Simon Mainwaring Interviews Rishad Tobaccowala
Rishad has been running Publicis Groupe's innovation unit, Denuo, that focused on areas like social media, gaming and digital retail and is now taking a broader role across VivaKi whose units include Digitas, Razorfish, Starcom MediaVest Group and Zentih Optimedia. So he truly is a world class expert on advertising and branding in the digital and social media space.
We thought it would be fun to throw some ideas about the future out there and discuss. I hope it's useful and, please, let me...
From: WeFirstTV
Related topics : brands using social media / social media branding book
How much does social media affect consumer holiday retail purchases?
How do consumers do their holiday retail shopping? In 2015 Oracle Marketing Cloud and Edison Research conducted a two-part survey in October when consumers are generally in the holiday planning stages and early January 2016 when consumers have finished their holiday shopping and — to find out. Consumers first tell what social media channels may affect them (October) vs. if any actually did (early January).
From: Oracle Marketing Cloud
Related topics : retail social media
Marketing Cloud: Acquire, Activate & Reactivate with Innovative Social Strategy
Craig Schinn, Social Media Manager at the online retailer, The Clymb ? demonstrates how he reduced fan acquisition costs by 20%, and crushed paid search by matching email records with Facebook accounts. In this session, we will also show you how simple it is to build, optimize and automate social advertising campaigns to create repeat purchasers and loyal advocates.
From: Dreamforce Video
Related topics : social media marketing strategies / social media optimization strategy / manage social media
NYU Researchers Discover Social Media Impact on Retailer
Researchers conduct a study using Crimson Hexagon's ForSight platform to analyze the impact of media on store traffic for one of the nation's largest retailers.
From: TheCrimsonHexagon
Related topics : social media research
7 Keys To Becoming a Social Media Hero
Social media data analysis has the opportunity to influence corporate strategy, and make careers for those that use it properly.
For those who are just starting to perform social data analysis, or looking to start in the near future, it is critical to understand the keys of success as you set your initial plans. For experts, now is the time to implement tactics to get your great work noticed and also benefit your business more broadly.
Presenters:
Becca Ramble: Director, Account Management,...
From: Visible Technologies
Related topics : social media analysis / social media business opportunity / social media management services / manage social media / social media strategy
Wal-Mart's social media strategy
The retailer has made an aggressive push with Facebook to promote its stores in their local areas, according to CMO Stephen Quinn.
From: CNNMoney
Related topics : social media promotion strategy
Austin Social Media Marketing Agency 323
Creative content for Social Media Marketing for healthcare, nonprofits, law firms, marketing for small businesses to fortune 500 corporations. Web design, development, SEO, SEM, SMO, and ORM-online reputation management for retail to real estate.
From: Charles Lauller
Related topics : creative marketing social media / social media marketing agency / social media marketing firm / social media agency / social media online reputation management
Online SEO and Social Media Marketing Consulting
Online Marketing Consulting-Social media.http://bit.ly/17UvX2V
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From: Eric Ogi
Related topics : social media marketing consulting / social media marketing ideas for small business / social media consultant / social media blogs / social media small business strategy
InRetail Congress, Portugal 2015 - Message from Philip Calvert, Speaker on Social Media
Philip Calvert will be speaking at the InRetail Congress, Portugal on November 5th 2015: The rise of Social Retailing - The power of Social Networks
From: Philip Calvert - Social Media Sales Strategist & International Speaker
Related topics : social media power / social media network
Jaguar/Land Rover on Using Digital Channels & Social Media to Build Brands
Stuart Schorr, VP, Communications & Public Affairs, Jaguar/Land Rover, talks to Kelly Hushin, Editor, the eTail Blog, about how luxury retailers can use digital channels and social media to build their brand images outside of the typical luxury realm of in-store and catalog experiences.
View more from The eTail Blog here: http://wbresear.ch/eaillogouubeeneral
From: eTailConference
Related topics : social media brand building / brands using social media