Eric Cook

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3 selected videos

Episode 5: Building an Audience with Non-Traditional Social Media Strategies

In this month's Banker Education Series webinar, host Eric Cook is joined by Mosa Marketing's John Siracusa, to discuss how he's built a following (and added customers) using non-traditional social strategies like hashtag conversations, podcasts and the creation of the "Bank Social Media Conference (#BankSocial). During the session, John shares success stories for not only Mosa, but other community banks that "get it" and using social strategies to their advantage.

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Related topics : advantages of social media marketing strategy

Episode 9: Forecast 2016 - Legal Tech and Social Media Issues for Community Bankers

In this, the last BES of 2015, Eric is joined by social media attorney (and author), Deborah Gonzalez, Esq. to talk about some of the current (and future) legal issues related to technology and social media for community banks. We talk about compliance, cloud computing, employee training and even a little bit about drones and Bitcon (yes, it's all related). Be sure to check out the episode and prepare your bank for some of the hot topics related to technology and social media!

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Related topics : social media legal issues 2016 / social media training

Some New Social Media Tools to Help You in 2017 (and beyond)

This week Eric and Jeff are joined by fellow banker, Tony Dickinson, to discuss (and review) several of the cool new social media tools shared in a recent post by the fine folks from Buffer. Videos, GIFs, content, tracking engagement, etc... Lots of cool tools to help with your social branding efforts, so check out the webinar and let us know which ones you find to be the most helpful!

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Related topics : new social media tools / social media help