourne Australia

We are digital marketing agency. We help our client to grow their business using the internet and other digital media.

Our services:

- Web development and internet marketing with effective design, - search engine optimisation

- online advertising

- social media consulting

- Web analytics

- Landing page optimisation

- Mobile websites

- Online reputation management

WSI is a world wide organization of internet consultants who bring a full range of web and digital skills and tools to bear on...

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From: Yaron Berkowitz

Related topics : advertising internet marketing media online / internet social media marketing services / digital media marketing agency / search engine marketing social media / social media marketing agency melbourne

Jack Ma - Dream Big, Never Give Up

Some Words of Wisdom Jack Ma - for entrepreneurs, startup founders, leaders, and other aspiring people-

Wise counsel from Jack Ma founder of e-commerce giant in China and also USA Alibaba / Taobao

Jack talks about long-term business / management-leadership / value-investing / keeping dreams alive

Also Ecommerce founder/leader of China Jack Ma speaks on Ali Cloud Computing and why he started Alipay

full version here: https://www.youtube.com/watch?v=UgznG2XuW-0

_______________

If you want to...

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From: Uni Common Knowledge 2

Related topics : social media marketing strategies / social media marketing services

Add Instagram Feed to Facebook Page/Group (Tiny Social Media)

How to Add Instagram Feed to Facebook Page/Group

📈 Subscribe for more social media growth hacks! (http://bit.ly/SubscribeTinySocialMedia)

📮 We have a mailing list! (http://bit.ly/MailingListTinySocialMedia)

Do you use Facebook as your main source of promotion? Today we will show you how to implement your Instagram feed directly onto your Facebook page.

Prefer to read? Check out the blog post:

http://bit.ly/2e6UuGT

Connect with us

● Facebook:...

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From: Tiny Social Media

Related topics : social media page / social media management services / business using social media / social media services list / social media marketing services

Social Media’s Impact on Human Behavior | Suryabala Shenbagamurthy | TEDxUpperWestSideWomen

Suryabala allows us to laugh a little at how social media has taken over our lives. Let's face it- we're looking at our phones, imagining dream weddings and following 3 simple step recipes and we're attracted to the internet in ways we've never dreamed of. Take a trip into this talk and smile about how you love social. We won't judge. You'll appreciate it.

Suryabala is a digital advertising professional with an authentic love for the field. She works at a digital agency in midtown and prior to...

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From: TEDx Talks

Related topics : social media marketing master's degree

How to Build Your Social Network to Create Top Ranking in Tourism

Another http://TourismMarketingMachines.com video tutorial for hotels and travel marketing. How to build your social network cover what is included in the network, why it is important and how to use it to build your authority and market position.

This is the first in the series about social and cross channel multimedia marketing for hospitality, destinations and tourism association and organizations of all types.

At this point in the TMM series we start to dig a bit deeper into the...

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From: social4travel1

Related topics : using social networks for marketing / social network build / social media network marketing