Social analytics - Wikipedia

Social analytics is a philosophical perspective developed since the early 1980s by the Danish idea historian and philosopher Lars-Henrik Schmidt . The theoretical object of the perspective is socius, a kind of "commonness" that is neither a universal account nor a communality shared by every member of a body. [1] Thus, Social Analytics differs from traditional philosophy as well as sociology. It might be said that the perspective attempts to articulate the contentions between philosophy and sociology. The practise of Social Analytics is to report on tendencies...

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Date: 2017-02-21 13:43:15
Website: https://en.wikipedia.org

Related topics : social media analytics tools wikipedia / social media analytics tools / social media analytics market research / location based social media analytics / social media analytics

Social media measurement - Wikipedia

Social media monitoring allows users to find insights into a brand's overall visibility on social media, measure the impact of campaigns, identify opportunities for engagement, assess competitor activity and share of voice, and be alerted to impending crises. It can also provide valuable information about emerging trends and what consumers and clients think about specific topics, brands or...

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Date: 2017-02-21 18:59:46
Website: https://en.wikipedia.org

Related topics : monitoring social media conversations / social media monitoring for market research / social media monitoring companies / social media monitoring tools / social media monitoring software

Sprout Social - Wikipedia

History[ edit ]

In late 2009, current Sprout Social CEO Justyn Howard was employed at an enterprise software company and was looking for a tool that would help him use social media to connect and communicate with customers. He found that the current solutions in the market focused on consumers and lacked the business layer that would make social media really work for brands. Therefore, he decided...

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Date: 2017-02-15 04:50:13
Website: https://en.wikipedia.org

Related topics : social media analytics tools free / social media analytics tools 2015 / free social media marketing tool / social media analytics tools wikipedia / free social media monitoring tools 2015

Top 10 Social Network Monitoring Tools - Web Analytics World

Top 10 Social Network Monitoring Tools

Top 10 Social Network Monitoring Tools

October 26, 2010

by Manoj Jasra 8 Comments

The face of marketing is changing by the day; newer and more innovative ways are being thought of to get across your message to customers and boost your brand value. Commonsense dictates that you go where your customer is, and that's why social media is the hottest marketing...

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Website: http://www.webanalyticsworld.net

Related topics : free social media monitoring tools facebook / social media monitoring tools free trial / social media monitoring tools free / social media monitoring tools / top 10 social network site

Social media analytics - Wikipedia

Seven layers[ edit ]

Social media at a minimum has seven layers of data. [2] Out of the seven layers, some are visible or easily identifiable (e.g., text and actions), and other are invisible (e.g., social media and hyperlink networks).

Textual data (such as Tweets and comments)

Network data (such as Facebook Friendship Network, and Twitter follow-following network)

Actions (such as likes,...

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Date: 2017-03-01 19:43:35
Website: https://en.wikipedia.org

Related topics : new social media sites like facebook / new social media sites / most private social media sites / advantages of social media for businesses / audio social media sites

NodeXL - Wikipedia

Codebase[ edit ]

NodeXL is a set of prebuilt class libraries using a custom Windows Presentation Foundation control. [6] Additional .NET assemblies can be developed as "plug-ins" to import data from outside data providers. Currently-implemented data providers for NodeXL include Facebook , Twitter , Wikipedia (the MediaWiki understructure), web hyperlinks , Microsoft Exchange Server ....

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Date: 2017-03-06 00:51:45
Website: https://en.wikipedia.org

Related topics : network analysis social media / social network analysis conference 2009 / analysis of social network data / social media conference 2009 / social media and technology tools for research

Inbound marketing - Wikipedia

Description[ edit ]

Inbound marketing provides information, an improved customer experience and builds trust by offering potential customers information they value via company sponsored newsletters, blogs and entries on social media platforms. [3] [1] [4] [2]

Marketing strategist David Meerman Scott says that inbound marketing allows marketers to "earn their way" into a customers awareness rather...

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Date: 2017-03-07 18:55:21
Website: https://en.wikipedia.org

Related topics : companies that use social media marketing effectively / search engine marketing social media / using social media as a market research tool / new trends in social media marketing / social media market research companies

Social business model - Wikipedia

Characteristics of Organizations Adopting the Social Business Model[ edit ]

Organizations that fully adopt the social business model will exhibit four key characteristics: [6]

Connected - employees will be able to seamlessly engage one-on-one in real-time with other employees and individuals outside the organization (customers, prospects, partners, media, etc.) using a variety of communications...

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Date: 2017-02-15 19:29:27
Website: https://en.wikipedia.org

Related topics : social media changed business / business use of social networking sites / social media networking sites business / social networking sites for business / social media tools for business