BrandConnect:12 New York: Measuring Success In Social Media Marketing
Panel: Measuring Success in Social Media Marketing
Brian Thome, Head of Insights, Marketing Solutions, LinkedIn
John Bell, Global Managing Director, Social@Ogilvy
Mike Volpe, CMO, Hubspot
Paul Marcum, Director, Global Digital Marketing & Programming, GE
Phil Parrotta, Head of Brand, Advertising & Integrated Marketing, Oppenheimer Funds
There are varied ways to measure social media; each company defines its own KPIs and success criteria differently. The common thread, however, is linking...
From: LinkedIn
Related topics : measuring social media success / social media marketing companies / social media measurement / social media management company / social media branding for business
Social Media’s Role in Rousing Underdog Campaigns and the Modern Election
Ultimately, our research goal is to understand the impact of social media in political campaigns. Social media is a user-friendly tool that can influence many people. A campaign with little to no funds can operate an Instagram or Twitter account in the same manner as a large campaign. As such, social media can even the playing field. In this study, we explore the impact social media played in the unlikely defeat of Eric Cantor in the 2014 Republican primary for Virginia’s...
From: Tristen Molinet
Related topics : social media impact on political campaigns / social media research
The IREX Social Media Social Action Program
IREX Jordan Office
Program Overview:
Funded by the US Department of State's Middle East Partnership Initiative (MEPI), Social Media | Social Action is connecting youth-focused NGOs across the region with technology tools useful for advancing their work and increasing civic participation. The program will also help these organizations build a catalogue of technology resources so that other organizations in the region can benefit from their expertise.
From: IREXdc
Related topics : social media middle east
ETF Analyst Hour: Investing in Social Media Stocks and ETFs?
Please join S&P Capital IQ on Wednesday, November 20 at 11 am ET, as we discuss social media trends, businesses and investments and their roles within a financial advisor's practice. We will describe fundamental details to consider when making investments related to social media including: growth opportunities and challenges, valuation approaches and investment risks.
Scott Kessler, S&P Capital IQ's Senior Internet Equity Analyst will focus on social-media related companies and businesses...
From: S&P Global Market Intelligence
Related topics : social media investing / social media trends / social media companies
E Magazine Crowd Funding for 2015 Social Media Campaign
E magazine has launched it's 2015 social media campaign to bring business, technology, global issues,womens rights and management advise to millions of women both nationwide and globally.
From: E The Magazine for Today's Female Executive
Related topics : best social media campaigns 2015 / manage social media
Rural China: Tool - Taoist views on social media
Is social media a good thing, or a bad thing? A Taoist (Daoist) priest from a small town in rural China explains that it is how you use it that counts.
This short documentary film was made as part of the UCL Global Social Media Impact Study (http://whywepost.com).
Funded by the European Research Council (ERC Project 2011-AdG-295486).
CREDITS
Filmmaker:
Kiki Wang (http://www.bestkiki.com)
Anthropologist:
Tom McDonald
Thanks to:
Priest Wang
Minzu University of China
Professor Ying Zhang,...
From: UCL Why We Post
Related topics : social media tools / using social media / social media social
Social justice through social media
Join us Tuesday, February 25th from 6-8pm at the MOSAIC Cross-Cultural Center. Free food will be provided!
Social media is a resource that is becoming utilized more for raising awareness of social movements and injustices. This workshop will provide participants with an understanding of the influence social media can have on social justice campaigns, and the success and failures of strategies some movements have used. Specific tools that will be highlighted are social networking sites, the use...
From: whathuhmmhm
Related topics : digital media and social justice / using social media / social media promotion tools / online social media / social media social
South Italy: Social media and local businesses
This film is portraying how local businesses use social media.
This short documentary film was made as part of the UCL Global Social Media Impact Study (http://whywepost.com).
Funded by the European Research Council (ERC Project 2011-AdG-295486).
CREDITS
Filmmaker:
Gabriela Quaranta
Anthropologist:
Razvan Nicolescu
Thanks to:
From: UCL Why We Post
Related topics : business using social media / social media social media
Fall 2016 CEHD Graduate Student Online Orientation
Welcome new students to the College of Education and Human Development. Below are some links to resources mentioned within the video.
GSE Website: https://gse.gmu.edu/
SRHT Website: https://rht.gmu.edu/
CEHD Student Engagement Website: https://cehd.gmu.edu/student-engagement/
Financial Aid Website: https://www2.gmu.edu/admissions-aid/financial-aid
Funding Opportunity Website: https://cehd.gmu.edu/admissions/funding-sources-discounts/
Social Media Website:...
From: Brandon Quiles
Related topics : new social media websites 2016 / social media education for students
TEDxGeneva - Claudia Gonzalez - Social Media For Social Change
TEDxGeneva -- Claudia Gonzalez
Social Media For Social Change
Head of Marketing of The Global Fund to fight AIDS, Tuberculosis and Malaria, where she manages the Born HIV Free campaign that aims to eliminate the transmission of HIV from mother to children by 2015.
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About TEDx
In the spirit of ideas worth spreading, TED has created a program called TEDx.
TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. Our event is call...
From: TEDx Talks
Related topics : social media changed marketing / marketing through social media / manage social media