Selected videos for topic: measuring social media success
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Webinar: How to Plan and Measure Your Holiday Campaign on Social
Successful holiday social campaigns are strategic and results-oriented. They help you build brand affinity, and drive business results. They work in concert with your brand’s other marketing initiatives.
As a marketer, there's a lot to consider. How do you make sure you’re planning and measuring your holiday campaigns most effectively? In this webinar recording you will learn:
- How to use social listening to understand customer intent and conversation during the planning process
- The...
From: Simply Measured
Related topics : successful social media campaigns examples / successful social media campaign / social media marketing campaign plan / social media measurement
3 Must-Haves In Your B2B Social Media Strategy | @ModernB2B
I’m going to assume we all already know and understand the value of social media in B2B marketing. This isn’t about ‘why should we use social media?’, it’s ‘what are the essential ingredients to getting social media strategy right?’.
The good news is that the strategy you’ll put in place for social media marketing is very similar to how you strategise for all your other marketing channels. In essence – Plan, Listen, Execute, Measure, Refine. However, there are three areas...
From: Modern
Related topics : social media marketing strategies / using social media marketing / social media marketing plan / marketing through social media
What social metrics should organizations measure and optimize
This video talks about different monitoring tools for twitter and also emphasizes on ROI / Success for Social Media Campaigns
From: namratakum
Related topics : successful social media campaign / social media monitoring tools / social media optimization tools
Listening Good - The Gates Foundation on Social
Today, we are sitting on the biggest archive of global health and development data in history. This archive is powered by social media. Social Media Monitoring is more than just likes and comments; it helps experts to understand public perceptions around interventions and optimize the engagement with beneficiaries. Come learn where Social Media Monitoring fits into traditional market research methodologies. Join Sebastian Majewski to hear how he's leveraged Radian6 at the United Nations,...
From: Dreamforce Video
Related topics : social media monitoring for market research / leverage social media marketing / social media engagement / social media optimization / social media help
Google I/O 2008 - Monetizing App Traffic on Social Networks
Monetizing Application Traffic On Social Networks
Sourabh Niyogi (Social Media Networks)
You've built your app so how do you make money? Find out what types of advertising make the most sense and options for how you can participate in the social network advertising ecosystem. Sourabh Niyogi, co-founder and VP of Engineering at Social Media Networks, will describe his experiences over the past year in how successful applications are growing, monetizing and measuring their traffic, sharing...
From: Google Developers
Related topics : social network application development / social media network marketing / business using social media / social media metrics / social media social media
Social Media ROI: L2 Social Graph Clinic
L2 The Social Graph Clinic
January 29, 2010
NYU Stern
L2thinktank.com
How do I measure success?
Who is doing this well?
From: L2LuxuryLab
Related topics : measuring social media roi
Your 2017 Social Marketing Plan: Essentials and Recommendations
Social media is a relatively new marketing channel, constantly changing and evolving. Without the essentials for marketing success, specific to social, it's easy to get lost.
Whether you just started on social or have been in the game for awhile, this webinar will outline the most vital strategies that social marketers should incorporate in their 2017 plans.
In this webinar recording, Lucy Hitz (Sr. Content Marketing Manager @ Simply Measured) and Colin Zalewski (Product Marketing Manager @...
From: Simply Measured
Related topics : social media marketing plan outline / social network marketing plan / social media marketing tools / marketing through social media
Olivier Blanchard - Part 1 : "ROI of Social"
Olivier Blanchard, an expat from Paris, France, residing in USA, brings a worldly view to the brand realm. Olivier resists many of the new social media theologies, maintaining that brand building is still centric to success. Olivier consults for the Fortune 500 and Small Business equally. His speaking engagements, as well as the book he recently published, "Social Media ROI", tend to focus on measurable results and the various paths to them, fully apprised of the new social constructs....
From: TribeRadio
Related topics : social media roi olivier blanchard / social media for small business / social media engagement
Olivier Blanchard - Part 2 : "ROI of social"
Olivier Blanchard, an expat from Paris, France, residing in USA, brings a worldly view to the brand realm. Olivier resists many of the new social media theologies, maintaining that brand building is still centric to success. Olivier consults for the Fortune 500 and Small Business equally. His speaking engagements, as well as the book he recently published, "Social Media ROI", tend to focus on measurable results and the various paths to them, fully apprised of the new social...
From: TribeRadio
Related topics : social media roi olivier blanchard / social media for small business / social media engagement
Olivier Blanchard - Part 3 : "ROI of Social"
Olivier Blanchard, an expat from Paris, France, residing in USA, brings a worldly view to the brand realm. Olivier resists many of the new social media theologies, maintaining that brand building is still centric to success. Olivier consults for the Fortune 500 and Small Business equally. His speaking engagements, as well as the book he recently published, "Social Media ROI", tend to focus on measurable results and the various paths to them, fully apprised of the new social...
From: TribeRadio
Related topics : social media roi olivier blanchard / social media for small business / social media engagement