Selected videos for topic: social media measurement
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The #DailyVix: Free Analytics Tools
How do you measure the success of a social media post? With analytics!
From: Victoria Reitano
Related topics : social media analytics tools free
NYC Mayor's Race 09: The Social Media Impact
NYC Mayor Michael Bloomberg's successful 2009 re-election campaign relied on social media to engage supporters and get out the vote. In many significant ways, the Bloomberg campaign extended the social media lessons and successes of the 2008 presidential campaigns, but into a different context. In the end, the Bloomberg campaign came away with far more Facebook supporters and Twitter followers than his main opponent -- but did social media really make a difference in the outcome? What does NYC...
From: PdF YouTube
Related topics : successful social media campaign / social media advertising campaigns / social media engagement / social media strategist / online social media
Facebook Reactions & How to Measure It: Social Media Minute
What Facebook Reactions mean for marketers (and how they can measure it today, and in the future).
Subscribe: https://goo.gl/B2DEr0
From: Social Media Minute with Jan Rezab
Related topics : social media measurement
SALA 8 22 006 Driving social media adoption in the enterprise, IBM case study
By Delphine Remy-Boutang, WW Digital, Social Media Marketing Manager, IBM.
Reflecting on the global impact of social media and its role as a catalyst in driving cultural, political, economic and social change, this session will focus on Empowering Change through Collaboration. As the largest consumer of social technologies, IBM is a role model and case study for the transformation into a social business, on all fronts - technology, policy and practice, this presentation will showcase IBM...
From: OMExpo
Related topics : b to b social media case study / social media impact on marketing / social media marketing services / marketing through social media / social media management services
Seminar: Measuring social engagement in hard numbers
Today’s marketers are expected to deliver relevant customer messages and experiences at every stage of increasingly complex - and unique - customer journeys. To do that, marketers need to understand the different touchpoints of social customers, a process made more difficult by the fact that many social engagements within a customer journey are not with brand-owned content, sites or apps.
Presenter(s):
Jack Ashman, Social Media Consultant, Adobe
Roberto Kusabbi, Senior Social Media...
From: Adobe Marketing Cloud
Related topics : social media community manager / social media marketing consulting / social media brand management / social media consultant / manage social media
5 Minutes on Social Advertising with Michael Nutley, New Media Age
As part of Social Media Week London Viadeo hosted an event centred around the future of advertising. We took the opportunity to have a quick interview with Mike Nutley, Editor-in-Chief at New Media Age to find out how he thinks the rise of social media will affect advertising, how the relationship between advertisers and customers will change and how to measure what matters.
From: Viadeo
Related topics : advertising age social media / social media measurement
False Metrics vs ROI - Part 1
Part 1 of Leslie Poston's Presentation from Podcamp Boston 2009 on effective measurement of Social Media.
From: TheNonProfitToolBox
Related topics : measuring social media roi / social media measurement
A tour of Prezly - social media press releases
Product manager Jesse shows you the service: how you create multimedia press releases. How you distribute them via email and social media, and how you can measure effectiveness afterwards. All in 2 minutes.
Try out Prezly on www.prezly.com
From: PrezlyPR
Related topics : social media press release distribution / social media management services / manage social media
Current@Resolution - An Enterprise Social Marketing Solution
Resolution Media (www.resolutionmedia.com) has launched Current@Resolution, its social marketing solution for enterprise brands.
Powered by the Salesforce ExactTarget Marketing Cloud suite of social marketing products, including Radian6 for social listening, Social.com for social advertising and Buddy Media for content marketing, Current@Resolution aligns Omnicom agencies' expertise in four critical service areas — insights, rapid content planning and creation, paid amplification, and...
From: Resolution Media
Related topics : social media marketing agency program / social media marketing plan / social media advertising agency / social media listening / social media content
The Benefits of Social Media- Part 2 of 3
In this video series Jon Barnes, CEO of The Munich Group, Inc. covers a wide range of information related to the value and benefits of social media for businesses and organizations.
This presentation is intended to show how social media does have a tangible, measurable and powerful benefit to businesses and organizations. It covers granular incentives like SEO and link building but also psychological and marketing benefits such as emotional connection, neutral territory and customer...
From: munichgroup
Related topics : benefits of social media marketing for business / pr social media presentation / social media reputation management tools / social media information / social media market research tool