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6 selected articles

Is your reputation at risk? -

As every business owner knows, it can take years to build a strong reputation. Your reputation is the result of what you do, what you say and what others say about you - particularly your customers. While reputation is mostly seen as an intangible business asset, there is increasing recognition that it is something that needs to be protected, not just built.

Customers are key


Bribery and...

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Related topics : online risk and reputation management / reputational risk management / social media management company business plan / social media management company for small business / social media reputation management tools

Social media defamation the tip of the legal iceberg


With social media's reigning power, why would a teenager write a letter the editor of a newspaper? 

Photo: David Paul Morris

Lawyer Stuart Gibson said that the case would clarify this area of law.

"The same principles [of defamation law] apply [to social media] except that you're likely to be easier to prove the grapevine effect by social media through discovery and hence amend your claim...

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Related topics : social media network marketing services / social media laws / social media network marketing / using social media marketing / marketing communications social media

Inequality, jobless youth and social media will be a ...

Inequality, jobless youth and social media will be a combustible mix for 2017

Andrew Hammond



The United Kingdom voting to leave the European Union. The election of Donald Trump as US president. The rejection of Italian PM Matteo Renzi's constitutional referendum. All of these events have contributed to the view that 2016 was a pivotal year in the growing anti-establishment,...

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Related topics : social class inequality in media / social inequality in the media / role of media in social development / social issues in media economics / political social media

Westpac missed a big social media opportunity by failing ...


Illustration: John Shakespeare 

Westpac did not impress the Twitterati with its recent social media campaign which culminated in the vaguely detailed announcement on Wednesday of its tie up with Airbnb to aid the Australians with the home ownership process.

The campaign, called "Spare, Spare Room" included lame tweets from Westpac's corporate account like: What if there was @airbnb_au?...

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Related topics : missed social media opportunity / failed social media campaigns 2012 / failed social media campaigns 2014 / failed social media marketing campaigns / failed social media campaigns

Former girlfriend of Bryce Cartwright charged after string ...

Bryce Cartwright. 

Photo: Getty Images

Hura was granted police bail and will appear in Penrith Local Court on Tuesday, December 20.

Police had been investigating a string of vile social media posts aimed at Cartwright.

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Cartwright targeted by social media posts

The messages, allegedly posted by Hura, included a threat to put the 22-year-old "six feet under ... Bro, you're gone ... chick chick pew."

The account, which posted images of the couple and a string...

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Related topics : post social media / social media relations / emerging social media platforms 2017 / emerging social media platforms / social media platforms

Penrith Panthers star Bryce Cartwright targeted by social ...

Social media storm: Bryce Cartwright. 

Photo: Getty Images

The account was suspended but the NRL Integrity Unit is believed to be in possession of the messages and has already spoken to the Panthers, who count Cartwright as arguably the best prospect in a club laden with future internationals. 

"The NRL Integrity Unit is aware of online activity relating to Bryce Cartwright and has asked the...

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Related topics : social issues in media and information / social issues in media / social media integration / why use social media / using social media