TheFinancialBrand

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2 selected videos

The Social Media Imperative in Banking - Clara Shih

Clara Shih, CEO and Founder of Hearsay Social, tells attendees at The Financial Brand Forum 2016 how social media channels must be integrated into their growth strategies.

The Financial Brand Forum is the single largest gathering of senior-level marketing executives in the banking world. Every Spring, this annual conference arms financial marketers with the ideas, insights, tools and techniques they need to cultivate more consumer...

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Related topics : social media branding strategy

The Social CEO - Jill Castilla

At The Financial Brand Forum 2016, CEO Jill Castilla from Citizens Bank of Edmond explains why she is one of the most active users of social media in the financial world, and how it's helped her institution thrive.

The Financial Brand Forum is the single largest gathering of senior-level marketing executives in the banking world. Every Spring, this annual conference arms financial marketers with the ideas, insights, tools and techniques they need to cultivate more consumer...

View more

Related topics : world social marketing conference