Social Marketing Part 1. 3 workshop

Social Marketing for Public Health Workshops

Part 1: Introduction to Community-Based Social Marketing for Public Health

When: Friday, April 13, 2012, 8:30-10:00am (light breakfast provided)

Where: Community Research Partners monthly meeting (location TBA)

Download the PowerPoint presentation and handouts for this presentation here:

http://www.communityresearchpartners.net/news.html?id=13

Speaker: Pamela Hull, Ph.D., Vanderbilt University

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From: U54CancerAlliance

Related topics : social marketing public health

Internet Marketing Chapter 9: Social Media Marketing

LEARNING OBJECTIVES

By the time you complete this chapter, you will be able to:

Define social media marketing.

Explain why marketers find it necessary to engage in social media marketing.

Explain why social media marketing is not free.

Describe the ways in which marketer communications are different in social media from those in traditional mass media and online marketing.

Identify the elements of a social media marketing strategy.

Explain what it means to build a...

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From: Carlos Garcia-Ruiz

Related topics : difference between internet marketing and social media marketing / marketing through social media

Social Marketing to Protect the Environment: What Works | Ebook

Get your free audio book:

http://ftas.us/f/b007indsss

Behavior change is central to the pursuit of sustainability. This book details how to use community-based social marketing to motivate environmental protection behaviors as diverse as water and energy efficiency, alternative transportation, and watershed protection. With case studies of innovative programs from around the world, including the United States, Canada Australia, Spain, and Jordan, the authors present a clear process for...

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From: Emery Beane

Related topics : community based social marketing

CivicSpark State Seminar: Using Social Science to Drive Sustainable Behavior

The presentation by Dr. Kat Donnelly focused on successful projects in behavioral messaging and community-based social marketing (CBSM), combined with enhanced data tracking. Dr. Donnelly is the CEO and Founder of Empower Efficiency, a woman-owned firm dedicated to making energy efficiency and renewable programs desirable to consumers. Empower is a nationally recognized company that uses behavior- and culture-change science to positively impact social issues that create lasting results.

This...

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From: Kristen Wraith

Related topics : community based social marketing / social and networking community

BUSHTV Indigenous waterwise-iPhone.m4v

BUSHTV developed a community based social media campaign over 12 months to reduce water demand in Northern Cape York, this resource was part of that program. Find out more about community based social marketing at our website www.bushtv.com.au

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From: Tom Hearn BushTV

Related topics : community based social marketing / social media marketing campaign / social media marketing websites

CoolCalifornia City Challenge Sustainability Workshop #2: CBSM & Persuasive Messaging

CoolCalifornia City Challenge Sustainability Workshop #2: Community Based Social Marketing & Persuasive Messaging

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From: CoolCalifornia Challenge

Related topics : community based social marketing

Teach Online - Community Marketing - The Secret Of Social Media Marketing

Get your free resources here: http://www.smeheroes.co.uk

In this quick video, we discuss how community based marketing can help you as an online instructor and why you might want to use Google+ communities to run that.

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From: Mark Timberlake

Related topics : social media online marketing / using social media marketing

Project Porchlight Ad Power In Your Hand

Project Porchlight Ad Power In Your Hand. Project Porchlight is an initiative of the community-based social marketing organization One Change. © OneChange Foundation

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From: onechange

Related topics : community based social marketing

Social Marketing for Native Women in Southern Communities

NNAAPC has been working with community-based organizations in two southern states to develop targeted social marketing messages for local Native women. Through collaborations with MAMA Knows Inc. in Oklahoma and The Healing Lodge in North Carolina, NNAAPC conducted community assessments in the two communities to determine the prevailing attitudes and beliefs about HIV and AIDS.

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From: NNAAPC

Related topics : community based social marketing

Community-Based Social Marketing

This video is about Community Based Marketing

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From: AEC4036

Related topics : community based social marketing