Selected videos for topic: health social marketing campaigns
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Social Marketing and Public Health: Effective Campaigns and How they Work
From: Johns Hopkins Bloomberg School of Public Health – Mid-Atlantic Public Health Training Center
Related topics : social marketing public health
MARCOM2010: Social Marketing Health Campaigns Case Studies-sampler.mov
MARCOM Professional Development Annual Forum 2010 session Social Marketing Health Campaign Case Studies: H1N1 with Sue Ronald of Public Health Agency of Canada and Saskatchewan in motion with Cathie Kryzanowski sampler video presented on June 10 at the Hilton Lac-Leamy. This video is for sale at http://www.web-insight.ca/marcom.
Visit www.marcom.ca for more information about MARCOM.
From: clairemaureenmills
Related topics : health social marketing campaigns
Webinar: Adapting Social Marketing Campaigns for Health Departments
As part of our Capacity Building Assistance (CBA) program, NASTAD hosted a webinar discussing best practices for adapting and evaluating social marketing campaigns. The District of Columbia Department of Health, HIV/AIDS, Hepatitis, STD, and Tuberculosis Administration (HAHSTA) relies on a multi-pronged prevention approach to combat the high rates of HIV infection in the District of Columbia. HAHSTA focuses some of its prevention efforts on a social marketing strategy targeting the city’s...
From: NASTAD1992
Related topics : health social marketing campaigns
Social Marketing for Public Health: Global Trends and Success Stories | Ebook
Get your free audio book:
http://bkan.us/f/b005t4zup2
Social Marketing for Public Health examines how social marketing is used as a strategy for changing health behavior in the world today. Addressing issues and trends in social marketing and public health globally, it highlights successful and measurable health behavior-changing campaigns launched by the governments, by a combination of the governments and citizens, or by the citizens themselves in various countries. Each chapter focuses on...
From: Ferdinand Abreu
Related topics : social marketing public health
VERB™ Its what you do
VERB™ Its what you do. was a national, multicultural, social marketing campaign coordinated by the U.S. Department of Health and Human Services Centers for Disease Control and Prevention (CDC). Social marketing campaigns apply commercial marketing strategies to influence the voluntary behavior of target audiences to improve personal and social welfare. The campaign ran from 2002-2006.
From: yellowbrickroadNYC
Related topics : health social marketing campaigns
Awareness Schmawareness - Social Marketing is What Works
Nedra Kline Weinreich talks about some common pitfalls nonprofits make in wanting to design awareness campaigns for the general public.
Nedra is the author of "Hands-On Social Marketing: A Step-by-Step Guide to Designing Change for Good" (2nd Edition).
For more information about the book, see:
http://HandsOnSocialMarketing.com
Through her company, Weinreich Communications, she partners with nonprofits and government agencies to help them create positive health and social change. Nedra...
From: Weinreich Communications
Related topics : social marketing health communication
Communication Round Table: Social Marketing Approaches to Health Communication
http://advanced.jhu.edu/academic/communication/roundtable/index.html
Health communicators are increasingly using social marketing techniques to encourage people to engage in healthier behaviors. This Round Table will focus on how social marketing principles can be applied to health communication campaigns.
Panel:
* Elyse Levine, Ph.D. - Associate, Booz Allen Hamilton
* Jill Herzog -- Senior Associate, Booz Allen Hamilton
* Sharyn Sutton, Ph.D. -- Social Enterprise...
From: JHU AAP
Related topics : social marketing health communication
Core Concepts in Health Sciences Assignment #6: Prevention is Care Social Marketing Campaign
From: Rachel Laws
Related topics : health social marketing campaigns
Social Marketing by Nancy R. Lee
More Info : http://bitly.com/2dHyhQd
Turning Principle into Practice Social Marketing: Changing Behaviors for Good is the definitive textbook for the planning and implementation of programs designed to influence social change. No other text is as comprehensive and foundational when it comes to taking key marketing principles and applying them to campaigns and efforts to influence social action. Nancy R. Lee (a preeminent lecturer, consultant, and author in social marketing) and Philip Kotler...
From: read cukopa34 ebook pdf
Related topics : social marketing by philip kotler / social marketing model definition
Mobile & Social Marketing Campaigns - Health & Fitness Media
Mobile & Social Marketing Campaigns - Health & Fitness Media
http://healthfitnessmedia.com/services/#mobile
Mobile Video Guest Pass:
Give your members & referrals branded content they can share instantly with family & friends. Paper guest pass’s and website downloads have become outdated and ineffective due to the smartphone revolution. The video guess pass incorporates a digital and more enhanced experience that comes with a call to action making it easy and instant to share via mobile...
From: Health & Fitness Media
Related topics : health social marketing campaigns / social media marketing services / social media marketing websites