#SMTPowerTalk 1: Uncovering the Human Factor in Social Media Marketing

This is a regular monthly Social Media Today Power Talk Event presented by +David Amerland. It will feature some of the most important aspects of social media marketing and networking. Useful to marketers, entrepreneurs and brands, this is a show full of practical takeaways and behind-the-scenes revelations.

This month's exalted guests are Steve Martin of Copperfox Marketing and Alex Cote from Cloze.com. Steve is a PR veteran who will be discussing the social media disruption that the PR...

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From: Social Media Today

Related topics : social media network marketing / marketing through social media / social media today / social media branding

Social Media for Small Business

Former incubation-program graduate, MediaForce PR, discusses insider tips on how to: build a network around a business using social media, effectively communicate using Twitter, Facebook, LinkedIn, Pinterest and YouTube, integrate social media into a marketing mix, generate leads using social networks and leverage social media channels to maximize business goals. This information was first presented during a February 26, 2013 MECFairfax Lunch and Learn.

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From: MEC-Fairfax Fairfax, Virginia

Related topics : business using social media / using social media marketing / social media network marketing / social network for small business / social media information

Talent Community: community management in social media

Our second Talent Bites event in London was centred on the theme of 'Talent Communities'. Lauren Stewart, Associate Director of PR & Social Media, looks at how to build engagement and create brand advocates on social media. See Lauren's full presentation here http://slidesha.re/1AfYvPn

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From: Havas People

Related topics : social media community manager / social media brand management / social media engagement / social media branding / manage social media

How to Leverage Social Media to Develop a Personal Brand & Increase Media Exposure

Do you recognize the need to establish a personal brand, yet are unsure how to do so? During this webinar, Ruby Media Group CEO & Social Media Expert Kris Ruby will teach you the top 5 ways to leverage social media and digital PR to build a brand to stand out from your competitors.

Presented by Kris Ruby (COM'09) of Ruby Media Group

Recorded on November 15, 2016

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From: BU Alumni Association

Related topics : social media brand building / social media branding / social media social

Mobile marketing led to a change in human behavior

CLICK HERE to purchase full access to RaganTraining: http://goo.gl/bkDso7

Serena Erlich, Director of Social and Evolving Media for Business Wire, explains how human behavior has changed in the world of PR and marketing, especially with the advent of mobile technology and a young generation, in this excerpt from her full session, "The role of word-of-mouth, social and multimedia in PR in 2015," presented at Ragan's 7th Annual Employee Comms, PR and Social Media Summit at Microsoft on October...

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From: Ragan Communications

Related topics : pr social media presentation / social media changed business / social media changed marketing

The Visual Social media Platforms are Coming!

How Tumblr, Flickr, Instagram, Infographics, Pinterest, YouTube, Vine, and SlideShare Will Bring a Revolution in Legal Marketing

Presented by Peggy Heffner, PR and Social Media Manager at Dechert LLP and Lisa Jaycox, Head of US Marketing and Communications, Gorkana USA

90% of information transmitted to the brain is visual, and images are processed 60,000 times faster in the brain than text. It's no wonder that we humans have used social media to winnow down our communication methods from...

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From: Legal Marketing Association

Related topics : using social media for pr / using social media marketing / social media engagement / marketing through social media / blogs and social media

The art of corporate storytelling in a digital and social world

CLICK LINK to purchase full access to Ragan Training: http://goo.gl/s0cPE1

Steve Clayton, Chief Storyteller of Microsoft's Image & Culture Team, gives a brief overview of his presentation in this excerpt from his full session, "The art of corporate storytelling in a digital and social world," presented at Ragan's Social Media Conference for PR, Marketing and Corporate Communications at Disney World on March 11, 2016.

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From: Ragan Communications

Related topics : world social marketing conference / ragan social media conference / pr social media presentation / marketing through social media

Bringing sexy back: Engaging social media tactics you can use, even if you're not a big brand

CLICK HERE to purchase full access to Ragan Training: http://goo.gl/Yg8SLW

Mike Kruger, Director of Digital Engagement at the U.S. Department of Commerce, in this brief excerpt from his full session, "Bringing sexy back: Engaging social media tactics you can use, even if you're not a big brand," presented at Ragan's Social Media Conference for PR, Marketing and Corporate Communications at Disney World on March 11, 2016.

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From: Ragan Communications

Related topics : brands using social media / using social media marketing / ragan social media conference / social media engagement / social media branding

SHRM10 Interview Series: Curtis Midkiff

Monster.com and SmartBrief present the #SHRM 2010 interview series from San Diego.

Curtis Midkiff is the PR and Social Media Manager for SHRM, and by now, known to most everyone in the social scene as @shrmsocmedguy on Twitter. Mary Ellen Slayter, senior editor for SmartBrief on Workforce, caught up with Curtis in the Social Media Lounge at SHRM 2010 to discuss the social media activation put into play by Curtis and his team at this year's event.

Curtis provides a behind the scenes view...

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From: Monster

Related topics : media social impact / pr social media presentation / manage social media / social media news / social media media

Cut through the noise: How to get your social video noticed

CLICK LINK to purchase full access to Ragan Training: http://goo.gl/s0cPE1

Justin Allen, Founder of Ruckus Factory Digital Media, explains the differences in the ways we talk about viral video in this excerpt from his full session, "Cut through the noise: How to get your social video noticed," presented at Ragan's Social Media Conference for PR, Marketing and Corporate Communications at Disney World on March 10, 2016.

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From: Ragan Communications

Related topics : ragan social media conference