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2 selected videos
The Value of Listening: Using Social Media to Understand Your Customers & Competitors
Dr. Lisa Klein Pearo, DBA earned her Doctorate in Business Administration in Marketing and her Master in Business Administration in General Management from Harvard Business School and holds a Bachelor of Arts in Economics from Yale University. She has done research and consulting in the areas of hospitality marketing, online marketing, and market research on consumer behavior in interactive environments.
Related topics : using social media for marketing research
Social Media Use In Social and Behavioral Science
Dr. Jennifer Lee earned her PhD in Psychology from the University of Toledo, specializing in psychobiology and learning, and completed her undergraduate work at the University of Redlands in California. Her teaching practice includes course and curriculum writing in Behavioral Science, Psychology and Organizational Behavior, and she has expertise in a variety of online learning technologies.
Related topics : universities using social media
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