Communication Round Table: Changing Business Models in the Media

http://advanced.jhu.edu/academic/communication

The emergence of digital media has led to changes in media business models. Online newspapers, blogs, social media, and mobile communications have changed how news is produced and consumed. This also means that communication professionals need to change how they plan communication strategies and reach out to target audiences. Simply relying on mass media is not enough. It is, therefore, important that communication professionals are aware of...

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From: JHU AAP

Related topics : social media changed communication / online social media / blogs and social media