Branded Asia

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5 selected videos

Social Media Matters 2012: "Official Highlights"

Visit us at: www.socialmatters.asia

Social Media Matters was created as Asia's highest level business event, specifically targeted brands to assess the underlying business value of social media.

Social media's rapid shift from fringe phenomenon to the core of business has companies across Asia struggling to understand how much they should invest in a still emergent trend.

Gathering all the major global and regional platforms along with leading brands, the first event in Hong Kong critically...

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Related topics : why social media matters to your business / social media tools for business / social media branding for business / social media measurement tools / emerging social media trends

Brand advocacy: how to build a passion brand

A few brands are driving true passion and excitement. How do you inspire customers to do marketing for your brand?

Speakers:

Barbara Iliopoulos, Social Marketing & Community Manager - Asia, Middle East & Africa,

InterContinental Hotels

Widhadh Waheed, Director of Social Media Marketing, Shangri-La International

Jessie Chou, Senior Vice President, Marketing & Theatre Operations, Human Resources, Greater China, IMAX

Laura Balkovich, Head of Social, Asia Pacific, Google

Moderated by:

John Bell,...

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Related topics : social media community manager / social media brand management / marketing through social media / branding social marketing / manage social media

Social Media in Asia: Staying Connected To Your Fans and Consumers

Social networking experts from around Asia and beyond discuss how best to communicate and market directly to your fans and consumers.

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Related topics : social media in asia / social media network marketing

Thomas Crampton: Evaluation of Mobile Marketing ROI @ Social Matters 2014 HK

Evaluation of mobile marketing ROI

Speaker: Thomas Crampton, Global Managing Director, Social@Ogilvy

Social Matters 2014 HK

October 14-15, Hong Kong

http://www.socialmatters.asia

http://www.allthatmatters.asia

http://twitter.com/matterssocial

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How brands make killer content - Scott Monty, Ford

Speaker:

Scott Monty, Global Head of Social Media. Ford

Social Media Matters

10 Sept 2013

Grand Hyatt, Hong Kong

www.socialmatters.asia

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Related topics : social media in asia / social media content