Selected videos for topic: ftc social media advertising
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Advertising Watchdog Urges Action on Social Media Ads
A consumer watchdog is urging the federal government to take action against social media posts that are actually product endorsements.
The group, Truth in Advertising, believes using social media in such a manner is deceptive as many media stars never disclose they are being paid to endorse a product.
The group used the Kardashian and Jenner sisters as a baseline and found over on hundred Instagram posts that ignored existing laws because they were not label as advertisements.
The have urged...
From: Wochit News
Related topics : ftc social media advertising / social media in education presentation / social media news / social media social
Watchdog pushes to make social media stars disclose ads
A consumer watchdog is urging the Federal Trade Commission to crack down on deceptive social media ads. Truth in Advertising says many social media stars fail to disclose when they are being paid to push products and services. Anna Werner reports on what the FTC is doing about it.
From: CBS This Morning
Related topics : social media ads / social media services / social media report / social media social
Social Media Disclosure Training for Employees
MORE INFO: http://complysocially.com/online-social-media-training/social-media-disclosure/
Certify employees to comply with the US Federal Trade Commission's social media disclosure guidelines. Manage the risk of spurring investigations and incurring fines. Train employees in transparent social media communications. Accessible via desktop and mobile. Includes assessment and certification. (SCORM compliant)
• Comply with Federal Trade Commission (FTC) disclosure guidelines
• Determine...
From: Eric Schwartzman
Related topics : ftc social media disclosure / social media training / online social media / manage social media / social media network
Threadbeast Unboxing + Review #1
http://www.threadbeast.com/#welcome ( Threadbeast website: use "OfSTV" for an extra $50 worth of clothes)
https://www.outofskooltv.com (my website)
This was my first time with Threadbeast and i am honestly impressed with what I got. I received a full outfit: sock, pants, shirt, glasses and a snap-back hat. Threadbeast is catered more to urban seekers. So if this suits your style you might want to check them out.
FTC: Sponsored by Threadbeast. I only recommend products or services I use...
From: OutOfSkool TV
Related topics : ftc social media advertising / using social media
Stay Compliant with the Law While Advertising on Digital Platforms
Click here for more https://www.audiosolutionz.com/cpg-retail/social-media-digital-advertising.html
Stay Compliant with the Law While Advertising on Digital Platforms
This session by our expert speakers, Justin Prochnow and Greenberg Traurig, will address how companies can advertise on social media without putting themselves at risk for action from regulators like the Federal Trade Commission (FTC) or civil litigants seen in the growing number of class action lawsuits in California and other...
From: AudioSolutionz LLC
Related topics : social media advertising companies
Here’s Why You Need to Know FTC Regulations
Over the past few years the FTC has been releasing a series of enforceable guidelines for online advertisers, content producers, and social media users. The guidelines are meant to protect consumers from potential fraud or deceptive practices. Don’t let ignorance of Federal Trade Commission regulations for social media land you in Internet jail! In this episode of Here’s Why, Eric and Mark explain why you need to be up to date on FTC guidelines for social marketers!
From: Eric Enge
Related topics : ftc social media guidelines / ftc social media advertising / social media internet marketing / social media content
U.K. Vs. U.S Beauty Makeup Gurus! Who Is Lying To You?
http://www.bbc.com/news/uk-30203816
https://www.asa.org.uk/News-resources/Media-Centre/2015/New-vlogging-advertising-guidance.aspx#.WJjxlbYrLm0
https://www.ftc.gov/tips-advice/business-center/guidance/ftcs-endorsement-guides-what-people-are-asking#how
I Have No Social Media & Never Will. Any twitter accounts you see are Not me. They are people who are pretending to be me . Please do not follow any twitter or any social media accounts pretending to be me because it is Not me. You will only...
From: Karina Kaboom
Related topics : social media twitter / social media branding for business / social media news
The FTC on Employee Disclosure in Social Media
This video was taken from a SXSW Interactive session (March 15, 2010) on the FTC Guidelines. Mary Engle, the FTCs Associate Director for Advertising Practices, explains when company employees share good news and essentially use social media to endorse products/services their company offers, they should alert readers they are employees of the company they are talking about. Additionally, Aaron Hendelmen, Partner at Wilson Sonsini Goodrich and Rosati emphasizes the importance of companies needing...
From: WatchWOMMA
Related topics : social media services company / social media advertising companies / company social media policy / using social media
Updated FTC Guidelines on Internet Advertising & Marketing
With the continuous growth of social and digital media, the Federal Trade Commission has updated the guidelines section of their website to address matters concerning internet advertising and marketing. It’s the first update since 2010. John Norling, an attorney from Jennings, Strouss & Salmon, explains the updated guidelines on Arizona Horizon.
http://bit.ly/1BKJOIa
From: JenningsStrouss
Related topics : social media internet marketing
CleanAds I/O 2015 - "The Marketer’s Evolving Conversation with Consumers" - Mary K. Engle, US FTC
Associate Director for Advertising Practices at the U.S. Federal Trade Commission, Mary K. Engle, will be joining us June 3rd in New York at Clean Ads I/O. Ms. Engle is going to discuss topics such as the need for transparency with consumers when being marketed to through various digital channels from social media to native advertising. After her presentation, she’ll take questions from the audience.
Mary K. Engle, Associate Director for Advertising Practices, Bureau of Consumer Protection,...
From: AdExchanger
Related topics : ftc social media advertising
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