Adobe Campaign

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3 selected videos

Social Marketing Automation: Neolane Demo

Neolane Social Marketing takes Neolane's conversational marketing automation platform beyond basic listening and influencing—engaging consumers in one-to-one dialogues across social media platforms from a single, intuitive interface.

Download A White Paper on: The Real Secret to Unlocking Social Marketing ROI: http://www.neolane.com/usa/wp-social-roi.htm

http://www.neolane.com/usa/products/neolane-social-marketing/index

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Related topics : social media marketing roi / marketing through social media / marketing automation

Webinar Highlight: "Aligning your Marketing Technology Roadmap and Mobile Apps"

In this webinar clip, Rob Brosnan, Senior Analyst at Forrester Research, talks about marketers' biggest struggle: customer data unification. Rob gives advice about how to get started creating a roadmap for cross-channel relevance, ranging from leveraging big data to incorporating emerging channels, such as social media, geo-location services, and mobile apps.

Watch the full webinar replay:...

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Related topics : webinar on social media marketing

Social CRM | Thoughts from Marketers at Boston's 140 Conference

Marketing That Delivers - http://www.neolane.com/usa/index.htm

Marketers attending the 140 Conference in Boston share their thoughts on Social CRM.

Contributors:

Casey Cheshire, Digital Marketing Manager, EF Educational Tours

Twitter: @CaseyChesh - Blog: http://www.caseycheshire.com/

Wayne Kurtzman, Senior Marketing Analyst

Twitter: @WayneNH - Blog: http://beyondthe.biz/

Christine Major, Marketing Communications Manager, Awareness, Inc.

Twitter: @cmajor - Blog:...

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Related topics : social marketing blogs