Social Media Engagement, ROI, and Measurement Tools

http://WeFirstBook.com Simon Mainwaring discusses how brands might measure their social media impact, and the importance of transparency and authenticity when a brand engages in social outreach.

View more

From: WeFirstTV

Related topics : social media measurement tools / social media branding / social media engagement

Online Tech CEO on Social Media's Impact on the Cloud Computing Industry

Online Tech's Co-CEO, Yan Ness, explains the impact social media has had on the cloud computing and data center industry. Social Media has allowed data centers to become more transparent and strengthen customer trust.

View more

From: Online Tech - Secure, Compliant, Hybrid Cloud

Related topics : cloud computing social media / online social media

We are all accountable thanks to Social Media

This 3 minute video is an excerpt from an engagement broadcast exploring the notion of franchising in the social media marketing age with Nick Strong and David Amerland. This particular segment focuses on how social media is demanding accountability:

In the new world of social media marketing everyone is accountable. Radical transparency demands that you no longer hide behind job titles and labels. That however also requires that you take control of your brand values in a way that is both...

View more

From: Social Media Today

Related topics : marketing through social media / new media marketing jobs / jobs in social media / social media branding / social media social media

OpenTalks: Marci Maddox - Social Compliance In A Free-For-All Social World

Popular social media platforms used for open communication and transparent content sharing increase compliance risk. Marci looks at how successful Social Compliance strategies marry participation, policies and technology.

View more

From: OpenText

Related topics : free social media platform / social media participation policy / social media content

David Edelman: Social media and the C-suite

David Edelman discusses the implications of the massive transparency that social media has engendered. Companies have to actively manage their positive and negative buzz. Read more on the CMSO Forum site

View more

From: McKinsey on Marketing & Sales

Related topics : social media management company / social media transparency / social media companies / manage social media

Maintaining Authenticity and Transparency How Financial Advisors Are Using Social Media

View more

From: Jaime Fitzgerald

Related topics : why use social media

Free animated Social Media icons (download)

Set of animated social media icons with bouncy in effect. Available as mov. files with transparency. Use use most video editing software. Visit for free download: bit.ly/1PQw2tk

View more

From: jellyfielders

Related topics : social media icon set download / social media software free / using social media

Social media stomps traditional media

The web is increasingly becoming the top source for news and information with about 41 percent of Americans citing the Internet as the main location they seek out national and international news from -- a 17 percent rise since December 2010. Journalism professor Jeff Cohen from Ithaca College explained that new and social media fills a void often ignored in traditional media -- it enables more voices and transparency and allows for greater government change. "The debate among quality bloggers...

View more

From: RT America

Related topics : traditional news media and social media / social media information / internal social media / social media social media

Franck Debié at the EIF Debate on the impact of Social Networks on MEPs daily work

The impact of social media on people's lives ranging from active participation in political dialogue to personal stories of families being reunited is unprecedented. Social media are platforms on which active political dialogue takes place on a daily basis. Citizens can now speak directly to their leaders, new political movements are born online, and a single voice can reach an audience of millions.

Franck Debié, Associate Professor at École normale supérieure, Paris

This EIF Breakfast...

View more

From: EIFonline

Related topics : internal social media policy / social network policies at work / social networking policy

Alexander Alvaro at the EIF Debate on the impact of Social Networks on MEPs daily work

The impact of social media on people's lives ranging from active participation in political dialogue to personal stories of families being reunited is unprecedented. Social media are platforms on which active political dialogue takes place on a daily basis. Citizens can now speak directly to their leaders, new political movements are born online, and a single voice can reach an audience of millions.

Alexander Alvaro, Vice-President of the European Parliament and EIF Governor

This EIF...

View more

From: EIFonline

Related topics : internal social media policy / social network policies at work / social networking policy