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12 selected videos

Buzz2010 Wendy Harman of the Red Cross talks Social Media and Risk

At Buzz2010's July 12th breakfast, Social Media Manager Wendy Harman from the Red Cross discussed the importance of listening on the social web and the future of disaster response using social media with SmartBrief's Emily Molitor.

The American Red Cross used social media to generate and collect donations in the aftermath of the Haiti earthquake, but in dealing with future disasters it hopes to also use social tools to steer help to those in need. The nonprofit is working on systems to...

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Related topics : using social media / social media management tools / social media listening tools / manage social media / social media help

Invincibelle's President Deepika Bajaj at Milken Global 2010

SmartBrief's Senior Editor Mary Ellen Slayter sits down with Invincibelle's Founder and President Deepika Bajaj to discuss the intersection of social media and diversity. Bajaj speaks to how companies can use social media to increase employee engagement and improve their recruiting practices.

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Related topics : social media for recruitment companies / using social media for recruitment / social media engagement

SHRM10 Interview Series: Janet Swaysland

Janet Swaysland, SVP of Global Corporate Communications and Social Media at Monster discusses the companies increased social media presense at SHRM10. Janet also gives advice to companies looking to integrate social media efforts into their overall communications strategy

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Related topics : social media company / social media integration

Mike "Zappy" Zapolin on social media on a budget: Milken Global 2010

SmartBrief Lead Editor Sean McMahon sits down with "Internet Warrior" author Mike "Zappy" Zapolin to discuss what small businesses should do to get the most bang for their buck in social media. His platform suggestion? Video.

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Related topics : social media platforms for business / social media for small business

SHRM10 Interview Series: Curtis Midkiff

SHRM's PR and Social Media Manager Curtis Midkiff discusses SHRM social media activities during the conference and beyond.

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Related topics : manage social media / social media activity

Buzz2010 Alexandra Levit

Every organization should have a written policy setting out its expectations of employees who use social media, says Wall Street Journal career columnist Alexandra Levit. The key is to be clear and not to take anything for granted, she says: Define your terms, spell out precisely what you consider acceptable and explicitly tell employees the kinds of information that should never be shared on social networks.

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Related topics : social network policy for employees

Buzz2010: Charlene Li on Finding Open Leaders

Executives need to embrace institutional openness and figure out how best to use social technologies to achieve their specific goals, says Charlene Li, the author of "Open Leadership." Openness and social-media use can help members of the C-suite achieve their strategic goals by boosting innovation and polishing customer service.

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Related topics : why use social media

BlogWell DC: Michelle Kessler of USA Today

Michelle Kessler, social media editor for USA Today, speaks with SmartBrief's Jesse Stanchak at BlogWell DC in May 2011.

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Related topics : usa today social media

SHRM10 Interview Series: Michael Vandervort

HR Professional and Blogger Michael Vandervort discusses how HR professionals can use social media tools to be more effective.

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Related topics : social media tools

Mike "Zappy" Zapolin on social media's next big thing: Milken Global 2010

"Internet Warrior" author Mike "Zappy" Zapolin sits down with SmartBrief Lead Editor Sean McMahon to discuss the next big thing in social media. His premonition? Niche.

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Related topics : niche social media