Trevor Young
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4 selected videos
Online Media Monitoring Trends with Warren Weeks, Cubit Research
PR Warrior Trevor Young interviews Warren Weeks, the founder and CEO of leading online media monitoring and analytics firm, Cubit Media Research.
Cubit is setting the pace in global media monitoring and analytics using a combination of cutting-edge technology along with with an overlay of 'human touch' when it comes to the analysis side of the business.
Warren talks about the challenges companies, organisations and PR consultancies face firstly in monitoring, and then making sense of, the...
Related topics : monitoring social media trends / social media monitoring companies / traditional news media and social media / online pr social media / social media analytics
How to Use Social Media and Content Marketing to Grow Your Brand, with Carolyn Hyams
PR Warrior Trevor Young caught up with Carolyn Hyams from Australian-based recruitment agency, Firebrand Talent, to discuss all things content marketing and social media.
Firebrand Talent is a savvy 'connected brand'.
When it launched in October 2010, the agency was unknown and had no marketing budget to speak of. Two and a half years later the company has made an impact in the digital/marketing/creative recruitment space and late in 2012 won "Best Boutique Agency" and "Best Brand" at the...
Related topics : using social media marketing / social media marketing agency / social media marketing companies / marketing through social media / social media content
Social Media and the Law with Jamie White, Pod Legal
The law can be quite murky at the best of times - sometimes black and white but often grey - and no more so than in and around social media, an area that continues to grow at a rapid rate, zig-zagging across geographic boundaries and thus legal jurisdictions.
In this interview, I chat with Jamie White, the founder and director of the Australian boutique law firm, Pod Legal about this very topic, with emphasis on copyright and what bloggers, brand owners and content marketers need to be aware...
Related topics : social media laws / social media marketing specialists / social media specialist / social media marketing firm / social media content
The 7 Different Types of Social Media Consultant with Adam Vincenzini
The PR Warrior Trevor Young recently caught up with social media gunAdam Vincinzini to discuss an article he posted on his popular blog AdamVincenzini.com - The 7 Different Types of Social Media Consultant - which looks at the varying skill sets many social media specialists possess today.
In this video, Trevor and Adam riff on the topic, discussing the pros and cons of the seven different types of social media specialist as detailed in Adam's original blog post.
Related topics : social media types / social media consultant / social media specialist / social media today / social media media
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