Damage Control: Using Public Relations to Make the Best of a Bad Situation

When a company gets a bad reputation, public relations professionals go into crisis management mode. In this Full Sail University panel, industry experts explain the art of the spin -- how an expert PR department or professional can take a negative situation and improve upon it.

Panel:

Amy Burrows

Course Director, Strategic Internet Public Relations

Steve Helling

Author/Staff Writer, People magazine

Elizabeth Neff

Course Director, Music Business Marketing

Sandra Krasa

Course Director,...

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From: Full Sail University

Related topics : social media public relations / online media marketing courses / social media metrics tools / social media courses / social marketing public relations

Igniting change through social media | Cassidy Bereskin | TEDxYouth@NTCI

Since the age of 10, Cassidy has been exploring what she can do on Social Media: everything from championing youth voice to effecting social change. As the Conference Chair of the TDSB’s student senate, Cassidy is no stranger to amplifying the student voice: both her own and the voices of over 250,000 students she represents. Cassidy is the Director of Marketing for Model City Hall — the first conference in Canada to simulate Toronto politics for youth. Through using Social Media for social...

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From: TEDx Talks

Related topics : social media changed politics / social media help / social media in government conference / marketing through social media

Godinterest: A New Christian Social Networking Bookmarking Site

Godinterest: A New Bookmarking Site Has Taken The Idea Behind Pinterest And Given It A Religious Makeover

In today's busy world, I believe that Christian ministries need to engage the public with social media.

Godinterest is presently being used for organizing ideas including Church events, travel planning, inspirational quotes, home decorating ideas, meal planning and advice, wedding or event planning, activities for children, or any combination of ideas your heart desires.

Savvy Christian...

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From: Godinterest

Related topics : social media sites for business owners / new social network site / create a free social networking site

How Audio Brands Can Master Social Media

Jaclyn Johnson is one of Forbes' "Top 30 under 30.” Her company, (http://nosubjectlosangeles.com), is one of the go-to marketing, influencer and events agencies in Los Angeles, servicing clients such as Nasty Gal, Levi’s, Sprint, Baxter of California, Urban Decay and more.

Jaclyn has a keen understanding of what millennials desire, the importance of wrangling influencers, and how to put all that together in a potent social media strategy.

There's lots here that audio brands can learn to...

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From: Mark Ramsey

Related topics : social media branding strategy / social media marketing agency los angeles / social media marketing strategy

iGen6 - Innovation & Digi-Marcom Consultancy (2016 Version)

Overview & History

iGen6 is an Innovation & Digi-Marcom Consultancy : Commit to Excellence!

Established in 2010, iGen6 New Media Group has been formed to enable our clients’ business growth and promotion needs through Digi-Marcom best practices. With our subsidiaries in different expertise areas, we equip our clients’ business with tactical strategies and a wide range of tools like mobile commerce solutions, new media technologies, marketing services, PR events and thematic campaigns for...

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From: iGen6ers

Related topics : integrated marketing communications social media / social media marketing services / digital media marketing agency / new social media tools

Ontario's Next PGA Style Golf Course- LC Productions Canada Promo

Do you want to take your golf course to the next level by making it feel “PGA“? Whether you’re new to digital advertising or a frequent social media buff, our videos are the perfect marketing tools. We offer four customizable video packages which incorporate hole by hole aerial coverage, pro, staff or client interviews, event coverage and lots more. Perfect for your website, social media, trade shows and wedding expos, you will be able show perspective and current customers alike the...

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From: LC Productions

Related topics : social media marketing tool

Real Estate Bar Camp San Diego Video - REBCSD

Real Estate Bar Camp or REBCSD was a fantastic full day of conversations, networking and education about Social Media, Marketing, technology and the role of the Realtor Online. The Free event was attended by over 500 brokers, agents and mktg / tech gurus nationwide the day before NAR in San Diego.

This footage was recorded on a flip video by @FPO shows clips from check in, to classes and cocktails.

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From: FloorPlanTours

Related topics : social media network marketing

Adamson Ford Campaign ROI - Client Case Study

In this week's Wednesday Download, Force Marketing Regional Sales Manager David Parker showcases a recent campaign for one of his clients, Adamson Ford. He discusses how the multi-channel campaign reached customers across multiple touchpoints with aligned creative for increased sales and an incredible ROI

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ForceFeed is Force Marketing's video channel featuring weekly automotive marketing tips, hot topics, and coverage on industry events.

Tune in every Monday, Wednesday, and Friday...

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From: Force Marketing

Related topics : social forces marketing / social media marketing twitter