mipmarkets
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Panel: Multiplatform Engagement through Apps (edit) I MIPTV 2011
Discover the latest developments in apps and learn how to make sense of multitude of development platforms and emerging distribution channels:
- TV programme content delivered on rich media tablets and the latest smart phones via Apps & Internet/TV apps and widgets, running on internet-enabled tv sets
- Social TV Apps, which enable consumption of TV programmes on social media platforms, and build communities around TV programmes through tablets or internet TV sets.
This session explored...
Related topics : social media marketing apps / internet social media marketing services
Multiplatform Engagement Through Apps - MIPTV 2011
Discover the latest developments in Apps and learn how to make sense of multitude of development platforms and emerging distribution channels:
TV programme content delivered on rich media tablets and the latest smart phones via Apps
Internet/TV apps and widgets, running on the new internet enabled tv sets
Social TV Apps, which enable consumption of TV programmes on social media platforms, and build communities around TV programmes through tablets or internet TV sets.
This session...
Related topics : social media marketing apps
Format of the Future: Will it Come from Social Media? MIPFormats 2013
Audiences are actively sharing and commenting on every aspect of content today. Will this fully engaged audience be at the heart of the next big format of the future? Or is this beginning to happen already? Hear from industry experts on the format business' evolving relationship with technology.
Moderator: Olivier Gers, Industry Consultant / former CEO Endemol Worldwide Brands, UK @oliviergers
Speakers
Virginia Mouseler, CEO, The WIT, Switzerland @TheWitFreshTV
Rhys Noelke, VP Business...
Related topics : social media brand management / social media audience engagement
Panel: The impact of Connected TV on the Media Industry | MIPCOM 2010
It's been talked about for a while now, but 2010 marks the year when the majority of new TVs sold will have the ability to connect to the internet. Furthermore, pay TV operators are also firing up net-capable connections. YouTube and Facebook are now vying for screentime with the latest telenovelas and big entertainment shows. In fact many programmes are adding social media capabilities to connect their audiences in real-time. All this means scripts and business models are changing. But how big...
Related topics : social media connection
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