Markkula Center for Applied Ethics at Santa Clara University

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2 selected videos

Radha Basu -- "Mobile Technology and Social Media"

The adoption of mobile devices and the use of social media are both growing quickly around the world. In emerging markets, mobile devices are now used for telemedicine, banking, education, communication, and more. These developments give rise to new ethical challenges. Who should address these concerns? In this brief video, tech entrepreneur and professor Radha Basu argues that the debate should include the manufacturers of mobile devices and the app developers, but also the young people...

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Related topics : using social media marketing

Social Media and Ethics: The Challenges for Government

Miriam Schulman, assistant director of The Markkula Center for Applied Ethics, discusses the impact of social media on government ethics with David Vossbrink, director of communications for the city of San Jose. "Social media magnifies the consequences of a mistake," comments Vossbrink, but the elements of making ethical distinctions remains the same." The ethical positives include audience greater reach and engagement on the issues through the use of social medial. The ethical benefits...

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Related topics : ethics and social media