PBS's Downton Abbey: What's the ROI of its social media?

Learn more about this session: http://ragantraining.com/video/downton-abbey-metrics-measuring-value-social-media-strategy?trk=YOUTUBEN

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PBS works hard to engage fans of "Downton Abbey" on its social media channels. But why? What's the return on investment of a Patton Oswalt post, or a picture of a piece of toast with "Free Bates" written in butter?

This clip is excerpted from a Ragan Training video, "How to measure the value of social media strategy," featuring Kevin Dando of PBS and...

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From: Ragan Communications

Related topics : measuring social media roi / social media roi metrics / free social media training

How to Login to New & Improved Socialtap Dashboard

http://social-tap.com

Free 14-Day Trial http://social-tap.com/pricing

Free Trial * No Risk

Social Media Management Tools for Small Business

In this video we show you how to login to our new & improved Socialtap dashboard at http://login.social-tap.com

Socialtap is a Powerful Digital Marketing & Social Media Management Tool used for Engagement, Smart Content Publishing, Brand & Reputation Monitoring and Social ROI Metrics. Whether you’re an Entrepreneur, Small Business Owner or a Social...

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From: Socialtap

Related topics : social media monitoring tools free trial / free social media reputation management tools / free social media tools for small business / social media brand management / free social media monitoring dashboard

The Secrets to Measuring Social Media Success

http://www.imatrix.com

The ability to track social media efforts is important to creating a successful online marketing campaign and maximizing ROI.

In this presentation, we covered:

• Tricks for decoding Facebook Insights

• Tips for using metrics to re-focus your efforts

• The connection between social activity and page views

• Why connecting social media to Google Analytics is so important

• Easy ways to increase Facebook 'Likes'

Don't have time to manage your social media? Let...

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From: iMatrix

Related topics : measuring social media success / social media online marketing / social media analytics / manage social media / social media consultant

How To Easily Add Google Analytics to Socialtap Reports

http://social-tap.com

Free 14-Day Trial http://social-tap.com/pricing

Free Trial * No Risk

Social Media Management Tools for Small Business

In this video we show you how to add your google analytics account for your website to the Socialtap Custom Reports.

Socialtap is a Powerful Digital Marketing & Social Media Management Tool used for Engagement, Smart Content Publishing, Brand & Reputation Monitoring and Social ROI Metrics. Whether you’re an Entrepreneur, Small Business Owner or a...

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From: Socialtap

Related topics : social media monitoring tools free trial / free social media reputation management tools / free social media tools for small business / social media brand management / social media marketing small business

Corporate Social Media Strategies: Metrics

http://www.socialstarter.com Regardless of how your company chooses to approach social media it is essential that you have a success metric in mind before you begin because without defining some sort of benchmark, it's impossible to determine your ROI.

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From: Social Starter srl

Related topics : social media roi metrics

Socialtap - #4 Monitor Your Brand & Keywords, Insert Your Business Into The Social Conversations.

http://social-tap.com

Free 14-Day Trial http://social-tap.com/pricing

Free Trial * No Risk

Social Media Management Tools for Small Business

In this video we show you how to setup & monitor your brand & keywords and then engage. Also covered: Monitoring review sites, setup monitoring RSS feeds, live facebook & twitter brand searches, trending hashtags and wordclouds. Getting Started Video #4.

Socialtap is a Powerful Digital Marketing & Social Media Management Tool used for Engagement, Smart...

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From: Socialtap

Related topics : social media monitoring tools free trial / free social media reputation management tools / social media brand management / social media marketing small business / monitoring social media metrics

Social Media Metrics: A ROI-al Pain

From the 2010 CALI Conference for Law School Computing

It sounds great: start a blog, create a twitter account, or a Facebook page and you're successfully using social networking, right? Not quite. Many organizations don't think about how they're going to populate these accounts with content. Furthermore, measuring the success of these social networking initiatives is often an afterthought—if a thought at all.

This presentation will discuss how librarians from the Lillian Goldman...

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From: caliorg

Related topics : schools using social networking / measuring social media success / social media roi metrics / social network measures / organizations using social media

What social metrics should organizations measure and optimize

This video talks about different monitoring tools for twitter and also emphasizes on ROI / Success for Social Media Campaigns

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From: namratakum

Related topics : successful social media campaign / social media monitoring tools / social media optimization tools

Social Media ROI - It's a Level 4 Value Assessment

http://www.melaclaro.com/2011/06/28/social-media-value-roi-level4/

This is part 3 of a 3-part series posted on the Screencasting and Social Video Roadmap blog. The presentation is also available for free download as an interactive PDF player file.

Key hightlight: The ROI question itself is a "Level 4" question. The thing is, the labels we use to try and answer it (e.g., page views, engagement, tweets, follows, friends, visits, Likes etc.) are usually grounded in metrics that are more...

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From: Mel Aclaro

Related topics : social media roi pdf / social media roi metrics

Social Media Visibility/Exposure Tracking Tools

g3nius Social Media Consulting (http://g3nius-smc.com) has your back, guys. One of the biggest questions I get is "What's the ROI?" or "How do we track a campaign?" or "What metrics can you give me throughout our Social Media Engagement?".

Fear no more; Gabriel Gonzalez, CEO & Founder of g3nius is here to spill the proverbial beans! Watch the video and learn about the valuable tools that can be used on a daily basis to track a brand, topic or company's exposure across the web. The links for...

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From: g3niusSMC

Related topics : social media tracking tools / social media metrics tools / brands using social media