Paul Gillin
Rank: 2462 / 4486
2 selected videos
How to Leverage Technology and New Media to Grow Your Business
A presentation for small businesses in the Los Angeles area sponsored by Inc. magazine in March, 2008. The one-hour discussion covers media disruption, the power of individuals to influence markets and organizations and examples of effective social media marketing by small businesses. Video courtesy Inc. magazine.
Related topics : social media marketing small business / marketing through social media
How to Use Social Media for Search Engine Optimization
With Google weighting social activity more heavily in search results, everyone needs to think about how their digital interactions can benefit search engine performance. This webcast talks about how Google's search algorithm is changing and what that means to the people who represent businesses in social channels.
Related topics : social media search / benefits of using social media for business / social media optimization
2 Resources